Brands: The New Wealth Creators 1st US - 1st Printing Edition

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ISBN-13: 978-0814755990
ISBN-10: 0814755992
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Comment: May show signs of light wear, scuffs, bends. May contain Inscription/name inside cover. All other pages appear clean. Ships media mail, may take three weeks.
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Editorial Reviews


"An important founding text in the history of critical approaches to law taken by scholars located in law schools."
-"The Law and Politics Book Review",

"Duncan Kennedy's critique of legal education now gets the wide distribution it deserves. Kennedy's insightful skewering of legal education, supplemented by his own reflections on the work and views of other legal educators, will provide prospective law students with a flavor of what they are in for -- and will remind lawyers of what they went through. Kennedy's message is as important today as it was two decades ago when he first penned this work."
-Mark Tushnet, Georgetown University

"Duncan Kennedy's little red book has become a classic. But now with its republication twenty years later, Kennedy's 'polemic against the system'takes us beyond its origins as a field guide to legal education. Amplified by the voices of other distinguished scholars, this stunning collection of essays forces us to consider the ways in which hierarchies and their resulting social alienation disfigure contemporary society, not just our law schools."
-Lani Guinier, Harvard University

"Kennedy's book remains one of the defining blows of critical legal studies and an enduring challenge to the entire structure of legal education. It remains as vital, incisive and daring as when it first appeared."
-Scott Turow, author of "One L: The Turbulent True Story of a First Year at Harvard Law School."

About the Author

Susannah Hart is Director of Interbrand, with special responsibility for brand strategy and name development. She has advised a wide range of clients in the U.S., U.K., and internationally.

John Murphy is the founder of the worldwide Interbrand brand consultancy organization and is one of the world's leading experts on the theory and practice of branding. He has handled major brand consultancy assignments for companies in the U.S., U.K., Europe, and Australia.

Product details

  • Item Weight : 1.1 pounds
  • Hardcover : 544 pages
  • ISBN-10 : 0814755992
  • ISBN-13 : 978-0814755990
  • Product Dimensions : 5.98 x 0.69 x 9.02 inches
  • Publisher : NYU Press; 1st US - 1st Printing Edition (December 1, 1997)
  • Language: : English
  • Customer Reviews:
    5.0 out of 5 stars 1 rating
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