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Career Renegade: How to Make a Great Living Doing What You Love Paperback – January 13, 2009
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From Publishers Weekly
For all the corporate drones who feel drained and devalued by their jobs and long to pursue their passions, Fields, a high-powered attorney turned successful entrepreneur, offers a motivational and practical guide to starting your own business. The author tells his own story of corporate disillusionment and physical deterioration (capped by a stress-exacerbated heart attack, which he interpreted as his body literally rejecting his career) to a new life as a fitness entrepreneur. Fields moves beyond self-help rhetoric to proffer helpful, no-nonsense steps for aspiring business owners, acknowledging that career renegades must not only identify their own secret passion but must also translate it into a profitable and sustainable enterprise. In addition to sharing inspirational career renegade cases studies, such as Liv's Story, in which a frustrated artist discovers a profitable niche decorating custom cakes, Fields provides pragmatic strategies for creating a realistic business plan, exploiting technology and employing affordable guerilla marketing. While the author does not spend much time addressing the financial risks, chances of failure or enormous commitment of personal energy and resources involved in entrepreneurship, he does provide an engaging firsthand look at the rewards in doing what you love for a living. (Jan.)
Copyright © Reed Business Information, a division of Reed Elsevier Inc. All rights reserved.
Renegade in the title is appropriate, especially if readers are searching for a traditional career guide, which this is not. Instead, former high-powered New York City lawyer turned serial entrepreneur Fields leans heavily on the 75 percent of employees who are dissatisfied with their jobs. The first part involves discovering one’s secret passion, via a few exercises. What makes the journey with this author worthwhile are his sections on determining the exact work path (yes, via research on the Internet) and on developing a business. The references and ideas will inspire; he also interviews quite a few renewed careerists, whether it’s the tale of the young mother who started the Young Rembrandts franchise or an artist who found her passion in creating edible art through her family-owned Rivera Bakehouse. Part 3 zeroes in on honing online knowledge and creating an authority figure, via such social networks as MySpace or through blogging and word of mouth. --Barbara Jacobs
Top customer reviews
Jonathan Fields, former hedge fund attorney is not like you or me (I ain't no hedge fund manager.) The average person doesn't a ton of money in the bank to take them thru a career change in NY, or a contact list that can circle Manhattan (financial guys are notoriously out of shape, and they'd work out with someone who understands them than some stranger; it's intimadating.) and most people do not have the confidence or the financial means to quit their job, especially when they are married with kids. Most people are uncomfortable with the the amount of risk it takes to be a successful entrepreneur. Most businesses fail within a year.
Repeat: contacts are enormously important. At least in this universe.
The average person also doesn't have the business or legal education, the negotiating skills, the manic energy, and the drive to do what Fields did.Not to mention the ability to handle enormous stress. The comeptitive spirit to dominate and win.
I applaud Fields, but he is not average and while the advice in the book is good, it is good only for some people, a rare few. Buy it, read it, and if you are one of those special few, by all means go for it. But don't ever feel like a failure just because you can't achieve what he did.
Whether you want to leave your job and go out on your own or you want to carve your dream job from your current position --this book is for you.
I highly recommend to all of my friends trying to find themselves, in the 'career' sense of the word. Young professionals, recent grads, or anyone looking for a career upgrade get this book.
Where this book really shines is through the discovery phase of figuring out what you want to do. Jonathan really helps you pin point and research if what you would really like to do is a viable option and if it's really going to make you money. He also shows you through the use of stories an other actionable items that even if your trade might be one that people is not currently in demand you can come up with new ideas and implement it into new fields.
Over all from front cover to back it's a solid investment filled with fantastic information that will not leave you guessing what to do next. Jonathan has been in the trenches and he's come out alive. In fact my only really gripe is that the marketing section is a bit light, I don't think anyone who has bought a good one or two top marketing books is going to learn anything from it. And the so called videos on the website while are great for reference seem to be coming out at the pace of a snail. Still they are free so I can't complain but I was really hoping to see the 16 hours of extras and there's really like only 1 1/2 on the web right now.