A book necessary for all involved in management and corporate world. Great value for business consultants too!
The fact that existing business practices and mindsets are challenged and reframed makes the book not only educational but also a practical and useful "map" to explore the business "territory" . In an entertaining way!
CEOs' style of functioning is presented threadbare. It is an eye opener for CEO's who better spend time on the working of the organization and make it better than trying different types of management impressions which has no bearing to their organization.
What do monkeys have in common with managers? Why and when is winning an acquisition not really winning? Business Exposed is a delightful read that takes you into the world of organizations and in the mind of their managers. What is quite rare about Professor Vermeulen's book is that it not only entertains but also provides solid academic findings. This combination of rigor and relevance makes Business Exposed a truly enjoyable reading experience. Whether you are a manager or you're simply interested in management, you are guaranteed to find out counter-intuitive facts and sometimes dismaying truths about the world of business. A must read!
Just finished "Business Exposed". Loved it! Often it is a bit of chore to read a business book. Not this one. It is very well written, fast paced and grabs your attention from page 1. Very much enjoyed that the writer combines his own insights with findings from quality academic research when making a (controversial) point. This book makes you smarter, makes you rethink what you thought about business. Highly recommended!
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Many books on business are either too simplified to be insightful, too complex to be practical, or are simply too one-sided. Not this book. By using observations that are all concise and full of detail, the author helps you think of further questions to ask, as well as understanding lessons learned. Very useful in setting the framework to judging the decisions made by corporate management.