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Business Tips from the Trenches: How to Succeed in Business without an MBA Paperback – October 5, 2012
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From the Back Cover
In "Business Tips From The Trenches" You'll discover:
* How learning what you "don't want " sets you up for success
* Why complacency can kill you and your dreams
* The high value of self-promotion
* Why the Golden Rule is the best business philosophy for all businesses
* Why surveys and focus groups suck
* How being "unpredictable" is a prime asset
* Why you should "shut up and listen"
* How being a customer service fanatic can make you rich
"Chuck Trautman is one of the most dedicated of the crew of GKIC Independent Business Advisors taking my work to the local level. His real world, hands on experience of owning and operating multiple businesses are an asset to his clients and our members. His new book, Business Tips from the Trenches, teaches business lessons in an easy to read and entertaining way."
Dan S. Kennedy
Marketing Strategist, Speaker, & Serial Entrepreneur
Author of the best-selling No BS book series
About the Author
Former US Marine Sargent, Vietnam Vet, Leader, Entrepreneur, Marketer, Teacher, Mentor, Coach, Husband, Father of Two, and Grandfather of Four. Chuck has been on the front lines and in the trenches in business for more than 35 years. He has grown companies to over $25 Million in sales while dramatically increasing their profits. After selling his last company he was "drafted" into the consulting world by businesses coveting the depth and breadth of his vast, real world, experience. Chuck believes that small and medium size businesses are the salvation of this great nation. His life's purpose is to assist these businesses in their pursuit of greatness.
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Top Customer Reviews
Am I performing at my best?
Am I getting the most out of my employees?
Are my customers being treated as I would like to be treated? (golden rule)
Also when I go into places of business I'm constantly disappointed with how pathetic these businesses are ran.
Tonight I took the kids to Denny's, because I thought kids eat free. So I would get 1 free kids meal and I would be paying for three other meals in this case. No it's on Tuesday and Saturday, so they were all too happy to let us go to I-Hop instead of taking my money there.
I also had a coupon for a buy one get one free sub at Lee's Sandwich shop. It was for their Asian subs which is a cheaper sub. I wanted to buy a more expensive sub and get the Asian sub for free. They said no, the rules are they have to both be the cheaper Asian sub. So they forced me to spend less money.
It's like you said "If my employees said it's company policy, I would fire them".
Anyhow, it was a great read, and the stories made it even more enjoyable than just straight advice.
His business advice cuts through the clutter and gets to the point about what it takes to be successful
in this New Economy.
In his new book, "Business Tips for the TRENCHES", Chuck presents practical, down to earth, principles and practices of success that are not taught in business schools or MBA programs.
This book belongs on every business owner, entrepreneur and sales professionals bookshelf.
Steve Clark, CEO