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Business Brilliant: Surprising Lessons from the Greatest Self-Made Business Icons Hardcover – March 19, 2013
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“Having started Edible Arrangements, an international franchise with more than 1,000 stores, I know that the more “business brilliant” my franchise partners are, the more likely they are to build hugely successful stores. I wish I had read this book a decade ago.” (Tariq Farid, Founder and CEO, Edible Arrangements)
“Whether you are starting a new business or navigating your career, conventional wisdom doesn’t get you very far. Lewis Schiff clearly outlines the true characteristics of success I wish I had read Business Brilliant 25 years ago when we started The Brooklyn Brewery.” (Steve Hindy, Founder and President, Brooklyn Brewery and co-author of Beer School)
“An engaging look at ‘realigning our career-development practices with the world we live in today’… intriguing, different kind of take on the self-help moneymaking genre.” (Kirkus)
“Schiff builds his narrative on solid evidence, including research data comparing and contrasting the self-made person with the usual middle class.” (Booklist)
“…Schiff offers useful insights such as ‘people who are the most brilliant at business are also those who fail most often,’ and urges readers to understand that ‘failure can be good.’” (Publishers Weekly)
From the Back Cover
Ask a member of the middle class what it takes to become wealthy, and she'll tell you it takes a bold new idea. Tell that to a self-made millionaire, and he'll vehemently disagree. What explains the difference in mind-set between the self-made wealthy and the rest of us? It's not what you think, as journalist and entrepreneur Lewis Schiff convincingly illustrates through groundbreaking research and compelling storytelling.
For decades, the middle class has believed that the road to success meant working hard and playing by rules passed down from previous generations. But as the 2008 economic crisis has made clear, the old rules no longer apply. While household net worth has declined for most, self-made business leaders—entrepreneurially minded individuals born into the middle class who have accumulated significant wealth—have prospered. What makes these have-mores financially successful while the rest of us have never felt more uncertain about our professional and financial futures?
In Business Brilliant, Lewis Schiff reveals the eye-opening findings from a national survey of middle-class workers and self-made millionaires, offering practical guidance to show the rest of us what America's self-made rich already know. Through his research, he holds a mirror to our most commonly held beliefs about success and then reveals the truth about how wealth is really created by surveying the truly wealthy. In doing so, he explodes the conventional wisdom and identifies the distinct principles practiced by individuals who may or may not be any smarter than the rest of the population but seem to understand instinctively how money is made. They don't employ business-as-usual practices; they adopt a "Business Brilliant" mind-set. The book illustrates how these self-made millionaires choose their careers, negotiate to win, and leverage social networks to accumulate their wealth.
Schiff argues that it is the synergy behind seven uncommon practices, not serendipity or luck, that produces success. He offers a practical four-step program anyone can follow to position themselves to succeed more often and a roadmap to compare your own Business Brilliance to the executives and entrepreneurs who have successfully navigated our rapidly changing economy. While Business Brilliant doesn't promise to make you rich, it can help you achieve better results in your career and accumulate wealth faster.
Top customer reviews
Lewis Schiff in his new book Business Brilliant tells us exactly how and why the rich are different, based on data derived from questionnaires and illustrated by many fascinating case histories.
The book's life teachings, if learned, would make any reader more effective in their lives, whether or not they achieved great wealth. For example, while it may seem obvious and even hoary, it is still necessary to teach people to ask. Mr. Schiff observes that people don't get what they don't ask for. Of course, they don't always get what they ask for--but never is it bestowed on those who don't ask. If you are always gets what they ask for--you aren't asking for enough.
Seems obvious but illustration after poignant illustration document instances where most of us leave money on the table that would be better in our pocket.
It turns out that wealth is not, as so many believe, the outcome of following shibboleths taught since early age--do what you love and the money will come, save more, spend less, be original, invent etc. No, Mr. Schiff makes a compelling case that the prize goes to the best prepared person doing what they do best with the most focused attitude.
Dispensed wisdom without techniques to follow, while enjoyable and instructive, lacks sustaining power.
Mr. Schiff, in addition to providing a prescriptive framework for success, wisely has included a-how-to-do- it manual which, if utilized, as night precedes the day, must yield great improvement.
There are none who wouldn't benefit in multiple ways by taking Mr. Schiff admonitions and lessons to heart and employing the 17 essentials with which he concludes this remarkable book.
Putting my money where my mouth is, I have purchased ten copies and am giving them to friends and family. When they are gone I will buy another ten.
Throughout the book Mr Schiff continually uses proprietary research as well as insight-rich advice to help fuel my success. This is a great addition to the business community!