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About Butch Bellah
I began my career in the distribution industry at the age of 21. By 25, I was a Division Sales Manager, Vice President of Sales at 30 and bought the company along with a business partner at 35. During that time I was instrumental in growing the company from a $35 million a year local wholesaler to a one of the largest wholesale food distributors in the nation with annual sales of more than $200 million. During this rapid ascent to sales and financial success, I also spent 10-years as a professional stand-up comedian--honing not only my public speaking skills but enjoying what I call "the best sales training I ever received."
Remember, "If you're as good as you're gonna be, life's as good as it's going to get!"
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With a proven sales management and execution process, Sales Management For Dummies aids organizations and individuals in reaching the highest levels of success. Although selling products or services is a central part of any sales job, there's much more to it. With this fun and accessible guide, you'll go beyond the basics of sales to learn how to anticipate clients' needs, develop psychologist-like insight, and so much more.
Because few people go to school to earn degrees in selling, sales talent is developed in the field. Unfortunately, most training efforts fail to reach their objectives, in large part because of the absence of any kind of reinforcement or coaching. This book is your one-stop guide to managing an existing or start-up sales force to succeed in every area of sales—from prospecting to closing.
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If you're one of the millions of salespeople or sales managers worldwide looking for a fast, easy, and effective way to get the most out of your sales force, the tried-and-true guidance presented inside sets you up for success.