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Company of One: Why Staying Small Is the Next Big Thing for Business Paperback – January 14, 2020

4.6 out of 5 stars 200 ratings

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Frequently bought together

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Editorial Reviews

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"Jarvis makes a compelling case for making your business better instead of bigger. A must-read for any entrepreneur who prioritizes a rich life over riches."
CAL NEWPORT, bestselling author of DEEP WORK and DIGITAL MINIMALISM
 
“You're not a machine, so why would you run your business like one? Company of One shows you another way. If you've ever wondered how to have a business that works for you—instead of the other way around—you need this book.” 
CHRIS GUILLEBEAU, bestselling author of SIDE HUSTLE and THE $100 STARTUP 

 "Growth has been hacked to simply mean “more”. More revenue, more customers, more employees, more products, more, more, more. That’s a tragically myopic view of growth. Paul Jarvis will help you open your eyes to a broader, wiser definition of growth. One of learning, one of betterment, one of contentment. There’s never been a more opportune time to launch or run companies that embrace having and being “enough”. The most important ingredient is a new world view. Company of One can give you just that." DAVID HEINEMEIER HANSSON, Creator of RUBY ON RAILS and Founder of BASECAMP

"Your business can thrive with less! Company of One is an riveting, lucidly written guide to run a successful minimalist business." —Joshua Fields Millburn, host of The Minimalists podcast

“The default equation of more = better in business isn’t working anymore. If you want to build something that matters, make a difference for your family and the world, and actually enjoy what you do, Company of One offers the inspiration and step by step actions that will change the way you do business, and the way you do life.”
COURTNEY CARVER, bestselling author of SOULFUL SIMPLICITY 
 
"Paul Jarvis beautifully illustrates that “Small is the new big.” It's true. It's not about how many employees you have (or how many customers you serve). It is about “who” you are working with. This is a revolutionary idea for our times:  build your business based on your values. There's nothing small about that. This book is a treasure."
MITCH JOEL, founder, Six Pixels Group, and author of SIX PIXELS OF SEPARATION and CTRL ALT Delete

“Ever since starting MailChimp 18 years ago, I’ve always been told that my way was wrong. My way has never been to “be big.” My way was always to “be useful.” My company has become a global brand with millions of customers, over $525 million in annual revenue, and almost 1000 employees united by a single mission to empower companies of one. Go figure. There's not one, right way. Only your way. Paul’s book can help you find your way.”
BEN CHESTNUT, CEO and founder of MailChimp
 
"Company of One will give you invaluable insights to focus on the purposeful, interesting, and impactful work you actually love doing, right alongside permission to stop blindly chasing growth by defining success on your own terms. This book is great for freelancers, side-hustlers, and small business owners who are looking to bring autonomy, self-reliance, and creativity to their work without becoming total workaholics. 
KATHLEEN SHANNON and EMILY THOMPSON, authors/hosts of Being Boss

"Paul Jarvis is the savviest sole proprietor I know. This book is a permission slip to reject tired corporate business advice in favor of a smaller, slower, more personal approach. Amen." JOCELYN K. GLEI, host of Hurry Slowly

"A bright, useful entry in the small-is-beautiful genre."Kirkus Reviews

"Persuasive . . . Jarvis’s soothing guide is a good reminder that chasing the million-customer mark is not the right choice for every entrepreneur.”Publishers Weekly
 

About the Author

As a corporate tech designer and internet consultant, Paul Jarvis spent years working with professional athletes like Warren Sapp, Steve Nash and Shaquille O’Neal with their online presence, and with large companies like Yahoo, Microsoft, Mercedes-Benz and Warner Music. He then migrated to working with online entrepreneurs like Marie Forleo, Danielle LaPorte, and Kris Carr to help build their brands. Since becoming a company of one, he spends his time writing, podcasting, and creating online courses for more than 10,000 students. He lives with his wife on an island off the coast of Vancouver.

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Customer reviews

4.6 out of 5 stars
4.6 out of 5
200 customer ratings
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Reviewed in the United States on January 22, 2019
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Reviewed in the United States on February 2, 2019
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Reviewed in the United States on February 7, 2019
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Top international reviews

Clare Barry
5.0 out of 5 stars A must-read for anyone starting out out aspiring to leave that day job they hate
Reviewed in the United Kingdom on January 30, 2019
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Darjan
5.0 out of 5 stars Helped confirm the feelings mindset I had for the past 10 years
Reviewed in the United Kingdom on February 17, 2019
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8 people found this helpful
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Rutherbooks
1.0 out of 5 stars Repetitive. And repetitive. And repetitive.
Reviewed in the United Kingdom on July 18, 2019
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Mcf
5.0 out of 5 stars A humble mountain of a business book
Reviewed in the United Kingdom on June 10, 2019
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Daniela
4.0 out of 5 stars Love Paul's main idea of small thriving businesses, but the book gets a bit repetitive and is long
Reviewed in the United Kingdom on July 16, 2019
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Ms Anne K. Scott
5.0 out of 5 stars There Is Another Way
Reviewed in the United Kingdom on March 10, 2019
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Andrew Jack
5.0 out of 5 stars Important read for business owners
Reviewed in the United Kingdom on May 20, 2019
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Rebecca
2.0 out of 5 stars Pass
Reviewed in the United Kingdom on March 15, 2019
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Marcin K
5.0 out of 5 stars Best book I’ve read this year
Reviewed in the United Kingdom on December 3, 2019
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Sulaiman
5.0 out of 5 stars Bigger is NOT Better
Reviewed in the United Kingdom on January 1, 2020
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Lucy Werner
5.0 out of 5 stars Read this now
Reviewed in the United Kingdom on November 18, 2019
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M. Smit
5.0 out of 5 stars New mindset
Reviewed in the United Kingdom on July 14, 2019
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Pete
5.0 out of 5 stars Stop and think why you need your business to grow
Reviewed in the United Kingdom on October 20, 2019
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Nikolaos S. Bessis
5.0 out of 5 stars One of my favorites book
Reviewed in the United Kingdom on February 24, 2019
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C. Reynolds
5.0 out of 5 stars Building a better business doesn't always mean bigger.
Reviewed in Canada on January 16, 2019
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