"Kirk has changed gears a bit to outline for photographers of all levels of skill and ambition what commercial photography is all aboutwhat the important principles are, how commercial photographers work, and, last but not least, how you can make money in these 'down' times." theonlinephotographer.typepad.com
"Gives you nothing but real world 'stuff' that author Kirk Tuck has learned in making a successful business out of his photography for more than 20 years." sacramentoreviewofbooks.com
"An outstanding primer on starting and running a photography business." Prophotoresource.com
About the Author
Kirk Tuck is an award-winning advertising photographer whose clients include Dell, Elle magazine, IBM, Motorola, Pharmaco, and Time Warner. He is the author of Minimalist Lighting: Professional Techniques for Location Photography. He lives in Austin, Texas.