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The Coming Prosperity: How Entrepreneurs Are Transforming the Global Economy 1st Edition

4.5 out of 5 stars 12 customer reviews
ISBN-13: 978-0199795178
ISBN-10: 0199795177
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Editorial Reviews


"Philip Auerswald shows the role that innovators must play if we are to create 'The Coming Prosperity.' In this important book, he reminds us that challenging the status quo is the inescapable first step toward building the future of our dreams." --President Bill Clinton, Founder of the William J. Clinton Foundation and 42nd president of the United States

"Auerswald...digs down to show the many ways in which progress depends on creativity, not to mention persistence and luck...a lively writing style, and the analysis is lightened with personal anecdotes and pop-culture references." --The Wall Street Journal

"If you want to understand where and how the economy will recover, read this book. The Coming Prosperity illuminates our current historical moment and shines a light on the future we can have. Philip Auerswald weaves together a rich tapestry of insights that underpin a desperately needed 'reset' in our policies, institutions, economy and society." --Richard Florida, Director, Martin Prosperity Institute, Rotman School of Management, University of Toronto, Senior Editor at The Atlantic, and author of The Rise of the Creative Class

"The brilliant book you're holding isn't just a chronicle of necessary economic transformation -- it's a field guide to being a builder, an architect, a prime mover of the next global economy. One that's not just optimized for the industrial age pursuit of more, bigger, faster, cheaper, but for fundamentally better in terms that matter to humans. So if your goal might be summarized thus -- 'Ignore the haters. Listen to what matters. Topple the status quo' -- then fasten your seatbelt, take a deep breath, and get ready to create the future." --Umair Haque, author of The New Capitalist Manifesto: Building a Disruptively Better Business

"The Coming Prosperity is a refreshingly optimistic look at the role of entrepreneurship in building a more just and interconnected world. Auerswald is not only an economist, but also a real storyteller-this book is a relevant and engaging read for all of us interested in creating a more prosperous planet." --Jacqueline Novogratz, founder and CEO of Acumen Fund

"Philip Auerswald has given us a tonic for troubled times, one carefully calibrated to meet every skeptic's objection. His message is one of entrepreneurship, collaboration, and connection, unlocking the creative talent of billions all over the world. The Coming Prosperity is a compelling read." --Anne-Marie Slaughter, Bert G. Kerstetter '66 University Professor of Politics and International Affairs at Princeton University

"With compelling writing, Auerswald offers an enjoyable and thought-provoking read." --Publishers Weekly

"The main reason for his optimism is the promise of people---both in numbers and in individuals. As a mass, the several billion people newly and ever-more connected to the rest of the world through advances in communication represent a lot of productive potential. He notes that "the creativity of individual people powers human productivity" and cites a number of cases in which a single person, with the right idea, in the right place, and in concert with others, has been able to bring about positive and significant change. Auerswald, in short, believes in the power of entrepreneurship." --Contemporary Sociology

About the Author

Philip Auerswald is an Associate Professor of Public Policy at George Mason University and a Senior Fellow at the Kauffman Foundation. He is also the Co-founder and Co-editor of Innovations, a quarterly journal about entrepreneurial solutions to global challenges.

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Product Details

  • Hardcover: 280 pages
  • Publisher: Oxford University Press; 1 edition (April 2, 2012)
  • Language: English
  • ISBN-10: 0199795177
  • ISBN-13: 978-0199795178
  • Product Dimensions: 9.4 x 0.7 x 6.4 inches
  • Shipping Weight: 1.2 pounds (View shipping rates and policies)
  • Average Customer Review: 4.5 out of 5 stars  See all reviews (12 customer reviews)
  • Amazon Best Sellers Rank: #1,607,355 in Books (See Top 100 in Books)

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Customer Reviews

Top Customer Reviews

Format: Hardcover
Lots of pleasant surprises in this book. The first is that an academic can write so engagingly and accessibly. Auerswald lets his fun personality show in his writing style, and yet the message remains as serious as it is optimistic, which is of course another surprise.

