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From the Publisher
Side 1: What great ideas are so close within your grasp?
Everyone wants innovation to happen, but it’s much easier said than done. Drawing upon Jeremy Gutsche’s extensive work as a trusted advisor to Fortune 500 brands, billionaires and CEOs, Create the Future will help you break free from the traps that stand in the way of innovation and change.
As founder and CEO of Trend Hunter, the world’s largest trend-spotting platform, Jeremy is well versed in what it takes to build something truly disruptive. Arm yourself with his tactics, and prepare to reach your next level sooner.
Side 2: An Axiom Award-Winner and Amazon Bestseller, Revised & Expanded for Today
Downloaded as an ebook 400,000 times and delivered as an inspiring keynote with over 1.1 million views, Jeremy’s award-winning Exploiting Chaos has been updated and expanded to create The Innovation Handbook. Featuring memorable real-world case studies and plenty of thought-provoking questions to inspire next steps, it’s the perfect guide to turn your big idea into a reality.
1. Ability to Change: In our busy lives, we can get stuck in a rut and miss out on powerful opportunities. It's hard to make change happen, but it doesn’t have to be that way.
2. Culture of Innovation: When it comes to innovation, culture is more important than strategy. By embedding innovation in your organizational culture, you can set yourself up for future wins.
3. Opportunity Hunting: Innovation happens when you can cut through the noise and home in on the ideas that matter most. Learn reusable frameworks to direct your focus.
4. Adaptive Innovation: Today’s innovative leaders have mastered creative thinking. By adopting their tactics, you can too.
5. Infectious Messaging: Most marketers are stuck in a mindset of traditional advertising and clichés. To gain an edge on the competition, you must cultivate infection.
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Create the Future by Jeremy Gutsche
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Helpful to Anyone With Career Aspirations
Reviewed in the United States on May 12, 2020
I stumbled across this book one night while boredom shopping on AMAZON, and thought I could apply some of the info to my job as an IT Product Manager. I'm about 50 pages into the first side (there's TWO books), and I LOVE IT. I just got done buying a copy for my team of 1, and plan to give my copy to my boss when I'm done.You just can't overstate how useful the modern layout of this book is. My anxiety stays near the red zone, so even knowing I have a book i need to finish can tense my muscles, but not this one. The layout REALLY makes it low-pressure. It's designed so you can pick it up, open to a random page, and gleam a useful insight. It's packed with ideas to get your team moving, regardless of your industry. I look forward to reading a few pages every evening as I wind down, instead of boredom shopping on Amazon. 🤣 I've included some pics to illustrate what you can expect when you flip to random pages.
Reviewed in the United States on May 12, 2020
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Top reviews from the United States
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Reviewed in the United States 🇺🇸 on October 29, 2020
Reviewed in the United States 🇺🇸 on May 12, 2020
You just can't overstate how useful the modern layout of this book is. My anxiety stays near the red zone, so even knowing I have a book i need to finish can tense my muscles, but not this one. The layout REALLY makes it low-pressure. It's designed so you can pick it up, open to a random page, and gleam a useful insight. It's packed with ideas to get your team moving, regardless of your industry. I look forward to reading a few pages every evening as I wind down, instead of boredom shopping on Amazon. 🤣 I've included some pics to illustrate what you can expect when you flip to random pages.
Helpful to Anyone With Career Aspirations
Reviewed in the United States 🇺🇸 on May 12, 2020
I stumbled across this book one night while boredom shopping on AMAZON, and thought I could apply some of the info to my job as an IT Product Manager. I'm about 50 pages into the first side (there's TWO books), and I LOVE IT. I just got done buying a copy for my team of 1, and plan to give my copy to my boss when I'm done.Reviewed in the United States 🇺🇸 on May 12, 2020
You just can't overstate how useful the modern layout of this book is. My anxiety stays near the red zone, so even knowing I have a book i need to finish can tense my muscles, but not this one. The layout REALLY makes it low-pressure. It's designed so you can pick it up, open to a random page, and gleam a useful insight. It's packed with ideas to get your team moving, regardless of your industry. I look forward to reading a few pages every evening as I wind down, instead of boredom shopping on Amazon. 🤣 I've included some pics to illustrate what you can expect when you flip to random pages.
Images in this review
Reviewed in the United States 🇺🇸 on March 14, 2020
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Reviewed in the United States 🇺🇸 on March 10, 2020
Reviewed in the United States 🇺🇸 on January 23, 2022
Reviewed in the United States 🇺🇸 on April 13, 2020
Top reviews from other countries
Ron Immink
Not formatted for Kindle
Reviewed in the United Kingdom 🇬🇧 on March 26, 2020
D. Croteau
Great book on how to switch your mind to "innovation" mode
Reviewed in Canada 🇨🇦 on September 19, 2020
Amazon Customer
THE playbook for the new business landscape
Reviewed in Canada 🇨🇦 on March 22, 2020
