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Business @ the Speed of Stupid: How to Avoid Technology Disasters in Business Paperback – October 16, 2002

2.8 2.8 out of 5 stars 5 ratings

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Business @ the Speed of Stupid brings to light many of the myths that stymie unwary investors, entrepreneurs, and managers who are seeking to turn a profit in the digital economy. It highlights why smart entrepreneurs buy into dim-witted business beliefs and exposes the "big lies" that have crippled so many companies. With ultimate know-how, verve, and humor, Dan Burke and Alan Morrison reveal why brilliant engineers don't always make brilliant business leaders, how innovation is far less important than customers and quality, and that, yes, you do need to be profitable to survive on the Web. Bringing realism and experience to the table to counteract the lingering technology industry hype, Business @ the Speed of Stupid explains how to survive and profit in the next phase of our technology-driven economy.

Editorial Reviews

Review

"Dan Burke and Alan Morrison's description of Corporate America's implementation of technology in...is dead on." -- ColoradoBiz, September, 2002

About the Author

Dan Burke is the Vice President of Operations and Organizational Development at IQdestinations.com, a leading IT training company. He has consulted for companies such as Microsoft, JDEdwards, and IBM.

Alan Morrison is a Director at Immedient, a full-service technology consultant. Both authors live in the Denver area.

Product details

  • ASIN ‏ : ‎ 0738207683
  • Publisher ‏ : ‎ Basic Books (October 16, 2002)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 256 pages
  • ISBN-10 ‏ : ‎ 9780738207681
  • ISBN-13 ‏ : ‎ 978-0738207681
  • Reading age ‏ : ‎ 13 years and up
  • Lexile measure ‏ : ‎ 1180L
  • Grade level ‏ : ‎ 11 and up
  • Item Weight ‏ : ‎ 12 ounces
  • Dimensions ‏ : ‎ 6 x 0.6 x 9 inches
  • Customer Reviews:
    2.8 2.8 out of 5 stars 5 ratings

About the author

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Dan Burke
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Dan Burke is the founder and President of the Avila Institute for Spiritual Formation, which offers graduate and personal enrichment studies in spiritual theology to priests, deacons, religious, and laity in 70 countries and prepares men for seminary in 14 dioceses.

Dan is the author and editor of more than 15 books on authentic Catholic spirituality and hosts the Divine Intimacy Radio show with his wife, Stephanie, which is broadcast weekly on EWTN Radio. Past episodes can be found, along with thousands of articles on the interior life, at SpiritualDirection.com.

In his deep commitment to the advancement of faithful Catholic spirituality, he is also the founder of Apostoli Viae, a world-wide, private association of the faithful dedicated to living and advancing the authentic spiritual patrimony of the Church.

Most importantly, Dan is a blessed husband, father of four, grandfather of one—and grateful to be Catholic.

Customer reviews

2.8 out of 5 stars
5 global ratings

Top reviews from the United States

Reviewed in the United States on March 3, 2002
Although most of this book consists of scenarios where you say "well of course...", they are excellent, focused examples of the points made. I wish the title were different; I can't imaging handing this to someone and saying "here, you should read this". But most IT people should!
Great book, easy to read.
2 people found this helpful
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Reviewed in the United States on May 5, 2006
This book was written in the shadow of the 2000 Internet bust. So, why write a review in 2005? My answer, memories are short. As the economy continues to expand people will again become courageous and begin to try new technologies. Much of it will turn out great, but a lot is bound to be the same stupid mistakes made half a decade ago. . .

You may think that because you are in a non-internet company, you are safe. Two words: you're not. Technology is already integrated in every business-even the mom-and-pop outfits depend on it. To remain competitive requires increasingly skillful use of technology. In 2000, the technology experts bombed. In 2005 it's everyone's turn.

This book is a great way to jump-start your move towards making good technology choices--by examining bad ones. The teaching method employed in this book is to tell stories, then explain what went wrong. Most chapters are organized along those lines and stand quite well by themselves. Thus, it's easy to simply read a chapter, set the book down for a few days and pick it up for another chapter. (I like books that cater to a busy schedule!) As such it's easy to read and the narrative format brings the drier aspects analyzing business technology to life. Currently I see that it's selling used-with shipping for under $5! I'll give that 5 stars!