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In Camera: Perfect Pictures Straight out of the Camera Hardcover – April 4, 2017
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About the Author
Gordon Laing has been reviewing new digital cameras since the Apple Quicktake was launched in 1994. In the decades since, they have changed beyond all recognition, and Gordon has built a huge following with his in-depth review website, CameraLabs.com. With its impartial, real-world, expert tests of new models, and huge archive, Camera Labs has become a unique and essential resource for anyone buying a new camera. In fact, it's a fair bet that Gordon's shot with more different camera models than any other living photographer. Pushing cameras of all kinds to their technical limits has given him a unique knowledge of hands-on shooting in real-world situations, and In Camera shares his expertise to the full.
As of December 2015, Camera Labs serves over 1.5 million pages to over 500,000 unique visitors a month. Gordon's video reviews on YouTube have been watched over 32 million times, and he has a strong following on the leading social networks: over 6,000 subscribers on Twitter, 259,000 on Facebook, 1 million on Google+, 3,400 on Instagram and 88,000 on YouTube.
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Top customer reviews
The EXIF data for each picture is the upper left. Up front, there is a thumbnail picture index.
Most pictures were shot with a wide-angle lens. I guess it helps to get in close in front of tourists and passing vehicles and other unwanted details.
The presentation here is simple yet brilliant: The technical data, the how-to info, and the story behind the photos are laid out on one page while the photo itself lives on the opposite page. Left brain, right brain. Perfect.
The message about getting things right in camera really resonates with me. My work requires me to stare at a computer monitor most of the day, and the last thing I want to do after venturing out to make pictures is to come back home and spend even more time editing. Gordon's assertion that it is often possible to avoid that extensive post-processing workflow is affirming and liberating.
One thing that always bothers me about gear reviewers is that they are full of opinions (which we are expected to accept as credible) but we rarely get to see their work as photographers, or their reviews are accompanied by ho-hum, lackluster, gratuitous images (often with an apology for the mediocre quality of the shots!). In contrast, the pictures in this book are truly lovely and very inspiring. It's a treat to see Gordon's artistic vision presented after enjoying and relying upon his technical reviews for so long.
One last thing: This is a really high quality book, so if like me you're the sort who appreciates heavy paper, good binding, and well executed layout and presentation, you'll appreciate that aspect of it as well.
I picked up his book because I was interested in seeing how photos could look straight out of the camera and learn how to approach photography in this manner. Seems like today everyone is fixing things in post, and this book is a good alternative so you can spend more time shooting.
The book is very easy to read and offer some good tips on how to get the image right in the camera. Each image inlcudes all the tech data along with Gordon's commentary.
If you are into photography, I would suggest getting a copy.
The only drawback is the setup of the pages, at least in my Kindle PC viewer. Each section (chapter) of the book contains text explaining the photo and how it was made, and at the end there is the photo itself. In my viewer I can not examine the photo with the accompanying text on the same page. Instead I need to flip back and forth between the introductory text and the photo. Apparently there is some kind of a hard "page break" separating the text from the photo, ensuring that they can never be examined together.
I would give the book 4 or 5 stars if this annoying feature did not stand in the way, but this is a sufficient drawback to leave it at 3 stars. Hope they will fix this and issue an update!