- Paperback: 32 pages
- Publisher: Graphics Pr; 2 edition (2006)
- Language: English
- ISBN-10: 0961392169
- ISBN-13: 978-0961392161
- Product Dimensions: 8.5 x 0.1 x 10.5 inches
- Shipping Weight: 4.8 ounces (View shipping rates and policies)
- Average Customer Review: 78 customer reviews
- Amazon Best Sellers Rank: #72,968 in Books (See Top 100 in Books)
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The Cognitive Style of PowerPoint: Pitching Out Corrupts Within, Second Edition 2nd Edition
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I often assign this book to students and I sometimes give it to friends. One of the best class sessions I ever had was a discussion of the cancer statistics in this book.
PowerPoint contributes to a culture of quick and simple answers.
I still use PowerPoint as a vessel for delivering carefully chosen words and images, but I am using more handouts, and they work well.
The most important thing about a presentation is having something meaningful to say. One of Tufte's key complaints about PowerPoint is that it convinces people they can make presentations, even when they really have nothing to present!
See Tufte's other books for guidance on the handouts and on choosing and presenting images. Better yet, attend one of his workshops. At close to $400, they are not cheap, but they include the books, and they are well worth the money and time.
Also, potential buyers should note that this essay is included as a chapter in _Beautiful Evidence_.
However good Tufte's talents, this is not a document that by itself is enough to help you with your presentation skills. In business school it is presented as part of a communication class as a required reading for MIT Sloan, however it is put into context and analyzed within a framework, which makes it work.
The book covers all kinds of mistakes and errors one can do in making presentations. From the information overload to the "here is a graph that shows nothing really", it does so in a clear voice an is a easy to read document. However the presentation itself does not follow all of the recommendations put forward in the book, as some pages do not have the most easy to read layout.