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David H. Freedman

Corps Business: The 30 Management Principles of the U.S. Marines Paperback – April 24, 2001

by David H Freedman (Author)

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Fast. Motivated. Hard-hitting.

That's what every business wants to be. And that's why the U.S. Marines excel in every mission American throws at them, no matter how tough the odds. In Corps Business, journalist David H. Freeman identifies the Marine's simple but devastatingly effective principles for managing people and resources -- and ultimately winning. Freedman discusses such techniques as "the rule of three," "managing by end state," and the "70% solution," to show how they can be applied to business solutions.

Print length

240 pages
Language

English
Publisher

Harper Business
Publication date

April 24, 2001
Dimensions

5.31 x 0.54 x 8 inches
ISBN-10

9780066619798
ISBN-13

978-0066619798
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"An excellent book...David Freedman's analysis of the management principles of the U.S. Marine Corps offers a compelling guide...Reading it reminded me how much I have relied upon what I learned in the Marine Corps to build FedEx."-- Frederick W. Smith, founder and chairman, Federal Express"This outstanding work reveals the leadership secrets that make the Marine Corps the world's most motivated and successful organization. The lessons are universally applicable."-- Robert A. Lutz, CEO, Exide Corp., and former president, Chrysler Corp."Mr. Freedman accurately captures the essence of Marine Corps leadership and thoroughly describes our unique approach to leadership training. Clearly, there is common ground between Marine leadership and business management." -- General Charles C. Krulak, 31st Commandant of the U.S. Marine Corps"Don't let the title fool you -- the book doesn't suggest telling sales reps to drop and give you twenty. ... Freedman takes the basic operating principles of the Marines and translates them into building blocks for management success."-- Andy Cohen, "Sales & Marketing Management"Freedman has hit upon a novel approach to management guidance. By examining the techniques of one of the most tightly run organizations on the planet, he is able to highlight universal truths about leadership while at the same time offering some unique tips about motivating underlings and boosting morale."-- David Lazarus, the "San Francisco Chronicle"How can you make your office more flexible, more adaptable to new situations and quicker to react with a higher level of performance? Think and act like the Marines, for one thing."-- "St. Louis Post-Dispatch"For the current business world ...the Marines do indeed have a better idea."-- The "Wall Street Journal

About the Author

David H. Freedman is a journalist specializing in business and technology. He is a senior editor at Forbes ASAP, and his work has appeared in Inc., the Atlantic Monthly, the New York Times, Wired, Science, and the Harvard Business Review. He is the author of two critically acclaimed books on artificial intelligence and (with Charles C. Mann) on computer hacking.

Product details

ASIN ‏ : ‎ 0066619793
Publisher ‏ : ‎ Harper Business; Reprint edition (April 24, 2001)
Language ‏ : ‎ English
Paperback ‏ : ‎ 240 pages
ISBN-10 ‏ : ‎ 9780066619798
ISBN-13 ‏ : ‎ 978-0066619798
Item Weight ‏ : ‎ 7.7 ounces
Dimensions ‏ : ‎ 5.31 x 0.54 x 8 inches

Best Sellers Rank: #71,019 in Books (See Top 100 in Books)
- #129 in Human Resources & Personnel Management (Books)
- #821 in Business Management (Books)
- #1,163 in Leadership & Motivation

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4.6 97 ratings

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David H. Freedman

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David H. Freedman is a contributing editor for Inc. Magazine, and has written on science, business and technology for The Atlantic, The New York Times, The Harvard Business Review, Fast Company, Science, Wired, and many other publications. His newest book, Wrong, about why experts keep failing us, just came out in June, 2010. He last book (co-authored), was A Perfect Mess, about the useful role of disorder in daily life, business and science. He is also the author of books about the U.S. Marines, computer crime, and artificial intelligence. Freedman's blog Making Sense of Medicine takes a close, critical look at medical findings making current headlines with an eye to separating out the frequent hype. He lives near Boston.

Customer reviews

4.6 out of 5

97 global ratings

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Randy

Practical Approach to Planning

Reviewed in the United States 🇺🇸 on October 14, 2013

Verified Purchase

Corps Business is an entertaining read. I was turned on to the book by our corporate attorney a few years ago. It provides a practical approach to the anxieties and pitfalls of planning. It provides guidance on how much planning is enough and provides clear insight into the do's and don'ts of planning. An interesting side benefit is the insight it sheds on the Marine Corps for those who might not be familiar with the organization. This book applies to anyone. This last copy I bought went to the minister in training in our congregation who is struggling with planning programs and events.

