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The Car That Could: The Inside Story of GM's Revolutionary Electric Vehicle Hardcover – August 27, 1996

4.8 out of 5 stars 30 ratings

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Unprecedented secrecy surrounded the early development of General Motors's Impact. Shnayerson watched the story unfold from a position of access never granted a reporter before--literally from the inside of the pace-setting GM Impact program. This is the first book to penetrate the silence surrounding GM's risky and successful decision to become the world's first mass producer of the electric car.

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Amazon.com Review

The story of General Motors' first mass-produced electric car, the EV1 (at first, unfortunately, named the Impact). This project was decades in gestation, the early dreams of pollution and noise-free vehicles taking a long time to progress beyond visionary prototypes. This was partly because of opposition to the concept from oil companies and the automotive industry. Eventually a combination of government prodding and technological advances in battery design made it possible. Schnayerson describes the supportive role of GM chairman Robert Stempel and the tenacity of a group of true-believing engineers who kept the idea alive after Stempel was ousted.

From Publishers Weekly

Hailed as the first practical electric passenger car, General Motors' Impact faces an uncertain future, with doubts about whether a market will materialize for a high-priced auto with significantly limited range and few recharging options. The sleek, small, battery-powered aluminum prototype, which runs silently with no engine or tailpipe, owes its existence to ex-GM chairman Roger Smith, who on Earth Day 1990 publicly declared that GM would mass-produce an electric vehicle (EV). He then resigned. When his successor, Robert Stempel, was replaced in 1992, the Impact development team of engineers was significantly downsized, and the project seemed dead. Secret talks initiated by the Impact team with Ford and Chrysler to consider an EV consortium led instead to GM's renewed commitment to the project, which was kept under wraps. Shnayerson, a contributing editor at Vanity Fair, recreates a remarkable, inspiring saga of glitches, unexpected setbacks, power struggles and ingenuity, and in doing so he tells how GM, once stagnant, resistant to technological change and battered by foreign rivals, staged a comeback. Photos. Author tour.
Copyright 1996 Reed Business Information, Inc.

Product details

  • Publisher ‏ : ‎ Random House; 1st edition (August 27, 1996)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 295 pages
  • ISBN-10 ‏ : ‎ 067942105X
  • ISBN-13 ‏ : ‎ 978-0679421054
  • Item Weight ‏ : ‎ 1.25 pounds
  • Dimensions ‏ : ‎ 6.5 x 1.25 x 9.75 inches
  • Customer Reviews:
    4.8 out of 5 stars 30 ratings

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Michael Shnayerson
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Michael Shnayerson, Vanity Fair writer, non-fiction author. "Boom" "Harry Belafonte My Song" "The Contender" "Coal River" "The Killers Within" "The Car That Could" "Irwin Shaw."


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4.8 out of 5 stars
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Great book, but the story ends prematurely
5 out of 5 stars
Great book, but the story ends prematurely
This is a great book. The author follows the tangled story of how GM developed the first production electric car... but he went to press just a year or two before GM sent it to the crusher. See the documentary Who Killed the Electric Car? for the sad end to this story.For contrast, google for the on-line copy of "The Prius That Shook the World". While Schnayerson was following GM he was totally unaware of the development of the Toyota Prius. Like Shnayerson's book, the Prius book takes the development of a new car from a clean sheet of paper to production. From reading both, Toyota seems to have much longer term plans and much less in-fighting. GM changed it's mind with every new CEO.By coincidence, neither book has a single photo in it (aside from the cover) and lots of personalities. But from 2007 looking back the Prius story has a much happier ending.
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Top reviews from the United States

  • Reviewed in the United States on February 17, 2012
    This was a great book detailing the creation of the EV1 - if you're interested in the vehicle and want to know about its creation, this book takes you there through to initial production.

    Lots of details and nuggets of things you won't find anywhere else, I'll give a small example here. The book was published in 1996 before the drama of the electric vehicles in CA occurred (for the most part) - so it doesn't deal with any of that. You can see the seeds of future GM executive decisions regarding the EV1 mentioned in the book though. By the time the EV1 was getting close to production, former CEO Roger Smith, who made the vehicle happen (it appeared no other high level GM executives wanted the car to happen) was gone and the executive support for the very public vehicle (with the big investment) was gone - i.e. it would be wound down quietly. When it came time to fund the production line tooling GM execs decided to only fund development type tooling, which is made of resin (not steel), and only lasts a short amount of time - before the first EV1 rolled off the line it was already doomed to a very small production run.

    A stunning vehicle though, one can only ponder what would have happened had the GM execs at the time viewed it as mid to long term investment in the future, had made real production line tooling, actually made and sold alot of the cars (to get their costs down) and continued their (and the NiMH battery) development - a different future indeed.

    To know what happens after the development of the EV1 you can watch the fantastic movie Who Killed the Electric Car?. One of the benefits of that movie is that you can watch and hear the EV1 driving (the EV1's had a great sound that was the result, I've been told, of its inverter) - since GM destroyed the EV1's later its one of the only ways you'll ever be able to do this.

