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Conquering Innovation Fatigue: Overcoming the Barriers to Personal and Corporate Success Hardcover – July 7, 2009
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"Jeff Lindsay, Cheryl Perkins, and Muknd Karanjikar have written a book that aspires to give innovators, and all others who have a stake in seeing good new ideas become reality, a road map to developing the practical intelligence needed to succeed or to facilitate the success of others. Those who are inventing the next wave of clever solutions will find this useful." (PsycCRITIQUES, January 20, 2010)
From the Inside Flap
Conquering Innovation Fatigue: Overcoming the Barriers to Personal and Corporate Success
Conquering Innovation Fatigue is for anyone seeking success through innovation. Business leaders, inventors, researchers, entrepreneurs, and civic leaders will benefit from its insights and practical solutions. It reveals the sometimes hidden barriers—nine major "innovation fatigue factors"—that can block the path to innovation success, and shows how to cope with or conquer them.
Conquering Innovation Fatigue takes a unique personal look at the challenges innovators face in their journey, invoking the metaphor of immigrants in a strange land facing barriers at multiple levels. By drawing upon original case studies and advances in innovation theory and practice—some presented here for the first time—the authors show how innovation can be energized to conquer fatigue and help innovators reach success.
You will learn how to:
- Recognize and overcome the nine major innovation fatigue factors across three key categories
- Make the right connections to bring innovation to the marketplace
- Avoid unintended innovation-killers
- Enhance the productivity of your personnel involved with innovation
- Exploit low-cost intellectual assets (not just patents) to better deal with disruptive innovation
- Turn the "innovation funnel" upside down to create more efficient, targeted innovation
- Tap multidisciplinary skills for innovation success
This important book explains that understanding and overcoming these barriers is vital not only to you, as an inventor, entrepreneur, or researcher, but also to business leaders, licensing professionals, IP professionals, corporations, and even leaders of nations!
Conquering Innovation Fatigue points the way to cost-effective, practical solutions to strengthen innovation and achieve personal or corporate success. There's no reason to let fatigue get in your way.
Top customer reviews
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2009 seems to be a year with very few "gotta have" breakthrough products that consumers are racing to claim to put under their trees this season. The stores are full of products and variations of products from previous year, with the only differentiation being price. Competing on price alone is a "race to the bottom" - only "innovation" will rescue corporate profits and increase top-line revenue, and "Innovation Fatigue" provides a roadmap of the routes to take, and detours to avoid, to be successful in the years to come.
Intellectual Property (IP) is the currency of the 21st century, and "innovation" is the key ingredient to any IP recipe. The authors of Innovation Fatigue clearly have a deep and profound understanding of this principle, and have pulled their insights together in a way that an individual inventor to a CEO of a Fortune 500 company can understand and put into action. Well done!
This book explains the many fatigue factors by organizing them smartly into 9 easy to remember categories detailed in chapters 4 to 17. The book is well organized and easy to read. Interestingly, executive managers can take easy steps to remove fatigue factors and then have an easier time concentrating on the major barrier to innovation in the companies. Hence, I recommend this book as a nice read for innovation managers, and I strongly feel it would make a great reference book.
Ph.D in Innovation Management from Purdue
Amazon Book Review
See my other Innovation Book Reviews by clicking "see my reviews at the top!"
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I completely agree that we 'innovators' have our dark side, which is our personal contribution to innovation fatigue, and which often comes across as blown up pride. Honestly, it's because we think our ideas are the greatest gift to the planet. This attitude is understandably shunned by all others, such as those we must sell our ideas to.
Me being made aware of this phenomenon was most liberating. It got me thinking. In fact, we innovators NEED that pride to invent something in the first place. That pride is our strength: to have that grand and lofty vision; to think we can make a difference and fix all the world's problems. And then to go about coming up with solutions.
But as Lindsay et. al. point out, we must BALANCE this pride with patience, humility, diligence.
The theme of balance is brought up again and again - for example, in Chapter 7, Breaking The Will To Share, the authors say, "One of the paradoxes of human life is that strength becomes weakness when it is not balanced or coupled with flexibility and openness to change and growth." This points to the general solution to all hindrances in life, and innovation in particular: For every strength there is a dark side (a weakness), and the key is bringing BALANCE to that strength. (This deep truth is a recurring theme in many ancient works as well, such as the I. Ching.)
I also appreciated the thorough attention given (in the second half of the book) to legal issues, including patents and government regulation issues, that can hinder innovation progress. A great collection of real examples were provided, leaving me with the equivalent of several lifetimes of careers in corporate management, patent law, and research & development - along with the wisdom gained thereof. Thank you Lindsay, Perkins, and Karanjikar for your contribution via this book.