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The Complete Idiot's Guide to Social Media Marketing, 2nd Edition (Complete Idiot's Guides (Lifestyle Paperback)) Kindle Edition
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Top Customer Reviews
Jennifer Abernethy's book will get you up to speed on each. In her breezy, informative, step-by-step style she arms you with the tools, the know-how and the shortcuts that will slice through the clutter and complications of social media.
She advises you on what to do and warns you about what not to do. Her book is a virtual bible to keep handy when you run into a roadblock or need a new strategy.
One of the most valuable pieces of information is her diary-style approach to managing your time on platforms that can easily eat it up. She tells you how many minutes you should spend each day on YouTube, FaceBook, Twitter, Linked-In, and the rest so that your day still belongs to you.
If you have a product or service to market to a wide audience, this is the book that will guide you to success.
Highly recommended without reservation.
She uses screen grabs throughout the book from each of the social media platforms which is super helpful and nice to have if you're totally unfamiliar with how to start up and navigate certain platforms.
I also loved how every so often (usually when I would start to feel a little overwhelmed with how much is out there that I had never even heard of before!) she reminded you to not feel overwhelmed and to just take things day by day and to not rush into trying to do everything at once and feel the pressure to do it perfectly.
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