One person found this helpful

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Richard Mclaughlin

Second Copy

Reviewed in the United States 🇺🇸 on April 23, 2014

Verified Purchase

this is the second copy that I bought for myself. I used to work for Microsoft, and while there I bought 30 copies for my team and made it a required reading. there are some things not taught in the business world today that the Marine Corps teaches even its youngest members - like taking direction and doing what's best to reach the final objective. I am tired of my present team coming to me and asking for instructions on Every Single Thing.
Recommended to any new college grad, new manager, new director or person new to a business.

3 people found this helpful

Helpful

Wryfox

One of my favorites of all time

Reviewed in the United States 🇺🇸 on July 18, 2016

Verified Purchase

This is one of my favorite books, a great guide for new leaders. I particularly like the simple aspects like its not good enough to plan for success, you have to plan to avoid failure. That lesson alone has served me well in leadership positions over the past 20 yrs.I have just bought this book again (4th or 5th time now I think) because whenever I loan it out, it never comes back.

Helpful

Dick

Only For those That Can Handle The Truth

Reviewed in the United States 🇺🇸 on January 7, 2012

Verified Purchase

This might not be the "management guru advisory" that some academics would recommend but when you look at 235 years of developing one of the best managed and most successful fighting forces in the world it just might have something in it for how we manage business and our own lives. There is a lot more to it than just "search and destroy". Civility, support, purpose, flexibility and common sense have a lot to do with it.

One person found this helpful

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DG

Must read for any 'get it done' businesses and consultants

Reviewed in the United States 🇺🇸 on February 27, 2013

Verified Purchase

People often balk at reading a book based on the military but EVERYONE I have given this book to have loved it and use it. Corps Business and Semper Fi are excellent reading and demonstrate basic and time tested management and leadership approaches without the typical BS from 'flavour of the day' consulting books.

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Dianne Villano

Bsst business book out there

Reviewed in the United States 🇺🇸 on January 29, 2018

Verified Purchase

Through all the fluff and hype "business" books out there this one is the best. It's required reading for my staff

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Steve

Business principles that are shared by the USMC

Reviewed in the United States 🇺🇸 on December 3, 2015

Verified Purchase

Excellent exploration of the relationship of the training and values of the USMC as they can be applied to business management. It is interesting to see this clear and concise presentation of this relationship.

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S.Meyers

I found it to be one the best management style books that I can seem to relate ...

Reviewed in the United States 🇺🇸 on June 10, 2017

Verified Purchase

Very interesting and informative book. I found it to be one the best management style books that I can seem to relate to.

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AK

Excellent management principles from a perhaps surprising source

Reviewed in the United Kingdom 🇬🇧 on October 1, 2013

Verified Purchase

David H. Freedman's 'Corps Business' is an excellent collection of management principles, based on the more or less current practice (most examples go up to 1999) of the US Marine Corps. While the 'business' the US Marines engage in is fundamentally different to that of most private sector companies, the principles are both broadly applicable, as well as reasonably timeless - and as such well worth knowing about.

The book is organized into a storyline of US Marines management practices, following areas such as training, recruiting, tactics, etc. The principles are then distilled along the way, and always demonstrated with sufficient examples to make them plastic enough for the reader to follow. On top of this the author attempts to produce mini cases of the same principles being successfully used in the private sector. While I definitely applaud the approach, some of the examples certainly raise eyebrows, as quite some of these praised companies have either vanished, or fallen into disrepute in the meantime.

While the author - like the Corps - is a believer in case studies as a learning method, I find the conclusion that this is the best way to learn in a business environment problematic at best. The reason being that unlike organizations like the Marine Corps, most individuals in private business never get much opportunity to experiment and learn from cases constantly in a 'safe' learning environment before applying them live in the real world and consequently often have a dangerously limited repertoir of cases to base their analysis and actions on.

Another small criticism is that the author clearly has next to no understanding of the military and that his research focused more on the primary purpose of the book - the management principles - and not at all on getting the equipment details right.

In spite of this, I find the book an excellent guide for managers from various fields - from senior management engaged in organizational design, to HR or HR development managers looking to improve the training, recruitment and retention practices in their company. What is especially refreshing is seeing a well rounded, holistic and sustainable concept, which demonstrably works even under difficult conditions (and without the benefit of many private sector inducements). That the book reads fairly well and that the depth and scope are very well atuned to the purpose at hand, are just added benefits. The book may not suffice as an in-depth change guide per se but will provide enough food for thought for an experienced management team to make helpful adjustments to their own organization after studying it.

One person found this helpful

Cliente Amazon

Letras borrosas en todo el libro

Reviewed in Spain 🇪🇸 on September 25, 2022

Verified Purchase

No se en las fotos pero en la vida real es ilegible. Hay que devolverlo

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