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Comment: This is an ex-library book and may have the usual library/used-book markings inside.This book has soft covers. In poor condition, suitable as a study copy. Orange highlighter markings and pencil markings in text. Please note the Image in this listing is a stock photo and may not match the covers of the actual item.
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Communicating with the World: U. S. Public Diplomacy Overseas (Institute for the Study of Diplomacy) Paperback – August 15, 1990

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Editorial Reviews

From the Back Cover

"Communicating with the World" defines and examines public diplomacy in the context of a government's conduct of foreign affairs and identifies its rationale as an outgrowth of the worldwide communications revolution, ideological conflicts, and the interdependency of nations. The book explains the evolution of U.S. public diplomacy since World War II in terms of enabling legislation, the actions of successive directors of the U.S. Information Agency (USIA). In particular, it concentrates on the specific ways in which the U.S. government practices public diplomacy through its diplomatic missions abroad, noting the role of the ambassador and the "country team" and the importance of dialogue-- the two-way learning experience of public diplomacy.

Several chapters analyze the methods and media employed in conducting public diplomacy, such as press, publications, libraries, lectures, exhibitions, and educational and cultural exchange programs. Separate chapters discuss the uses of radio (the Voice of America) and television. The book details how public affairs officers and their staffs at U.S. diplomatic missions select the audiences for each of these approaches and identify and present specific issues in terms of specific target groups.

The author demonstrates the responsibility of public diplomats to advise Washington and its ambassadors in the field on the intercultural implications of U.S. foreign policies and actions and their effect on foreign public opinion. He offers a critique of current U.S. public diplomacy practices and four detailed case histories, drawn from his thirty-five years' experience in the Foreign Service.

About the Author

Tuch is a retired Career Minster in the U.S. Foreign Service, has practiced diplomacy overseas in Frankfut, Moscow, Berlin, Brasilia, and Bonn and as an acting director of the Voice of America in Washington.

Marvin Kalb has enjoyed an illustrious forty-year career as a journalist and professor. His numerous awards and honors include two Peabody Prizes, six Overseas Press Club awards, and the Edward R. Murrow Award. He is currently the executive director of the Washington office of Harvard's Shorenstein Center on the Press, Politics, and Public Policy. He lives with his wife in Chevy Chase, Maryland. This is his tenth book.
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Product Details

  • Series: Institute for the Study of Diplomacy
  • Paperback: 200 pages
  • Publisher: Palgrave Macmillan; 1990 edition (August 15, 1990)
  • Language: English
  • ISBN-10: 0312048092
  • ISBN-13: 978-0312048099
  • Product Dimensions: 5.5 x 0.6 x 8.5 inches
  • Shipping Weight: 13.1 ounces (View shipping rates and policies)
  • Average Customer Review: 4.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon Best Sellers Rank: #1,279,258 in Books (See Top 100 in Books)

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Format: Paperback
"Communicating with the World" is a well-organized primer on public diplomacy, authored by a veteran practitioner. The book radiates the experienced authority of a longtime foreign service officer who remains deeply committed to his mission of communicating with the publics of other countries.
Author Hans N. Tuch takes a conventional approach to the U.S. conduct of public diplomacy in this pre-information age volume, demonstrating the established thinking about this tool of statecraft. In so doing, however, the author appears to isolate public diplomacy from other forms of statecraft like covert action and political warfare. This lack of integration is symptomatic of the profession, but the gap does little to advance the field in an otherwise fine textbook.
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