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Burn the Business Plan: What Great Entrepreneurs Really Do Hardcover – January 16, 2018

4.4 out of 5 stars 47 ratings

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Editorial Reviews

Review

"Mercifully free of Silicon Valley fairy tales. Schramm is interested in real people starting real companies: Readers will find most of his cases gratifyingly unfamiliar and generally relatable. Burn is a solid roundup of the current best thinking on startups, guiding new entrepreneurs in both introspection and execution." -- Leigh Buchanan, Inc.com

“This business book lives up to its billing. . . . [Schramm] sets forth in real, practical, down-to-earth ways his knowledge of everything from debunking myths to identifying actions for success." , Booklist (starred review)

“New businesses are about great ideas, not great plans. Schramm tells it as it really happens.”

  -- Mitch Lowe, co-founder of Netflix, founder of MoviePass

"Cerner, now with 25,000 associates, started with conversations over a picnic table in a public park.  We never had a business plan.  This book tells the real story of why most companies begin.  If there is one book that aspiring entrepreneurs should read, this is it!" -- Cliff Illig, co-founder, Cerner Corporation

"Based on data and experience rather than hype, Burn the Business Plan is a timely antidote to the Silicon Valley mythology of startup wonder kids.  I found this book deeply inspiring and confidence-building, and think all entrepreneurs, new and experienced, should read it." -- Steve Watkins, founder of Lipomics Technologies and Verso Biosciences

"Required reading for those who want to learn the real entrepreneurial process.  It obliterates the useless conventional wisdom urged upon aspiring entrepreneurs of writing business plans and focusing on venture capital.  This book, filled with stories of entrepreneurs just like you, is for the 99 percent of people who dream of starting a business but can’t find a practical roadmap." -- Eugene Fitzgerald, Merton C. Flemings-SMA Professor of Engineering, MIT; founder, AmberWave Systems Corporation and The Water Initiative; and co-founder of 4Power and New Silicon Corporation

"Business professors, many of whom never started a business, may hate this book because it overturns their view that writing a business plan is the key to success.  Instead, this is a book filled with plain-spoken practical advice from one of the country’s most thoughtful experts on entrepreneurship who is both a scholar and successful entrepreneur." -- Robert Litan, Director of Entrepreneurial Studies, Council on Foreign Relations

"No other book builds its advice for would-be entrepreneurs on such a solid factual basis.  Readers can explore how to prepare themselves to become entrepreneurs long before starting a company, the best time in their careers to start, and what it will take to make their companies not just survive but flourish.  This is the best book that anyone thinking about starting a business should read."      -- Amar Bhide, Thomas Schmidheiny Professor at The Fletcher School of Law & Diplomacy, Tufts University; and author of The Origins and Evolution of New Businesses

About the Author

Carl J. Schramm is University Professor at Syracuse University and former president of the Ewing Marion Kauffman Foundation. Schramm has served in major corporate roles and chaired the US Department of Commerce’s Measuring Innovation in the Twenty-First Century Economy Advisory Committee. He was also a member of the President’s National Advisory Council on Innovation and Entrepreneurship. Schramm splits his time between upstate New York and Florida. Visit CarlSchramm.com.

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Customer reviews

4.4 out of 5 stars
4.4 out of 5
47 customer ratings
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Reviewed in the United States on January 26, 2018
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Reviewed in the United States on January 18, 2018
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Top international reviews

Steve Tolpinski
5.0 out of 5 stars Helpful for any would-be entrepreneur and college grad
Reviewed in the United Kingdom on March 7, 2018
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Amazon Kunde
5.0 out of 5 stars motivierend & super praxisnah
Reviewed in Germany on July 18, 2019
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mukund d
5.0 out of 5 stars Sound advice for entrepreneurs
Reviewed in India on July 5, 2018
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3.0 out of 5 stars Overall OK would rate 3 on 5 point scale
Reviewed in India on June 29, 2018
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Carlos Masallach
5.0 out of 5 stars Exelente
Reviewed in Mexico on February 23, 2018
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Prashant Singh Rana
5.0 out of 5 stars Good book.
Reviewed in India on August 20, 2018
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Aakash
4.0 out of 5 stars Nice book :)
Reviewed in India on August 10, 2019
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Rodrigo Tragueta Nabarrete
5.0 out of 5 stars excelent
Reviewed in Brazil on August 29, 2019
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pravin
5.0 out of 5 stars Excellent
Reviewed in India on August 26, 2018
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JoleneJolene
5.0 out of 5 stars A useful book for any aspiring (or existing) entrepreneur
Reviewed in the United Kingdom on March 8, 2018
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Andy K
5.0 out of 5 stars Brilliant
Reviewed in the United Kingdom on March 14, 2018
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Clair Rainbow
4.0 out of 5 stars Changed My Focus
Reviewed in the United Kingdom on April 22, 2018
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Margaret7
5.0 out of 5 stars Excellent advice and inspiration.
Reviewed in the United Kingdom on February 20, 2018
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5.0 out of 5 stars Business
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5.0 out of 5 stars Well Written
Reviewed in the United Kingdom on February 8, 2018
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