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Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business Hardcover – March 9, 2015

4.3 out of 5 stars 43 customer reviews

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  • Buyer Personas: How to Gain Insight into your Customer's Expectations, Align your Marketing Strategies, and Win More Business
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  • Confessions of the Pricing Man: How Price Affects Everything
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  • Relationship Marketing: Successful Strategies For The Age Of The Customer
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Product details

  • Hardcover: 240 pages
  • Publisher: Wiley; 1 edition (March 9, 2015)
  • Language: English
  • ISBN-10: 1118961501
  • ISBN-13: 978-1118961506
  • Product Dimensions: 6.3 x 1 x 9.1 inches
  • Shipping Weight: 11.2 ounces (View shipping rates and policies)
  • Average Customer Review: 4.3 out of 5 stars 43 customer reviews
  • Amazon Best Sellers Rank: #146,936 in Books (See Top 100 in Books)
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43 customer reviews

4.3 out of 5 stars

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March 4, 2015
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September 26, 2015
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March 28, 2015
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