Citizen Eco-Drive Women's EW1544-53A Silhouette Two-Tone Stainless Steel Watch

4.6 out of 5 stars 501 customer reviews

List Price: $250.00
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  • Imported
  • Silver- and gold-tone watch featuring white dial with black hour markers, date window at 3 o'clock, and white-filled gold-tone hands
  • Eco-Drive technology is fueled by light and never needs a battery
  • 26 mm stainless steel case with mineral dial window
  • Japanese quartz movement with analog display
  • Two-tone stainless steel bracelet with push-button fold-over clasp
  • Water resistant to 100 m (330 ft): In general, suitable for swimming and snorkeling, but not scuba diving

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Product Alert:Solar-powered watches are powered by a solar panel. If the watch has not been exposed to sunlight, certain functions will decrease in order to preserve battery life. Giving the watch time to recharge in appropriate sunlight will significantly increase its functionality.
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Product Alert:Solar-powered watches are powered by a solar panel. If the watch has not been exposed to sunlight, certain functions will decrease in order to preserve battery life. Giving the watch time to recharge in appropriate sunlight will significantly increase its functionality.

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Product description

Simple and classic, yet featuring precision-quality movement, the Citizen Women's Eco Drive Two-Tone Watch offers minimalist style and high functionality for everyday wear. The craftsmanship shines through in the stainless steel case and bezel while the stainless steel bracelet features gold-toned accents for a traditional look. The clean, white dial displays everything you need--slender, gold-toned hour and minute hands along with black, easy-to-read Arabic numeral indexes, and a discreet calendar display. For added durability, the mineral crystal is scratch resistant. Plus, this watch is powered by Japanese quartz movement and fueled by natural and artificial light so it doesn't require a battery. With a 180-day power reserve when fully charged, the Citizen Women's Eco Drive Two-Tone Watch is also water resistant to 330 feet (100 meters).

Since its foundation in 1930, CITIZEN has promoted a multi-cultural mindset that fosters excellence and creativity. The very name of the brand conveys a deep respect toward craftsmanship and considered as familiar by citizens the world-over. So as a “citizen” of the world, we bear the responsibility to help cultivate a culture of positive change and on-going evolution through our craft. We take that mission seriously and steadfastly welcome what the future may bring.

As a true manufacture d’horlogerie, CITIZEN integrates a comprehensive manufacturing process from creating individual components to a watch’s final assembly. It’s an artisan’s approach to watch making based on pushing forward the boundaries of technology and leveraging our experience toward exploring new possibilities.

One pivotal technological breakthrough was the development of a light-driven watch. CITIZEN pioneered this engineering innovation well ahead of other watch manufacturers as early as 1976, which led to the launch of the highly acclaimed Eco-Drive in 1995. Utilizing electrical power converted from virtually any light source, this extraordinary innovation changed forever the way watches could be powered. Eco-Drive eliminated the need to ever replace batteries, which made it especially beneficial to areas where such specialist batteries were not obtainable. This leveled the field for citizens of virtually every country to be able to experience unrestricted joy of wearing and using a CITIZEN watch.

The product development policy, “The Fusion of Technology and Beauty,” remains a constant motivation for us to merge cutting-edge technology with perfection of design beauty, which as a consequence inspires people to strive to be their best at any time.

CITIZEN launches a new campaign in collaboration with Wieden+Kennedy, Better Starts Now. This is the simple belief that no matter who you are or what you do, it is always possible to make something better — and now is the time to start doing it. We believe that better and now are both infinite, and that there is always a next ‘better’ and a new ‘now’ in which you can start pursuing it. It was clear from the onset of this project that we are dedicated to this ideal…not to the past but to the present, and all the way we can improve it. To help communicate this belief to the world we have created a new global CITIZEN brand movie, brand identity and brand website that represents out Better Starts Now philosophy.

  • Product Dimensions: 6 x 6 x 6 inches
  • Shipping Weight: 9.6 ounces (View shipping rates and policies)
  • ASIN: B0032FOTCK
  • Item model number: EW1544-53A
  • Date first available at Amazon.com: January 30, 2010
  • Domestic Shipping: Item can be shipped within U.S.
  • International Shipping: This item is not eligible for international shipping. Learn More
  • Amazon Best Sellers Rank: #63,508 in Clothing, Shoes & Jewelry (See Top 100 in Clothing, Shoes & Jewelry)
    • Average Customer Review:
      4.6 out of 5 stars 501 customer reviews
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    Product specifications

    Watch Information
    Brand, Seller, or Collection Name Citizen
    Model number EW1544-53A
    Part Number EW1544-53A
    Model Year 2010
    Item Shape Round
    Dial window material type Mineral
    Display Type Analog
    Clasp push-button-fold-over-clasp
    Case material Two-tone stainless steel
    Case diameter 26 millimeters
    Case Thickness 9 millimeters
    Band Material Two-tone stainless steel
    Band length ladies-standard
    Band width 14 millimeters
    Band Color two-tone
    Dial color White
    Bezel material Two-tone stainless steel
    Bezel function Stationary
    Calendar Date
    Special features Water Resistant
    Item weight 11.20 Ounces
    Movement Japanese quartz
    Water resistant depth 330 Feet

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