I am writing this review out of anger, for all of the so-called "helpful" negative reviews that for some reason are at the top of the heap, these reviews are dangerously misleading, and proof positive that the best way to buy books on Amazon is simply to buy the book, check it out, and if the negative reviews are right, return it, and if they are wrong, keep it.
Trust me, this is a book you are going to want to keep, as I read a book I take notes, and the more notes I take, the better the book is, and this book is in the top five of the notes I have taken, it is chock-filled with essential observations about how to solve the chicken egg problem, with lots of case studies and lots of details from numerous companies. It's an essential book for anyone who is starting a company.
The author is clearly an insider and knows these companies from the inside as well, and you are not going to find much information in this book from other sources, for that reason. Several of the things that he has talked about I have done Google searches for, and come up completely empty, so if you believe that information is gold, as I do, that means that to not read this book is to be giving up lots of pieces of gold.
Do yourself a favor, get this book, start reading it, and after you'll have learned a valuable lesson about how essential it is to ignore negative reviews and just try things out yourself.
OR
Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required. Learn more
Read instantly on your browser with Kindle for Web.
Using your mobile phone camera - scan the code below and download the Kindle app.
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Join or create book clubs
Choose books together
Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
![The Cold Start Problem: How to Start and Scale Network Effects by [Andrew Chen]](https://m.media-amazon.com/images/I/41EJRZ+RFJL._SY346_.jpg)
Follow the Author
Something went wrong. Please try your request again later.
| Price | New from | Used from |
|
Audible Audiobook, Unabridged
"Please retry" |
$0.00
| Free with your Audible trial | |
|
Audio CD, MP3 Audio, Unabridged
"Please retry" | $28.61 | — |
- Read with Kindle Unlimited to also enjoy access to over 4 million more titles
-
Audiobook
$0.00 - 32 Used from $9.02 30 New from $16.41 1 Collectible from $24.99
- 4 Used from $19.16 8 New from $10.75
- 1 New from $28.61
Great on Kindle
Great Experience. Great Value.
Putting our best book forward
Each Great on Kindle book offers a great reading experience, at a better value than print to keep your wallet happy.
Explore your book, then jump right back to where you left off with Page Flip.
View high quality images that let you zoom in to take a closer look.
Enjoy features only possible in digital – start reading right away, carry your library with you, adjust the font, create shareable notes and highlights, and more.
Discover additional details about the events, people, and places in your book, with Wikipedia integration.
Get the free Kindle app: 
Enjoy a great reading experience when you borrow the Kindle edition of this book with your Kindle Unlimited membership.
Learn more about Great on Kindle, available in select categories.
Customers who viewed this item also viewed
Page 1 of 1 Start overPage 1 of 1
Popular Highlights in this book
In its classic usage, a network effect describes what happens when products get more valuable as more people use them.Highlighted by 1,104 Kindle readers- The entire ecosystem stays on because the value is in bringing everyone together. That’s the magic. The “effect” part of the network effect describes how value increases as more people start using the product.Highlighted by 1,086 Kindle readers
- Larger competitors are often able to copy the product, but find it difficult to capture the network.Highlighted by 1,043 Kindle readers
About the author
Follow authors to get new release updates, plus improved recommendations.
This book will save your marketing budget.
Reviewed in the United States on April 18, 2022
Imagine cranking an engine, and it won't start. If you have a very particular set of skills, skills that you have acquired over a very long career as a mechanic, narrowing down various possibilities of the cause to just a couple based on its symptom won't be an issue, or you can simply read this book. This mechanical guide book for entrepreneurs and anybody in the marketing industry.Pretty sure you've read one of those books that presents the concept or an idea in the first couple of chapters and really milking it until the 250th page. Well, this book is totally the opposite. The author, Andrew Chen has done an excellent job presenting various perspectives (key points) that are evident by the research, case studies, his experiences, etc (which are also the takeaways themselves) evenly throughout 377 pages. Just by observing the way this book is structured, you realize the author's intention which is to offer as much insight as possible to bring value to the readers, and I can sure you, you'll gain perspectives that will save you expensive mistakes and headaches in marketing.
Reviewed in the United States on April 18, 2022
Images in this review
Top reviews from the United States
There was a problem filtering reviews right now. Please try again later.
Reviewed in the United States 🇺🇸 on November 13, 2022
Reviewed in the United States 🇺🇸 on January 2, 2022
Reviewed in the United States 🇺🇸 on December 9, 2022
Reviewed in the United States 🇺🇸 on November 8, 2022
Reviewed in the United States 🇺🇸 on November 6, 2022
Reviewed in the United States 🇺🇸 on November 13, 2022
Reviewed in the United States 🇺🇸 on April 9, 2022
Reviewed in the United States 🇺🇸 on March 26, 2022
Top reviews from other countries
TT
Crossing the Chasm x Networks
Reviewed in the United Kingdom 🇬🇧 on February 1, 2022London_TVboy
Light on new ideas or insights
Reviewed in the United Kingdom 🇬🇧 on December 14, 2021Viktor Prokopenya
Very deep book on building networks
Reviewed in the United Kingdom 🇬🇧 on October 12, 2022
