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Class Act: Sell More Books Through School and Library Author Appearances Paperback – June 1, 2011
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Award Winning Author Barbara Techel`s "Classy" How-To Takes the Sting out of Book Marketing
A Must Have for Writer's of Children's Books
From the Author
Top Customer Reviews
I've read many books on writing, publishing, and marketing. This is the only book I've found specifically on the topic of author visits.
There's a lot of information here, and most of it is good. There are, however, three reasons why I had to lower my opinion of this book from "love it" to just "like it."
First, the book is only 112 pages, including the seven pages before the introduction and the three pages in the middle that are completely blank just so chapters can start on the right. Get rid of those, and the book is a little over 100 pages. Get rid of the repetition and the story and pictures of her dog, and the book probably has about 70 useful pages. But those are 70 pretty good pages with helpful information, and they're worth the price of the book (even if you do go from feeling warm fuzzies about her dog to "will she please stop talking about that dog??" by page 50).
Second, she talks about digital slide presentations as if everyone knows what those are and how to set one up. I honestly do not. I'm guessing it involves some sort of projector and laptop hookup, but do the schools provide those? Does the author need to buy them and bring them along? If so, what kind should the author get? How do you pick one? How do you connect it or does it work remotely?Read more ›
Techel draws on lessons learned from her experiences while promoting her "Frankie the Walk `N Roll Dog" book series. She uses these lessons to lead the reader step by step in a process of preparing presentations with helpful checklists, pointers for developing an event organizer, tips for fulfilling book orders, and ways for incorporating modern technology to enhance and generate speaking and promoting appearances.
"Class Act" is jam packed with valuable tips, eye-catching illustrations, public relations samples, testimonials, and helpful forms. A complete index provides a ready reference for future use of the book as a resource guide. I found the interviews and suggestions from other successful writers and authors added another dimension to Barbara's own content and credibility. The format of the book is attractive, reader friendly, and inviting. Techel's writing is well organized, relevant, and timely.
I plan to add "Class Act" to my reference shelf of Writing Resource guides. I want to have it handy as a reference and also plan to recommend it to the members of our local Writer's Critique Group.
I received a complimentary copy of this book from author. The opinions I have expressed are my own. I am disclosing this in accordance with the Federal Trade Commission's guidelines.
As Techel writes in the introduction, "In this book, I share everything I wish I'd known when I started out promoting my new books...One of the best ways for you to promote yourself and your book is to get out there and do it. That may sound funny, but it's easy to think your way into an endless cycle of not knowing where to start, and so being afraid to get going. When it comes to book promotion, especially to libraries and classrooms, action is your friend. You've already taken a great first step by buying this book. Read it through, and then begin talking with teachers you know, or friends of teachers. Let them know what you're up to, and what you have to offer. Also with the Internet and other technology we have at our fingertips these days, we have so many options available to help us connect with these potential presentation venues." (Page 7-8)
Key details are covered in this book such as how to put together your presentation, how to locate speaking venues, what to charge, how to pitch and promote. Then Techel includes successful organization and business steps when going to the venue. She also covers details about how to do remote computer presentations using Skype.
As a book author and publisher, I found this book a comprehensive how-to guide book which covers the details.Read more ›
Most Recent Customer Reviews
For anyone wishing to understand more about publishing and marketing their childrens books and materials, Class Act is an excellent source of information. Read morePublished on November 19, 2012 by Cynthia McBride
I read this book and found it very informative and helpful. It's nice to learn from someone who has experience and get some great tips that I might not have thought about. Read morePublished on January 28, 2012 by Sandra G. Lawson
Wow all kinds of great suggestions. Can't wait to check them all out tomorrow. Thank you for an easy straight forward read.Published on January 27, 2012 by L. C. Taylor
If you're an author considering school or library visits as part of your marketing strategy, this book has a ton of useful information. Read morePublished on January 15, 2012 by Cheryl Pickett
Class Act neatly lays out a plan for those who make appearances, or wish to, at schools and libraries. Read morePublished on November 5, 2011 by Tom Gahan
Barbara Techel has a unique assistant in a Daschund whose mobility, impaired by paralysis of the hind legs, is helped by a custom made carriage. Read morePublished on September 18, 2011 by L. B. Lux
Anyone who has written a book knows that one of the most daunting tasks is marketing. These days, whether you are self-publishing or have gone to a traditional publishing house,... Read morePublished on September 15, 2011 by Dana Micheli