- Paperback: 359 pages
- Publisher: HOW Books; unknown edition (October 2, 2006)
- Language: English
- ISBN-10: 1581808674
- ISBN-13: 978-1581808674
- Product Dimensions: 5 x 1 x 7 inches
- Shipping Weight: 1 pounds
- Average Customer Review: 46 customer reviews
- Amazon Best Sellers Rank: #342,455 in Books (See Top 100 in Books)
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Caffeine for the Creative Mind: 250 Exercises to Wake Up Your Brain Paperback – October 2, 2006
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About the Author
Wendy Lee Oldfield works at an advertising agency.
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Well, as a graphic designer, this one good book to have in your arsenal. It is NOT, an inspirational picture book or a how to book. It's more about exercising your creativity, one exercise per day, so that the next time you're confronted with a problem you'll have less trouble coming up with a solution or solutions. The layout in itself is beatiful and fun; a very pleasant reading. If your a graphic designer looking to stretch and exercise your creativity this an excellent way to start, and with 250 fun-packed exercises it'll be a blast.
Some exersices are useful, some are good fun, but a lot are rather plain and boring. If you have no imagination at all, this book may be a useful kick-start to any brain storming or creative session. I would suggest that it might be useful for school teachers too - as some of the ideas leverage a lot of imagination which kids would be great at.
On the good side, the typographic treatment of the content is exciting and inspiring, each page has something new to look at and read, if nothing else it's a nice example of how unconventinal type treatment can enhance an otherwise bland book.
I took a few minutes to review the pages and I was sold! I took the book home and dove right into the exercises that span 6 types of activities! My son, who wants to be a designer @ 16, completed some of the projects until midnight!
I love this book, the breakdown of the projects in the back and the interviews inspire even rookie designers and reignite the fire of the design practitioner. It is a breakdown of the the elements of creativity, including writing projects, design, writing, and problem solving!