- Paperback: 312 pages
- Publisher: Wiley; 2nd Edition, Revised and Updated edition (February 8, 2011)
- Language: English
- ISBN-10: 0470942312
- ISBN-13: 978-0470942314
- Product Dimensions: 5.9 x 0.9 x 8.9 inches
- Shipping Weight: 9.6 ounces (View shipping rates and policies)
- Average Customer Review: 132 customer reviews
- Amazon Best Sellers Rank: #74,441 in Books (See Top 100 in Books)
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Brewing Up a Business: Adventures in Beer from the Founder of Dogfish Head Craft Brewery Paperback – February 8, 2011
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From the Back Cover
Brewing Up a Business reveals how Sam Calagione builtDogfish Head Craft Brewery from a tiny operation to one of thefastest growing breweries in America by dreaming big, working hard,and thinking differently. Packed with real-world lessons everybusinessperson can learn from, this revised edition includes newchapters on Sam's most innovative and unconventional marketingtechniques, including how Dogfish uses social media to level theplaying field against bigger competitors—and how you can too.
"Rarely is a book as good as a beer, but this one is. It'swritten with humor, humility, and passion, essential ingredientsfor any entrepreneur."
—BOB GUCCIONE JR., founder of Spin magazine andGear magazine
"Brewing Up a Business will inspire both entrepreneurs andaspiring small business owners to have the confidence to followtheir dreams."
—JIM DAVIS, Chairman and CEO of New Balance
"Sam Calagione embodies the spirit of a true Delawareentrepreneur. Starting out as the smallest brewery in the nation,Sam's ambition, acute business sense, and vision have allowedDogfish Head Craft Brewery to successfully enter an extremelycompetitive market as Dogfish Head continues to leave an indeliblemark on the beer industry."
—RUTH ANN MINNER, former Governor of Delaware
"Everything you want to know about succeeding in business youcan learn from beer. At least, you can if it's the remarkable storyof Dogfish Head Craft Brewery. Brewing Up a Business is likea how-to manual for entrepreneurs. With humor, creativity, andwisdom, Sam Calagione has crafted a new kind of business bookthat's as unique as his great beer!"
—JOE CALLOWAY, author of Becoming a Category ofOne and Indispensable
About the Author
SAM CALAGIONE is the founder and owner of Dogfish Head Craft Brewery in Milton, Delaware, one of the nation's fastest growing independent breweries, and Dogfish Head Brewings & Eats in Rehoboth Beach, Delaware. His innovative style has earned him a reputation as one of America's most adventurous entrepreneurs and brewers. A Small Business Association Businessman of the Year and a Huffington Post Game Changer for 2010, he is the star of the Discovery Channel's new show Brew Masters. He lives in Lewes, Delaware.
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Having said that, with Dogfish head the world is defiantly a better place...Cheers!
I had read other's reviews prior to purchase and understand their reticence to give a greater rating. Those persons, I suspect, were hoping for a very nuts and bolts how-to guide on brewery start-up. They were disappointed. I did, however, find the substance within this volume applicable to Business and to brewing. Sam's concepts are grounded in fundamental values designed for the success of persons willing to walk a narrow (albeit unconventional) path.
I find myself wanting to know more about the writer and what is more, to Know this interesting man.