Enter your mobile number below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.
Getting the download link through email is temporarily not available. Please check back later.
To get the free app, enter your mobile phone number.
Business In Blue Jeans: How To Have A Successful Business On Your Own Terms, In Your Own Style Hardcover – June 4, 2013
See the Best Books of the Month
Want to know our Editors' picks for the best books of the month? Browse Best Books of the Month, featuring our favorite new books in more than a dozen categories.
Frequently Bought Together
Customers Who Bought This Item Also Bought
With expert guidance from Susan Baroncini-Moe and her thought-provoking exercises, I moved through a lot of "brain junk" like self-doubt, fear of failure, and self judgment. I was able to finally begin paying attention to my own voice and discover my true ideas about the kind of career and lifestyle I want. Best of all, with Susan's help, I'm on a path to create a viable business doing what I love, and I've never been more excited about my future! If you've ever wanted to do more, be more, or create more, Business in Blue Jeans will help you do it. --Brande Plotnick, Tomato Envy -- --Brande Plotnick, Tomato Envy
From the Author
Top Customer Reviews
One of my favorite parts of the book are the interactive "homework assignments." For each new idea explored, the author has suggestions, questions, and activities for growth for both newbies and existing business owners.
Plus it's just plain fun to read. Too many business books take themselves too seriously and are a bit dry, but with chapters and sections like, " Brain Junk," "The Weirdness," and "The Fire," you'll be engaged throughout this entire book.
Quit reading reviews and add Business in Blue Jeans to your cart. It's a winner!
I'm not starting a business. What I am is a blogger and an indie author, someone with aspirations, and this book is relevant to my needs and what I want to accomplish. Very shortly after I dug into the first chapter, I had to put the book down and run to get a pencil and colored tabs so I could start marking pages and underlining sentences. Even before I finished reading, I had a chance to speak with a friend who is in the beginning stages of starting a web comic, and I couldn't help but recommend this book to her.
The author writes in a companionable tone, and the text is divided into brief sections, and when you combine those two factors, you get easy, fast reading. What I usually expect from a business book is stuffy formality, but I got none of that here. Instead, what I got was straightforward information and practical examples, all packaged in conversational-style writing.
I've finished reading the book, but I'm nowhere near done with it. Next I get to explore the companion website, and I'm going to go back through the book and take the time to work on the homework assignments that appear throughout the text.
There must be something terribly wrong: I'm feeling excited about doing homework. What has Susan done to me?!
Whether you're looking into starting a small business or a chasing a dream that needs a lot of elbow grease and focus, this book will be of practical use to you. Trust me: I know a little about dream chasing.
This engaging and inspiring book delivers a potent message about life and business and business and life that will have you raring to craft the best entrepreneurial life that you can possibly envision.
And it is a fun read!
Author: Susan Baroncini-Moe
Publisher: Sound Wisdom
"Small business is, to me, the essence of the American Dream. Entrepreneurship is the backbone of our economy, and it offers virtually anyone unlimited opportunity, income, and freedom. But like anything worth pursuing, it requires effort," Susan Baroncini-Moe states in her book, "Business in Blue Jeans - How to Have a Successful Business on Your Own Terms, in Your Own Style."
This two hundred and thirty page hardbound book is targeted not only toward one who wants to start up a new business venture, it aids in successful growth of an existing business. With a plethora of positive reviews on the back jacket cover and six pages at the beginning of the book, Baroncini-Moe knows strategies and marketing techniques to start or stay in business.
After the introduction, the book is separated into six parts that walks the "newbie" or existing business owner through starting or revamping their trade. Stating one has "brain junk" that stops him or her from being successful, one needs to work on dealing with negativity to get to the next step in business, drawing the line regarding core values that may include politics or religion.
Almost every chapter has homework assignments for both novice and veteran, some with her own tried examples yet there are no easy fill-in-the-blank or self-help tests for guidance. At the end there is a six page index and invitation to join her online website for more information.
The author describes in detail the fire inside that is based on motivation and inspiration and how to stroke the embers when the fire wanes.Read more ›
Most Recent Customer Reviews
This book is brilliant! It's simple to understand, jam packed full of actions you can take to build a business - your way - in your style. Read morePublished 24 days ago by Philip R. Gerbyshak
This amazing book has my husband and I on the road to creating a successful business with the work life balance we want.Published 1 month ago by Amazon Customer
“Business in Blue Jeans – How to Have a Successful Business on Your Own Terms, and in Your Own Style” is written for entrepreneur’s setting out on an adventure of starting up or... Read morePublished 2 months ago by Richard R. Blake
I love the metaphor of blue jeans Susan Baroncini-Moe uses in this book--she will help you create a strong and stable business that is customized to fit you and your style, and... Read morePublished 2 months ago by Robin W
Give you good tips for learning to work at home easier, not harder.Published 10 months ago by TheRose
I really enjoyed reading this book. It provides a newcomer to the business world with invaluable information without all the jargon. Read morePublished 16 months ago by Adwoa