And so is the breadth it covers in relatively few pages. This book reflects years of research and thought. One can imaging a writer needing an entire career to write this but thank goodness Auerswald wrote it up when he did, so the rest of us can get a better understanding of the sort of technological tipping point we have reached. His point -- that technology, especially personal communications, has finally trickled down far enough that most of the several billion earthlings are now empowered to act on their entrepreneurial ideas -- might seem overly rosy but Auerswald backs it up with research and intelligent analysis. Yet another surprise is that the research and analysis are perhaps more persuasive than one might expect from an academic precisely because they do not come across as strictly academic. (To be sure, the thinking reflects an implicit critique of academia -- that it is perhaps too insular and set into departments to keep up with the rapidly increasing pace of the generation of new knowledge.)

I hope Auerswald is able to push the messages in his book into other channels of presentation because in many ways the message is more dynamic than a paper and ink book can do justice, and it surely begs to be updated and discussed. Frequently.
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Format: Hardcover
This iconoclastic, deeply informed book by economist Philip E. Auerswald contests conventional pessimistic thinking on some big issues - from recession to global warming - facing humanity in general and business and government in particular. He says the solutions lie in the millions of people who are rising up from economic exclusion to become entrepreneurs. Writing - sometimes with a dash of humor - from the unrepentant point of view of an economist, Auerswald uses a rigorous theoretical economic framework and compelling case histories to set his book apart from other arguments for confidence about the future. He combines scholarship about everyone from Adam Smith to Joseph Schumpeter with personal anecdotes about his development and the evolution of his thinking about the future. Occasionally, the personal jars a little with the grand theory. Auerswald is the first to note his book's obvious flaw: the lack of a detailed plan to achieve the rosy outcomes he predicts. A more disciplined focus and fewer argumentative swerves might have paid dividends. He offers an approach to solving intractable problems, rather than the solution itself, but getAbstract finds his realistic reticence and his optimism worthy of respect.
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Format: Hardcover Verified Purchase
The global economy is at a crossroads. In Europe, financial melees have enthralled governments and threatened long-term economic vitality. Washington is also struggling. Bipartisan gridlock, a Congress that can't seem to agree on anything, and policies that many argue have fallen short in resuscitating the economy have shaken an already anxious populace.

Despite the tremendous crisis the world has faced, the global conversation has failed to focus on the one thing that can accelerate the changes necessary to solve our problems: entrepreneurship. This is the main theme of Phil Auerswald's convincing piece of literature on the topic. In "The Coming Prosperity", Auerswald illustrates that the interconnectedness of the global economy, the availability of cheap and user-friendly technologies, and growth of knowledge capital are driving the new wave of global entrepreneurs. Around the world, people are working hard to turn their ideas into innovations, and create products as well as services that benefit communities as a whole.

Recently, the 112th Congress did actually do something, passing the Jumpstart Our Business Startup (JOBS) Act making it easier for start-ups to raise funds, hire employees, and go public. President Obama is expected to sign the measure soon. This is certainly a welcome sign, but it's far from representative of all that needs to happen in addressing our greatest challenges. There absolutely needs to be a fuller, more robust, and dedicated effort to bring entrepreneurship to the mainstream and keep it there.

Policies can only go so far in creating an environment that enables entrepreneurs to thrive. Entrepreneurs create new ways of directing nature and change how we live our lives.
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Format: Hardcover
The main thing is I would recommend reading it. This book is hard to classify. Its hard to pin down. Its hard to summarize. The author pulls together an intriguing mix of history and cross-subject material in presenting the story. The book is filled with insightful comments and reads thought provoking. Who is it for? I think mostly it is for policy wonks (weaving discussion of Montesquieu, Schumpeter, Thomas Robert Malthus, immigration and population control, China's historical GDP, triple bottom lines and HDI, etc). Prosperity and Entreprenuership are in effect being redefined a little and this book aims at highlighting this emerging trend.

The main theme is globalization and technology impacting society and the economy. Innovations can come really fast in a global world that is connecting more and more people via social media. Another theme is the need to balance order and adaptability. Thriving countries need structure, but also have to adapt. On an individual level this is the balance between skills and creativity. Overall the author sees a post-American future. I'm not sure I agree with everything in the book (too much corporate-government power actually may stand in the way of unleashing the creativity and entrepreneurship this book hopes for), but I strongly recommend both reading it and following what the author continues writing and talking about. The author strongly conveys throughout to stop thinking in terms of liberal/conservative and left/right, though there is some Clinton/Obama name dropping. Anyway, lots of inspiring talk and mind expanding material worth reading!
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