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The Business of the 21st Century Paperback – 2010

4.2 out of 5 stars 312 customer reviews

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Product Details

  • Paperback: 121 pages
  • Publisher: Dream Builders (2010)
  • Language: English
  • ASIN: B003E3LP5E
  • Product Dimensions: 8.9 x 5.9 x 0.4 inches
  • Shipping Weight: 8 ounces
  • Average Customer Review: 4.2 out of 5 stars  See all reviews (312 customer reviews)
  • Amazon Best Sellers Rank: #360,060 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

By Paul H. Kemp on April 16, 2010
Format: Paperback Verified Purchase
Robert Kiyosaki has built several multimillion dollar businesses. As such, he is a good person to objectively critique the business of network marketing. In this book, he lays down the reasons why network marketing is the best way for the average person today to build a significant asset that will permit them to live and retire in freedom.

He spends the first half of the book explaining why the old path to Industrial Age financial success -- "get a good education, find a good job, work hard for forty years, invest in stocks and real estate, etc." -- no longer works in the Information Age. The second half of the book explains what network marketing is, what it is not, and why it is the best option to create personal income security today.

Kiyosaki lends his substantial credibility to this much-misunderstood business to clear away the misconceptions that keep many prospects from joining. He demolishes objections one by one so that those who are determined to succeed in "The New Economy" will see that only network marketing offers all the benefits of a huge business, with none of the risk, expense, and complexity.

Network marketing is a revolutionary business format that relies more on communication, leadership, and team-building skills than it does sales skills. It doesn't require a college education or large investment to build a six-figure (or higher) income. There is no glass ceiling. There is no need to abandon a J.O.B. to start a network marketing enterprise.

This is the book to give your best prospects and team members The Business of the 21st Century.
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Format: Audio CD Verified Purchase
With so many people looking for something better in their life but skeptical of "better offers" this is well worth a listen. I am new to Network Marketing after 23 years of owning a brick & mortar retail store. What I've noticed when I show network marketing to others is that they like it, but do not trust their gut that this really is a amazing vehicle for building wealth. This CD helps gives credibility to people with antiquated ideas of what network marketing is and it helps them make the leap to begin their path to financial freedom. I buy these in quantity and hand them to anyone considering network marketing. I am so grateful to Robert Kiyousaki for creating it and writing the book. "The Business of the 21st Century"
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Format: Paperback
The Business of the 21st Century by Robert Kiyosaki because;

This is a quick read, well written, well balanced view of Network Marketing and how it fits into the economic environment of 2010 and beyond.

There is a strong thread of personal responsibility - or as I like to call it - personal "Response-Ability" throughout the book which will go a long way to dispel the get rich quick myth often associated with network marketing. The quote; "The economy is not the issue - the issue is you!" has been our Team's mantra for nearly 12 years now.

I especially enjoyed the last chapter where the author sees our industry as an instrument for increased world peace and prosperity, and for the revitalization of America - because participation is truly a level playing field and who you become in the process of building your own business is the ultimate reward.

Live with Intention,
[...]
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Robert Kiyosaki has always written great books, however for those in network marketing or thinking about pursuing a network marketing business, this book speaks volumes! I've been in the industry for years and know what works and what doesn't work! This book works! I highly recommend it! Thank you again!
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The new book by Robert Kiyosaki is great. It gives Network Marketing a good name and will help people to have more belief in it. The industrial age is gone. The information age is upon us. We have to find new ways to earn a living.

This book explains what Network Marketing is and is not. It is not a GET RICH QUICK SCHEME, OR AN ILLEGAL PYRAMID. Network Marketing (AKA Multi Level Marketing) is a viable and very honest way to make a living. You get to create how much you earn, not based on somebody else's view of you, or what the job itself is worth.

In Network Marketing you can be as equal or as un-equal as you choose. It is up to you to create the life you want without having to blame anyone else for your failure or wins.

I plan to use this book a lot to educate people about the business I am in, and why they should join me.
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Format: Audio CD Verified Purchase
I absolutely LOVE this audio CD by Robert Kiyosaki, who talks about why network marketing works for those who put in the effort. He shares very insightful perspectives making this an audio cd that you do not tire of listening to repeatedly.
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First of all, I agree with Kiyosaki that multi-level marketing (MLM) companies may be among the best business opportunities today - in that they are hybrids, where you can build a business "on the back" of an already established, proven business. But, having said that, I'll say this: If entrepreneurship is in your blood; if you have that passion to build your own business; and not march to the drum of someone else, then MLM is probably NOT for you. In fact, I would say you would be decidedly unhappy in such an environment. In MLM, you plug yourself into someone's else's company; someone else's vision. You play by their rules; market their way. You are a cog in their wheel, albeit a more independent cog.

I think the people who succeed with MLM are those who like the idea of building their own business, but still have an "employee" mindset. If you do what they tell you - if you, as they say, are "coachable" and are a team player, you may do very well; perhaps better than you can do by building your own company from scratch. But you need to seriously ask yourself if you are that kind of person.

Also, I disagree with Kiyosaki when he says MLM companies are great places to learn how to sell. For over a decade I sold wholesale to the likes of Wal-Mart and Target. MLM "sales" are very different. It is because - and this is the key -- MLM sales are not about the product (even though some of them have great product). MLM sales are about MLM - adding promoters to your downline (like a pyramid scheme, to be honest). That is the mantra that is drummed into you. That's why MLM selling kinda feels like being a religious missionary; and why some people call it cultlike.
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