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Business Class: Etiquette Essentials for Success at Work Hardcover – July 1, 2005
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“A much-needed primer for professionals in today's business environment because whether you realize it or not, good manners and proper protocol can make or break a promising business relationship. ” ―Tony Alessandra, Ph.D., co-author of The Platinum Rule
“How you treat others and how you conduct yourself are not casual imperatives. They are important, and if you agree, then this engagingly written book ought to entice you to its pages.” ―Jack Valenti, former president of the Motion Picture Association of America
From the Back Cover
Advance Praise for Business Class
"Readable, spirited, and chock-full of excellent information. Anyone in business, at the bottom or at the top, could benefit from this book." ―Letitia Baldrige, author of New Manners for New Times: A Complete Guide to Etiquette and former White House Social Secretary in the Kennedy Administration
"Fills a gaping void in contemporary business leadership grooming and constitutes an overdue and easy primer for success-oriented commercial leaders." ―General Alexander M. Haig, Jr., former White House Chief of Staff, former NATO Commander, and former U.S. Secretary of State
"People make decisions about you based on your manners and comportment; this book shows you how to make and maintain a positive impression every time." ―Brian Tracy, author of TurboStrategy: 21 Powerful Ways to Transform Your Business and Boost Your Profits Quickly
"A practical, straightforward, commonsense guide to essential business conduct." ―Joanne Gordon, author of Be Happy at Work: 100 Women Who Love Their Jobs, and Why
"A treasure of how-to's about being a thoughtful, sensitive, and effective human being."―Judy B. Rosener, Ph.D., author of America's Competitive Secret: Women Managers and professor at the graduate school of management, University of California, Irvine
"An invaluable guide filled with helpful etiquette solutions for your personal and professional life."―Charles P. Garcia, CEO of Sterling Financial Investment Group
"A must-read book for all business operations, small or large, that depend on a clientele and employee attitude to make the difference between profit and loss."―Lee Ellis, former vice president of CBS and Gannett Publications (USA Weekend)
"Whitmore covers everything from e-mail to formal dinner parties with a warm, friendly style that makes reading the book enjoyable and remembering her advice easy."―Carolyn B. Elman, CEO of American Business Women's Association
- Publisher : St. Martin's Press; First edition (July 1, 2005)
- Language : English
- Hardcover : 192 pages
- ISBN-10 : 0312338090
- ISBN-13 : 978-0312338091
- Item Weight : 9.9 ounces
- Dimensions : 7.25 x 0.92 x 8.44 inches
- Best Sellers Rank: #1,063,891 in Books (See Top 100 in Books)
- Customer Reviews:
Top reviews from the United States
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The book covers the following topics:
First, and lasting, impressions
Small touches equal big business
Suit up for Success
Master you mingle-ability
Small talk savy and effective listening
Dining for Dollars; The art of the meal
Techo-etiquette: minding your manners in the electronic age
Going global: How to avoid an international incident
The power of positive thinking
There are some things that are common sense, although it doesn't hurt to remind us again. I found the tips on mingling and small talk helpful as those are not areas where I'm particularly skilled. The book also covers the classic "where to put your napkin" and "who pays for dinner out" bits of information that we sometimes forget.
Since the book is so short, I wouldn't call it a comprehensive guide to etiquette - (see "Etiquette Advantage in Business" by Peggy and Peter Post for an enormous guide to etiquette) Also, it doesn't contain as much "office etiquette" (for those of us who live in large cubicle spaces in huge corporations) as I'd hoped (see The Etiquette Edge: The Unspoken Rules for Business Success ). Still, I think it's a good quick read and a good starting place for polishing your etiquette skills!
You will also want to subscribe to the author's free etiquette newsletter and tips at etiquetteexpert.com.
Top reviews from other countries
Abandoning any use of unnecessary jargon or gimmicks Ms Whitmore has produced an easy to read, well structured book of tools and advice for success at work. Some say the book is too simplistic or that much of it is common sense and that's not necessarily untrue; however this may be exactly what one needs. Sometimes you just need a little prompt that triggers a switch in your head and gives you that "ah huh" moment and I for one don't particularly want to read a long, heavy book just to achieve the same results.
Ms Whitmore not only tells us what to do or why to do it but gives us clear instructions on how to go about it. I feel inspired by the book, particularly with regards to networking and mingling. I enjoy attending events where I don't know anyone and I enjoy meeting new people but each time without fail I get this feeling of dread within my chest. Ms Whitmore details the importance of research before an event, provides tools for remembering names, and discusses not only the importance of following up but how to go about it.
The book is full of information on first impressions, personal branding, dining protocol, electronic etiquette, public speaking and more and I highly recommend it as a reference book to keep on hand. It may be small which means it's so easy to refer to quickly before an event or a business meal. And if you want to expand your knowledge it gives you a good foundation on which to do so. I've become very interested in personal branding of late and have moved on to more specialist books on the subject but there's no doubt in my mind that Business Class provides invaluable advice that I feel confident in turning to again and again.