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Console Wars: Sega, Nintendo, and the Battle that Defined a Generation Paperback – Illustrated, June 2, 2015

4.5 out of 5 stars 1,073 ratings

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Editorial Reviews

Review

A riveting story full of colorful characters… a fascinating, illuminating history… an essential read. -- Publishers Weekly (starred review)

A highly entertaining behind-the-scenes thriller. -- Kirkus Reviews

It’s far and away one of the best non-fiction books I’ve ever read. -- Forbes

Like the pixels that together create a larger picture, Harris presents the various elements of the business in vivid color...remarkably detailed and fast paced. -- Booklist

Fast, fluid, and startingly accessible. -- Entertainment Weekly

A fast-paced page-turner...it’s exciting to finally get a no-holds-barred account of a history that has largely been kept secret from the public eye. -- Wired

A must-read. Period. -- IGN

From the Back Cover

Named a "Best Book of the Year" by NPR, Slate, Publishers Weekly, and Goodreads

It was a once-in-a-lifetime battle that pitted brother against brother, kid against adult, Sonic against Mario, and the United States against Japan. . . .

In 1990, Nintendo had a virtual monopoly on the videogame industry. Sega was a faltering arcade company with big aspirations and even bigger personalities. But all that would change with the arrival of former Mattel executive Tom Kalinske. His unconventional tactics, combined with the blood, sweat, and bold ideas of his renegade employees, completely transformed Sega and led to a ruthless David-and-Goliath showdown with Nintendo. But Sega's success would create many new enemies and make Nintendo stronger than ever.

Blake J. Harris brings into focus the warriors, the strategies, and the battles and explores how they transformed popular culture forever. Ultimately, Console Wars is the story of how a humble family man, with an extraordinary imagination and a gift for turning problems into competitive advantages, inspired a team of underdogs to slay a giant and, as a result, give birth to a sixty-billion-dollar industry.


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Product details

  • Publisher ‏ : ‎ Dey Street Books; Illustrated edition (June 2, 2015)
  • Language ‏ : ‎ English
  • Paperback ‏ : ‎ 576 pages
  • ISBN-10 ‏ : ‎ 0062276700
  • ISBN-13 ‏ : ‎ 978-0062276704
  • Item Weight ‏ : ‎ 1.3 pounds
  • Dimensions ‏ : ‎ 1.6 x 5.9 x 9.1 inches
  • Customer Reviews:
    4.5 out of 5 stars 1,073 ratings

Customer reviews

4.5 out of 5 stars
4.5 out of 5
1,073 global ratings
How are ratings calculated?

Top reviews from the United States

Reviewed in the United States on September 1, 2017
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30 people found this helpful
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Reviewed in the United States on May 12, 2019
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12 people found this helpful
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Reviewed in the United States on May 27, 2020
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6 people found this helpful
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Reviewed in the United States on April 11, 2019
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Top reviews from other countries

Thedrisk
4.0 out of 5 stars Great read not without its flaws
Reviewed in the United Kingdom on June 14, 2014
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25 people found this helpful
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Pilch
3.0 out of 5 stars A very interesting read, but with a few issues
Reviewed in the United Kingdom on May 25, 2017
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3 people found this helpful
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Sparky
4.0 out of 5 stars Great way of reliving my youth
Reviewed in the United Kingdom on February 24, 2021
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Mr. N. Long
3.0 out of 5 stars Narrow in scope, but entertaining
Reviewed in the United Kingdom on July 26, 2014
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11 people found this helpful
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Kiran_mk2
5.0 out of 5 stars Great read for all Sega and Nintendo 16-bit fans
Reviewed in the United Kingdom on August 22, 2016
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