    GM of course never sold the EV1's, they only leased them and then when the legal requirement in CA for zero emissions vehicles was dropped GM destroyed them as they came off lease. GM execs then sold the patents to the battery technology (NiMH) to an oil company (Texaco which was bought by Chevron) for a ridiculously small amount of money (a little over $1 million dollars - way, way less than market value) - ensuring no future EV's using that battery technology NiMH would be made (licensed production of large format NiMH batts (needed for EV's) require the approval of Chevron's board - you can't make this stuff up). Those patents expire in 2014 and 2015 for the most part and NiMH batteries are still significantly cheaper per kWH than the Li batteries that are being used today (and the NiMH can be much more durable than Li if used properly) - such a tragic story.

    The apparently schizophrenic behavior of GM leadership with the EV1 program (going all out for the vehicle, investing huge amounts of money and making it happen, then just before the first one rolls down the line going the other way, lobbying to eliminate the requirement for their existence in CA and eventually destroying the EV1's as they came off lease (with people publicly begging GM to buy them) - is actually easier to understand when viewed from a perspective of feifdoms at the executive level with CEO as ultimate King. GM, unlike most other auto makers, sometimes pushes radical ideas forward through to fruition and that's because their CEO's do this occasionally. But when that CEO leaves, the support of that program is gone and the remaining executives often saw whatever the program was as a threat to their budgets or a waste and the program would die of neglect or worse (as in the case of the EV1). This happened with the EV1, Saturn and other programs in GM's history.

    Currently GM created a great technology for the Chevy Volt plug-in technology (pushed forward by the CEO, Rick Wagoner, who presided over the destruction of the EV1 - which he said was his greatest mistake - but Wagoner has been gone from GM for a while and the follow on vehicles using the Volt technology have been canceled and delayed...fortunately Wagoner was around long enough to see the Volt into production and the existing CEO wants to sell as many as possible to reduce the costs, but what happens from here on out at GM is hazy with rumblings of GM's past behavior in the shadows (i.e. dropping support for new programs after the CEO that made them happen is gone).

    The EV1 story is a tragic story of epic proportions and this book lays out the fantastic development of the vehicle (during which it had full support from the company which later changed) in great detail that you won't find anywhere else. An excellent read, highly recommended.
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  • Reviewed in the United States on October 17, 2012
    Excellent reading for those interested in the trials and tribulations of the EV 1 GM electric car. Internal corporate strife, oil companies, electric utilities companies, battery companies all played important roles in the conflicted development of the magnificent EV 1 electric car, ultimately leading to the Corporate crushing of the leased EV 1's. After reading the book, I would suggest viewing the DVD, "Who Killed the Electric Car" and then you will have a better picture of what happened. The book makes one wonder about the benefits provided to the American people by the very large corporations. The book also makes it clear that the genius of the American worker still exists but is vulnerable to the power of the corporation and can be effectively crushed. All Americans should read this book as we enter a time expensive energy resources.
  • Reviewed in the United States on November 13, 2013
    A very good read about just how hard this group inside GM really tried to come up with an electric car—all the efforts they made to keep weight down, develop technologies that simply weren't around then, and so on. And it sure shows how much the oil and gas industry was willing to do to try to kill off the electric car. And it's really sad that GM's ultimate response was to kill off every one of the EVs that they made—and for no apparent reason except that they seemed convinced that electric cars weren't part of their paradigm.
  • Reviewed in the United States on February 20, 2016
    The author gives a very detailed account of the life of the GM electric vehicle known as EV1. Unfortunately, the book was written before the author would have been able to discuss the controversial death of the EV1. In the book you will see why government has no business trying to dictate what businesses do. You will also see why government shouldn't try to force inventions. On the flip side, you will see how the oil companies fought the electric car concept through their government lobbyists and you will see how GM was also complicit in the killing of the EV1. Finally, the book gives an inside look at the bureaucracy and turmoil within GM's many fiefdoms which might help to explain why they needed a government bailout some 10 years later just to survive.
    2 people found this helpful
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  • Reviewed in the United States on September 6, 2020
    A well researched and detailed history of the development of the first practical electrical car. That GM killed the project a year after he published the book... Well how was he to know :-))
  • Reviewed in the United States on October 7, 2015
    I certainly enjoyed the read.The EV-1 had tech so far beyond its day,why it takes GM so long to bring the tech they have to market just makes me wonder.I enjoyed the book,can get dry at times.I would buy again if I hadnt already,its a well researched book.
  • Reviewed in the United States on March 18, 2016
    I saw who killed the electric car a few times. This book has a lot more info. Very interesting and informative without getting boring at all. Good Read.
  • Reviewed in the United States on August 7, 2016
    great book but the sebring citicar was the first to be made in produchen

Top reviews from other countries

  • E
    5.0 out of 5 stars 1990's Tesla !
    Reviewed in the United Kingdom on April 5, 2019
    The Tesla that never was !