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Cool IT (Movie Tie-in Edition): The Skeptical Environmentalist's Guide to Global Warming Paperback – Illustrated, October 26, 2010
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Bjorn Lomborg argues that many of the elaborate and staggeringly expensive actions now being considered to meet the challenges of global warming ultimately will have little impact on the world’s temperature. He suggests that rather than focusing on ineffective solutions that will cost us trillions of dollars over the coming decades, we should be looking for smarter, more cost-effective approaches (such as massively increasing our commitment to green energy R&D) that will allow us to deal not only with climate change but also with other pressing global concerns, such as malaria and HIV/AIDS. And he considers why and how this debate has fostered an atmosphere in which dissenters are immediately demonized.
- Print length304 pages
- LanguageEnglish
- PublisherVintage
- Publication dateOctober 26, 2010
- Dimensions5.18 x 0.79 x 7.97 inches
- ISBN-109780307741103
- ISBN-13978-0307741103
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Editorial Reviews
Review
“Far more convincing than An Inconvenient Truth.”
—The Financial Post
“Brimming with useful facts and common sense. . . . [Lomborg's] analysis is smart and refreshing, and it may bridge at least one divide in our too divided culture.”
—The Wall Street Journal
“Enlightening, eye-opening, brain-nourishing stuff!”
—Los Angeles Times
“A reasoned addition to the debate about what to do about climate change. . . . Sure to provoke much controversy.”
—Esquire
“Bjorn Lomborg is the best-informed and most humane advocate for environmental change in the world today. . . . [He] and Cool It are our best guides to our shared environmental future.”
—Michael Crichton
“[A] calm, civil, even-handed analysis. [Cool It] is suffused with concern for socially beneficial priorities and for practical steps to do good. . . . It provides some badly needed balance.”
—Financial Times
About the Author
Bjorn Lomborg is the author of The Skeptical Environmentalist and has written for numerous publications, including The New York Times, The Wall Street Journal, The Economist, and USA Today. He was named one of the 100 most influential people in the world by Time magazine in 2004. In 2008 he was named “one of the 50 people who could save the planet” by The Guardian; one of the top 100 public intellectuals by Foreign Policy and Prospect magazine; and one of the world’s 75 most influential people of the 21st century by Esquire. He is presently an adjunct professor at the Copenhagen Business School, and in 2004 he started the Copenhagen Consensus, a conference of top economists who come together to prioritize the best solutions for the world’s greatest challenges.
Visit the author's website at www.lomborg.com.
Excerpt. © Reprinted by permission. All rights reserved.
Preface
Global warming has been portrayed recently as the greatest crisis in the history of civilization. As of this writing, stories on it occupy the front pages of Time and Newsweek and are featured prominently in countless media around the world. In the face of this level of unmitigated despair, it is perhaps surprising–and will by many be seen as inappropriate–to write a book that is basically optimistic about humanity’s prospects.
That humanity has caused a substantial rise in atmospheric carbon-dioxide levels over the past centuries, thereby contributing to global warming, is beyond debate. What is debatable, however, is whether hysteria and headlong spending on extravagant CO2-cutting programs at an unprecedented price is the only possible response. Such a course is especially debatable in a world where billions of people live in poverty, where millions die of curable diseases, and where these lives could be saved, societies strengthened, and environments improved at a fraction of the cost.
Global warming is a complex subject. No one–not Al Gore, not the world’s leading scientists, and most of all not myself–claims to have all the knowledge and all the solutions. But we have to act on the best available data from both the natural and the social sciences. The title of this book has two meanings: the first and obvious one is that we have to set our minds and resources toward the most effective way to tackle long-term global warming. But the second refers to the current nature of the debate. At present, anyone who does not support the most radical solutions to global warming is deemed an outcast and is called irresponsible and is seen as possibly an evil puppet of the oil lobby. It is my contention that this is not the best way to frame a debate on so crucial an issue. I believe most participants in the debate have good and honorable intentions–we all want to work toward a better world. But to do so, we need to cool the rhetoric, allowing us to have a measured discussion about the best ways forward. Being smart about our future is the reason we have done so well in the past. We should not abandon our smarts now.
If we manage to stay cool, we will likely leave the twenty-first century with societies much stronger, without rampant death, suffering, and loss, and with nations much richer, with unimaginable opportunity in a cleaner, healthy environment.
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Product details
- ASIN : 0307741109
- Publisher : Vintage; Media tie-in edition (October 26, 2010)
- Language : English
- Paperback : 304 pages
- ISBN-10 : 9780307741103
- ISBN-13 : 978-0307741103
- Item Weight : 11.2 ounces
- Dimensions : 5.18 x 0.79 x 7.97 inches
- Best Sellers Rank: #810,875 in Books (See Top 100 in Books)
- #226 in Air Travel Reference (Books)
- #824 in Ecotourism Travel Guides
- #1,009 in Environmental Policy
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Top reviews from the United States
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“Cool It” (2010) was written as a response to environmental activists who propagandize, exaggerate and use fear to create panic over climate risk. Lomborg exposes the fear-mongering for what it is and suggests a middle ground for dialogue (between extremism on both sides of the issue). He shows how many of the approaches being touted today will make future generations worse off and outlines the “coolest options” which will do the most good throughout the century. We need to move from “the feel good to the do good” solutions.
