List Price: $34.95
Save: $21.95 (63%)
+ $4.97 shipping
Arrives: Dec 4 - 10
Fastest delivery: Tuesday, Dec 1
Only 1 left in stock - order soon.
As an alternative, the Kindle eBook is available now and can be read on any device with the free Kindle app. Want to listen? Try Audible.
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Ships from RedFuture
Sold by RedFuture
Ships from
RedFuture

Sold by

Return policy: Extended holiday return window till Jan 31, 2021
For the 2020 holiday season, returnable items shipped between October 1 and December 31 can be returned until January 31, 2021. You may be charged a restocking fee up to 50% of item's price for used or damaged returns and up to 100% for materially different item.
FREE Shipping
Get free shipping
Free 5-8 day shipping within the U.S. when you order $25.00 of eligible items sold or fulfilled by Amazon.
Or get 4-5 business-day shipping on this item for $5.99 . (Prices may vary for AK and HI.)
Learn more about free shipping
on orders over $25.00 shipped by Amazon or get Fast, Free Shipping with Amazon Prime
Used: Good | Details
Sold by ShopNBS
Condition: Used: Good
Comment: A well read book that still in great shape. This book has wear to the edges and corners of book cover, may have some creases and may have some hand writing on the inside of front cover.

Other Sellers on Amazon
Add to Cart
$26.90
+ Free Shipping
Sold by: booksandlibros
Add to Cart
$26.91
+ Free Shipping
Sold by: Book Depository US
Add to Cart
$31.46
& FREE Shipping on eligible orders. Details
Sold by: Amazon.com
Have one to sell?
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Amazon book clubs early access

Join or create book clubs

Choose books together

Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more

Follow the Authors

Something went wrong. Please try your request again later.


Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers Paperback – Illustrated, July 13, 2010

4.6 out of 5 stars 2,149 ratings

See all formats and editions Hide other formats and editions
Price
New from Used from
Kindle
Paperback, Illustrated
$13.00
$12.70 $3.73

Amazon Book Review | Discover your next great read
click to open popover

Enter your mobile number or email address below and we'll send you a link to download the free Kindle App. Then you can start reading Kindle books on your smartphone, tablet, or computer - no Kindle device required.

  • Apple
    Apple
  • Android
    Android
  • Windows Phone
    Windows Phone
  • Click here to download from Amazon appstore
    Android

To get the free app, enter your mobile phone number.

kcpAppSendButton

Frequently bought together

  • Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
  • +
  • Value Proposition Design: How to Create Products and Services Customers Want (Strategyzer)
  • +
  • Testing Business Ideas: A Field Guide for Rapid Experimentation (Strategyzer)
Total price: $62.47
Buy the selected items together

Special offers and product promotions


From the Publisher

Editorial Reviews

Amazon.com Review

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.

Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"

The Power of “What If” Questions
Content from authors Alexander Osterwalder and Yves Pigneur

We often have trouble conceiving innovative business models because we are held back in our thinking by status quo. The status quo stifles imagination. One way to overcome this problem is to challenge conventional assumptions with “what if” questions. With the right business model ingredients, what we think of as impossible might just be doable. “What if” questions help us break free of constraints imposed by current business models. They should provoke us and challenge our thinking. They should disturb us as intriguing, difficult-to-execute propositions.

What if...
…furniture buyers picked up components in flat pack form from a large warehouse and assembled the products themselves in their homes? What is common practice today was unthinkable until IKEA introduced the concept in the 1960’s.

…airlines didn’t buy engines for their airplanes, but paid for every hour an engine runs? That is how Rolls-Royce transformed itself from a money-losing British manufacturer into a service firm that today is the world’s second biggest provider of large jet engines.

…voice calls were free worldwide? In 2003 Skype launched a service that allowed free voice calling via the internet. After five years, Skype had acquired 400 million registered users who collectively had made 100 billion free phone calls.

From the Inside Flap

You're holding a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. It's a book for the business model generation.

Disruptive new business models are emblematic of our generation. Yet they remain poorly understood, even as they transform competitive landscapes across industries. Business Model Generation offers you powerful, simple, tested tools for understanding, designing, reworking, and implementing business models.

Business Model Generation is a practical, inspiring handbook for anyone striving to improve a business model - or craft a new one.

CHANGE THE WAY YOU THINK ABOUT BUSINESS MODELS

Business Model Generation will teach you powerful and practical innovation techniques used today by leading companies worldwide. You will learn how to systematically understand, design, and implement a new business model — or analyze and renovate an old one.

CO-CREATED BY 470 STRATEGY PRACTITIONERS

Business Model Generation practices what it preaches. Coauthored by 470 Business Model Canvas practitioners from forty-five countries, the book was financed and produced independently of the traditional publishing industry. It features a tightly integrated, visual, lie-flat design that enables immediate hands-on use.

DESIGNED FOR DOERS

Business Model Generation is for those ready to abandon outmoded thinking and embrace new, innovative models of value creation: executives, consultants, entrepreneurs — and leaders of all organizations.


Product details

  • Paperback : 288 pages
  • Item Weight : 1.57 pounds
  • ISBN-10 : 9780470876411
  • ISBN-13 : 978-0470876411
  • Dimensions : 7.3 x 0.7 x 9.4 inches
  • Publisher : John Wiley and Sons; 1st edition (July 13, 2010)
  • ASIN : 0470876417
  • Language: : English
  • Customer Reviews:
    4.6 out of 5 stars 2,149 ratings

Customer reviews

4.6 out of 5 stars
4.6 out of 5
2,149 global ratings
How are ratings calculated?

Top reviews from the United States

Reviewed in the United States on July 31, 2017
Verified Purchase
56 people found this helpful
Comment Report abuse
Reviewed in the United States on February 4, 2018
Verified Purchase
50 people found this helpful
Comment Report abuse
Reviewed in the United States on June 15, 2018
Verified Purchase
25 people found this helpful
Comment Report abuse
Reviewed in the United States on April 2, 2019
Verified Purchase
19 people found this helpful
Comment Report abuse
Reviewed in the United States on August 6, 2018
Verified Purchase
8 people found this helpful
Comment Report abuse
Reviewed in the United States on May 7, 2019
Verified Purchase
review imagereview image
4 people found this helpful
Comment Report abuse
Reviewed in the United States on January 13, 2013
Verified Purchase
16 people found this helpful
Comment Report abuse
Reviewed in the United States on February 15, 2018
Verified Purchase
4 people found this helpful
Comment Report abuse

Top reviews from other countries

The Reading Desk
5.0 out of 5 stars Wonderful tool for developing business models
Reviewed in the United Kingdom on February 3, 2018
Verified Purchase
review image
13 people found this helpful
Report abuse
Paul Simister
4.0 out of 5 stars More style than substance
Reviewed in the United Kingdom on June 12, 2015
Verified Purchase
16 people found this helpful
Report abuse
Commenter007
4.0 out of 5 stars A good book let down by...
Reviewed in the United Kingdom on May 30, 2019
Verified Purchase
4 people found this helpful
Report abuse
Tom Ryan
5.0 out of 5 stars Excellent: A visual approach for robust joined-up thinking about your business model.
Reviewed in the United Kingdom on November 25, 2020
Verified Purchase
Ed
5.0 out of 5 stars Genius
Reviewed in the United Kingdom on March 20, 2020
Verified Purchase
One person found this helpful
Report abuse
Pages with related products. See and discover other items: economic development, economic models, warehouse management, business finance, business strategy, record management