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Casual Power:: How to Power Up Your Nonverbal Communication & Dress Down for Success Hardcover – September 22, 1999
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"Casual Power goes straight to the heart of the relationship between clothing and empowerment. A lot can be learned from this wise and useful book." --Dr. Betty Sue Flowers, Business Consultant and Editor, Joseph Campbell and the Power of Myth
"Casual Power shows you how to communicate your very best - Sherry's understanding of nonverbal communication is outstanding. Now everyone can enjoy her gift of understanding that visual communication is critically important to what we communicate." --Dean Ellen A. Wartella, Dean of the College of Communication, The University of Texas, Austin
About the Author
Her clients include business professionals from a wide variety of industries, nationally known political figures, writers, university professors, seminar leaders, and entertainers. Sherry's corporate clients range from international companies in technology, finance, advertising, law, oil and gas, real estate, retail, to pharmaceutical, insurance, health-care, and professional-services companies.
An accomplished motivational speaker and author, Sherry has made appearances and been interviewed by over 200 TV, radio and print publications across the U.S. and Canada. This includes multiple appearances on NBC's Today show, Fox National News, ABC, CBS, and NBC television affiliates, NPR radio, a wide variety of AM and FM radio talk shows, and interviews with USA Today, the Financial Times, Associated Press, the Wall Street Journal, In-Style magazine, Selling Power, and Business Week.
Observing massive confusion surrounding professional business attire in the workplace and inundated with pleas for advice, Sherry wrote the category best-seller, Casual Power: How to Power Up your Nonverbal Communication and Dress Down for Success. In addition, Sherry is the author and producer of the DVD series, (i> Brand a Positive Business Image.
Top Customer Reviews
As a female scientist for a proclaimed "business casual" large male-dominated corporation, I decided to try a little "experiment" on my coworkers about 3 months ago (poor buggers didn't know they were lab rats). I wore the color combinations Molloy suggests and the current classics Maysonave shows in Casual Power. I was both angry and delighted. I was angry that nothing has really changed much in 30 years-my male coworkers can dress like man-children (short-sleeved plaid shirts and rumply dockers) while I'm treated equivalently or better only when wearing a skirt suit with the right color combinations (2 colors, solids, high contrast). I'm also delighted that this really works! The change in the way I'm treated and the way I feel in my clothes works in harmony to command more respect, confidence and opportunity in the workplace.
Formerly a devout garage-sale junkie I am now a "no more 'McSly'" convert with a streamlined "capsule" wardrobe.Read more ›
Casual (and perhaps Grunge) dress has long been the norm for high-tech environments. I consulted for a software company during the 90's that sported a dozen or so software engineers. These guys and gals had an unwritten credo to determine who could wear the most disgusting, outrageous T-shirt, on a daily basis. While it provided much-needed comic relief, it was tragic nonetheless.
For most men going casual, the challenge lies in locating the compromise between too stuffy and weekend slob. With the interpretation of casual so varied, Ms. Maysonave offers a general rule of thumb - remember there's a difference between casual dress and business casual dress. Additionally, no matter what one decides to wear to work, conducting business is the name of the game. For me, the need to change from "Dockers" casual to business casual came with too many unexpected client drop-ins and opportunities to meet new clients.
Regardless one's profession, if suit and tie aren't required, tasteful business attire is still appropriate and, in most circles, expected.Read more ›
Most Recent Customer Reviews
A perpetual Amazon category bestseller for 17 years, "Casual Power" remains the best and most detailed guidebook for Business Casual attire. Read morePublished 2 months ago by Stephen
for those wanting to get ahead in the 9 to 5 world..It's a little dated.. I'm more of a rebel and independent, but
can use the info. Read more
This is about how to dress for working plase if you are lady boss. Other sides of life is not mention. Read morePublished on May 27, 2013 by Olga Kondrashina
Nice overview of how to be casual in a workplace without looking inappropriate. Some of the engineers who've worked for me would benefit greatly from this text. Read morePublished on December 27, 2012 by Alan Zimmerman
Although this book was published 12 years ago, the principles are still valid and important. The author openly prefers a dressy form of casual attire, but in the right business... Read morePublished on August 5, 2011 by The Thinker
I work as a degreed Engineer selling turbomachinery technical products to the power generation, refining, and chemical business. Read morePublished on May 15, 2011 by John