Lomborg punctures “the progressive agenda” by providing us with a more complete picture:
o Cherry-picked data is being used to support the advocacy of alarmists.
o The difficulty of determining the average global temperature which depends on what temperature readings is being used and who is “adjusting” the data.
o Al Gore who in 2016 said we only had a decade left to “save the planet from global warming” or we “will reach the point of no return.”
o The phony war against CO2.
o The lack of subjecting climate research to meaningful due diligence.
o As many as half of global warming alarmist research papers might be wrong.
o Predictions that climate change would cause catastrophic weather damage have not panned out.
o “Climategate” in which a large number of emails were leaked or hacked from the climate research unit at the University of East Anglia 2009. “In them, the world’s most influential climatologists argued, brainstorm and plotted together to enforce what amounts to a party line on climate change. Data that did not support their assumptions were fudged. Peer-reviewed journals that dared to publish contrary articles were threatened with boycotts. When dissenting scientists made a freedom of information request, the relevant emails were deleted, and worse, original data was likely to be deleted.”
o Vastly exaggerated emotional claims about the polar bear that are simply not supported by data
o Large and very expensive CO2 cuts made now will have only a small and insignificant impact in the future.
o The highly publicized Wilkins Glacier which makes up less than 0.01% of Antarctica gets the headlines while we do not hear the inconvenient fact that Antarctica is experiencing record sea ice coverage.
o The use policy of cutting CO2 emissions by 20% by 2020 would merely postpone global warming by two years at the end of the century.
o Denmark’s $300 billion approach decision will postpone global warming by the end of the century by five days while the money spent could double the number of hospitals in Denmark.
o Money politicians want to allocate to global warming could be used to reduce malaria for 3 million people saving 850 million lives each year, provide clean drinking water, sanitation, education, and health care to every single human being on the planet, while increasing R&D to reduce CO2 by 10 times.
Lomborg is not a “climate change denier.” He believes that global warming is real and that humans are contributing to it. But he also believes that strong, ominous and immediate consequences of global warming are often widely exaggerated and will not result in good policy. In “Cool It” he argues for simpler, smarter and more efficient solutions for global warming and the human condition, rather than pursuing drastic climate policies costing trillions of dollars which will have minimal impact.
Lomborg argues that we need to regain our perspective. There are many other issues which are much more important than global warming - hunger, poverty and disease. He asks, “Isn’t it our ultimate goal to improve quality of life in the environment with solutions that can help more people, at a lower cost, and with a much higher chance of success?”
In “On Care for Our Common Home” (Laudato Si'), Pope Francis appealed to "every person living on this planet" for an inclusive DIALOGUE about how we are shaping the future of our planet. Pope Francis called on the Church and the world to acknowledge all environmental challenges and to embark with hope and humility on a new path ensuring a common future for all.
Lomborg with "Cool It" makes a valued contribution in the spirit of the dialogue proposed by Pope Francis.
Top reviews from other countries
Lomborg makes clear that he accepts that global warming may, at least in part, be caused by anthropogenic activity. But he is profoundly sceptical about the costs and benefits of the proposed solution, Kyoto (and Kyoto II). He analyses claims made by leading advocates (especially Al Gore) of the effects of human activity on the climate and offers alternative solutions with substantially improved cost/benefits. He finds none of the claims stand up to scrutiny. Most are wildly exaggerated, and the single proposed solution to them all is hugely expensive with negligible benefit.
He supports his arguments with more than 1,100 references, and hundreds of graphs and histograms. His analyses are thorough and incontrovertible. They are repeated several times throughout the book, but I found this helpful because the vast quantity of data could otherwise be quite overwhelming.
His final chapter is an eloquent and passionate call for policy makers and the media to embrace these alternative solutions to save millions more lives and raise the quality of life for billions of people. He clearly demonstrates that the alternative of reducing carbon emissions in line with Kyoto will save millions fewer lives and slow human development throughout this century.
“Cool It” should be mandatory reading for all policy makers and journalists. Highly recommended.
He puts various aspects of climate change under cost - benefit analysis; putting a price on this policy and that policy as he attempts to deduce what is the most effective and feasable approach to deal with the climate change.
Throughout his analysis Lomborg's covers a wide range of climate change issues. For example:
1. Currently more people are victims of cold related deaths than heat related deaths. Therefore, the direct and immediate impact on human life is actually positive with global warming.
2. Many natural disasters, for example hurricanes have little to nothing to do with global warming.
3. Kyoto for all its publicity will not really make that much difference to climate change. Even in its full implementation, it will slow down climate change by only 5 years over a 100 year period. For far less money, we could actually achieve much more.
And just in case you need something quirky while you work you wear through a plethora of hard hitting arguments, there's the idea that painting the roads white would reduce tempature in cities - not sure about the aesthics after a few tyre marks though!
A very pertinent point Lomborg makes is that if our ultimate aim is to do good for humanity we must consider all humanities' problems and not just global warming. He references the Copenhagen consensus and clearly shows that many other problems for example malaria, malnutrition and several others, all of which we could do much more about, with a lot less money, than ineffective climate change policies like Kyoto. Yes, it would be nice to fix every problem, but we never fix every problem. So how do we prioritise? Again, Lomborg argues the cost - benefit anaylsis approach becoming effectively utilitarian in his philosophy. Which approach helps the most amount of people?
I agree with the overall hypotheisis that too much hysteria can mean we miss the big picture but the devil is always in the detail and with climate change, which afterall is an immensely complicated problem, it really is no different. Even though his points are well substantiated, with a voluminous amout of references (over 1,000 in about 200 pages), it's impossible to critically review this analysis unless one is at PhD level in the field or is working at a very senior level in it. I mean, if I was to spend one hour checking each reference out, I'd possibly be unemployed! Heck I wouldn't even had time to write this review.
Now that's not to say that that invalidates anything in the book, but it reminds me how complicated climate change is and as the book constantly points out, simple answers aren't always in Al Gore movies.
Thank you Mr. Lomborg I enjoyed this book.
Great service from the seller too.






