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Career and Corporate Cool (TM) Hardcover – July 27, 2007
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"a useful handbook for negotiating the 'do's and don'ts' of office culture." ( Accounting Technician, November 2007) --This text refers to the Digital edition.
From the Inside Flap
Imagine if life came with a handbook to help get you through just about every potentially awkward, stressful, or over-the-top situation, with humor, grace, and dignity intact. Life doesn't come with a handbookbut now business does. In Career and Corporate Cool, style and marketing maven Rachel Weingarten defines and details the elements necessary to succeed and stand out in the modern work environment. It's filled with witty and user-friendly advice on building your personal brand equity in the business world while staying true to yourself. A hybrid of business and style, it's a cheat sheet for your professional life, with fun and helpful anecdotes from people who've been there.
While an off-color joke generally won't play in a cubicle environment, it can be a job requirement for a professional comedian. Fortune 500 companies tend to frown on perceived sexual harassment in the workplace while massage therapists touch naked strangers on a daily basis. Career and Corporate Cool helps you understand not only what's appropriate and acceptable in your own work environment, but how best to translate and incorporate your personal style into the accepted mix.
Proving that smart business and great style aren't mutually exclusive, Weingarten covers topics that help you define and refine crucial elements of your professional persona:
Communication Skillsfrom the basics to the personalized details that get you noticed
Networkingwhich contacts are worth pursuing, and how to initiate, create, and maintain relationships
Fashion, Beauty, and Grooming Advicetranslate your day-to-day look to a polished style that best suits you
Quizzes and Worksheetsto help you evaluate your cool quotient
Business Etiquettesocial rules and tools to ease you through every situation
Gender Differences in the Workplacenavigate the differences between male and female work styles
Advice from Expertslearn from their successesand failures
For most people, careers happen in the daytime while cool is for after hours. With common sense and a sharp sense of humor, Weingarten helps you add effortless cool to all elements of your work life. Career and Corporate Cool is a must-have reference manual for the desk set.
Top customer reviews
The author too often adopts a cutesy, overly familiar tone with her readers that detracts from the book's impact and seriousness. For example, she writes on page 179, "I'm about to tell you a little secret. I know that I can trust you with it, because I feel we've gotten to know each other quite well over the past few chapters." This can be off-putting to many readers.
Secondly, Weingarten is quite star-struck, often tossing off references to Caroline Kennedy, Cher, David Beckham, and other celebrities in contexts where they really aren't necessary.
Thirdly, the book is quite New York-centric. Most of Weingarten's examples are taken from New York's fashion and other industries, and some of her style advice would not apply well in the American heartland.
Fourthly, the book contains several misspellings and factual errors. Well-known names such as Parris Island and Rahm Emanuel are misspelled, and the invention of the telephone is placed nearly three decades too early.
The takeaway on this book is confidence. You'll see exactly how to apply Weingarten's ideas to your profession and to your wardrobe. You'll also learn to recognize just how cool you really are.
Here is an example, "There is no such thing as one definition of beauty....My best advice then? As with your wardrobe, figure out what works for you..." Double and triple duh! There is also a lot of vague business advice that is just about as helpful (including a tip not to trade sex for advancement at work in case you were thinking that was a clever career move). If you don't already know everything in this book, you probably shouldn't be out in the workforce.
Most recent customer reviews
Rachel Weingarten's bio is impressive. It is obvious she knows what she is talking about when it comes to looking and...Read more