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The Brussels Effect: How the European Union Rules the World
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Columbia Law professor Anu Bradford argues the opposite in her important new book The Brussels Effect: the EU remains an influential superpower that shapes the world in its image. By promulgating regulations that shape the international business environment, elevating standards worldwide, and leading to a notable Europeanization of many important aspects of global commerce, the EU has managed to shape policy in areas such as data privacy, consumer health and safety, environmental protection, antitrust, and online hate speech. And in contrast to how superpowers wield their global influence, the Brussels Effect - a phrase first coined by Bradford in 2012- absolves the EU from playing a direct role in imposing standards, as market forces alone are often sufficient as multinational companies voluntarily extend the EU rule to govern their global operations.
The Brussels Effect shows how the EU has acquired such power, why multinational companies use EU standards as global standards, and why the EU's role as the world's regulator is likely to outlive its gradual economic decline, extending the EU's influence long into the future.
- ISBN-100190088583
- ISBN-13978-0190088583
- PublisherOxford University Press
- Publication dateMarch 2, 2020
- LanguageEnglish
- Dimensions9.4 x 1.6 x 6.1 inches
- Print length424 pages
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- Publisher : Oxford University Press (March 2, 2020)
- Language : English
- Hardcover : 424 pages
- ISBN-10 : 0190088583
- ISBN-13 : 978-0190088583
- Item Weight : 1.53 pounds
- Dimensions : 9.4 x 1.6 x 6.1 inches
- Best Sellers Rank: #1,495,055 in Books (See Top 100 in Books)
- #796 in Foreign & International Law
- #1,582 in General Constitutional Law
- #59,704 in Unknown
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About the author

Anu Bradford is Henry L. Moses Professor of Law and International Organization at Columbia Law School. She is also a Director for the European Legal Studies Center and a Senior Scholar at the Jerome A. Chazen Institute for Global Business. Bradford is the author of “The Brussels Effect: How the European Union Rules the World” (OUP 2020), which was named one of the Best Books of 2020 by Foreign Affairs. Her next book “Digital Empires: The Global Battle to Regulate Technology” will be published by the OUP in September 2023.
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No other political event in the XX and XXI centuries has had and will have more significance for the shaping of a different and better Europe than the Brussels Effect, so brilliantly uncovered by the author.
The first part of the book exposes the theory of the Brussels Effect and sets out the conditions for global regulatory influence. The second part consists of a set of thorough case studies (e.g., digital economy, consumer and health protection, environmental protection). The last part assesses the costs and benefits of the Brussels Effect and whether or not it is likely to persist.







