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Chuck Sambuchino
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Create Your Writer Platform: The Key to Building an Audience, Selling More Books, and Finding Success as an A uthor Kindle Edition

by Chuck Sambuchino (Author) Format: Kindle Edition
4.4 4.4 out of 5 stars 122 ratings
See all formats and editions
Creating a platform isn't just beneficial--it's essential!

In today's world of blogging, websites, Twitter feeds, and Facebook updates, building a writer platform from the ground up can seem a daunting task. Never fear--author and editor Chuck Sambuchino provides expert, practical advice for increasing your visibility, selling more books, and launching a successful career. In Create Your Writer Platform, you'll learn:

   • The definition of a platform--and why you should start building one now.
   • How to harness the 12 Fundamental Principles of Platform.
   • "Old School" and "New School" approaches to platform, from article writing and conference speaking to website development, blog posts, and social media avenues.
   • How to develop a platform for nonfiction, fiction, and memoir.


In addition to Chuck's invaluable insights, you'll also find 12 case studies from authors with effective platforms, as well as professional advice from literary agents. If you're serious about building a platform tailored to you and your writing--a platform that's going to help you succeed as a writer--look no further than Create Your Writer Platform.
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  1. Print length
    258 pages
  2. Language
    English
  3. Sticky notes
    On Kindle Scribe
  4. Publisher
    Writer's Digest Books
  5. Publication date
    October 26, 2012
  6. File size
    1074 KB
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Editorial Reviews

Review

"A fascinating book...terrific; it's informative and fun to read." - Forbes.com

About the Author

Chuck Sambuchino is an editor for Writer's Digest Books and edits the Guide to Literary Agents. He is the author of books such as Formatting and Submitting Your Manuscript, 3rd Edition, and How to Survive a Garden Gnome Attack.

Product details

  • ASIN ‏ : ‎ B00A3WRQTI
  • Publisher ‏ : ‎ Writer's Digest Books (October 26, 2012)
  • Publication date ‏ : ‎ October 26, 2012
  • Language ‏ : ‎ English
  • File size ‏ : ‎ 1074 KB
  • Text-to-Speech ‏ : ‎ Enabled
  • Screen Reader ‏ : ‎ Supported
  • Enhanced typesetting ‏ : ‎ Enabled
  • X-Ray ‏ : ‎ Not Enabled
  • Word Wise ‏ : ‎ Not Enabled
  • Sticky notes ‏ : ‎ On Kindle Scribe
  • Print length ‏ : ‎ 258 pages
  • Customer Reviews:
    4.4 4.4 out of 5 stars 122 ratings

About the author

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Chuck Sambuchino

Chuck Sambuchino

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Chuck Sambuchino (chucksambuchino.com) is an editor, bestselling humor book author, and authority on how to get published. He worked for Writer's Digest Books for more than a decade, editing the GUIDE TO LITERARY AGENTS as well as the CHILDREN'S WRITER'S & ILLUSTRATOR'S MARKET. His Guide to Literary Agents Blog -- all about agents, submissions and platform -- was one of the largest blogs in publishing for many years. He was included in a FORBES Top 10 list of "Social Media Influencers in Book Publishing." He instructs at a dozen writers conferences each year.

Chuck's first humor book, HOW TO SURVIVE A GARDEN GNOME ATTACK (gnomeattack.com), was released in 2010 and has been featured by Reader's Digest, the New York Times, Buzzfeed, Mental Floss, AOL News, and many more. The film rights were optioned by Sony and director Robert Zemeckis (Back to the Future). Besides his GNOME book, Chuck has written two other humor books as well as three writing-related titles: the third edition of FORMATTING & SUBMITTING YOUR MANUSCRIPT (2009), CREATE YOUR WRITER PLATFORM (fall 2012), and GET A LITERARY AGENT (2015).

Nowadays, Chuck is a freelance book/query editor and teacher all around the U.S. Go to his website (chucksambuchino.com) for an updated list of where he will be teaching. He is a devoted father, cover band guitarist, piano lover, chocolate chip cookie addict, and owner of a flabby-yet-lovable dog named Graham. Connect with him on Twitter (@chucksambuchino).

Customer reviews

4.4 out of 5 stars
122 global ratings

Customers say

Customers find the book very informative, insightful, and solid. They describe it as easy to read and understand, saying it's a great guide for beginners. Readers also say the book is worth every penny and the author case studies are wonderful examples.

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Information qualityReadabilityValue for moneyAuthor biographyRealistic content
30 customers mention "Information quality"30 positive0 negative

Customers find the book very informative, insightful, and solid. They say it offers a wealth of excellent advice and practical information to writers on the business side of writing. Readers also mention the author does a great job covering the basics of using social media. Overall, they describe the book as a compelling and essential read.

"This book is a great resource for any author or someone who is aspiring to be one...." Read more

"...This book is very realistic and the points of view are upfront and forthcoming; there’s no fluff in there...." Read more

"...I've created a realistic, smart, professional, sexy-yet-a-grandma, bend-the-rules protagonist for women over 50... and there are not a lot of them..." Read more

"...Absolutely amazing! Extremely informative, easy to follow instructions, and worth every penny. Thank you so much for caring about other writer's...." Read more

16 customers mention "Readability"16 positive0 negative

Customers find the book easy to read and understand. They say it provides accessible and easy-to-use knowledge from those in the know. Readers also mention the book walks them through step-by-step and gives suggestions. In addition, they say it's a wonderful, holistic tool for beginners.

"...This book is a great guide on how to accomplish this, how to build your platform...." Read more

"...Absolutely amazing! Extremely informative, easy to follow instructions, and worth every penny. Thank you so much for caring about other writer's...." Read more

"...I agree he tells you all about blogging and social media. His style is clear and lucid. So what more did I expect when I bought the book on Kindle?..." Read more

"...the key components of a writer's platform and explains them in easy to do steps. You just have to commit to doing the work...." Read more

4 customers mention "Value for money"4 positive0 negative

Customers say the book is worth every penny.

"...why we need to get over that resistance and embrace the fact that it's free and usable and can get us where we need and want to go...." Read more

"...Extremely informative, easy to follow instructions, and worth every penny. Thank you so much for caring about other writer's...." Read more

"...This is a good low-down on how to do that. Some information will be redundant and obvious, but there is much good advice. An easy read as well." Read more

"...more advanced authors - but even as written, it still has incredible value for authors who are just now navigating the waters of platform building...." Read more

3 customers mention "Author biography"3 positive0 negative

Customers find the author case studies wonderful examples of how regular aspiring authors put in the time. They also say the author interviews are excellent.

"...the opinions and input of agents, but he also gives the success stories of current authors at the end of the book...." Read more

"...You can read this as hard work pays off. The author case studies are wonderful examples of how regular aspiring authors put in the time, produced..." Read more

"...The author interviews were excellent!" Read more

3 customers mention "Realistic content"3 positive0 negative

Customers find the content realistic. They say the book provides a great dose of reality.

"...This book is very realistic and the points of view are upfront and forthcoming; there’s no fluff in there...." Read more

"...I've created a realistic, smart, professional, sexy-yet-a-grandma, bend-the-rules protagonist for women over 50... and there are not a lot of them..." Read more

"...A great dose of reality!" Read more

Great for beginners
4 out of 5 stars
Great for beginners
This book helped me focus on the basic's for marketing online. Great for beginners.
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Top reviews from the United States

pinkmushroom13
5.0 out of 5 stars Great book for any writer
Reviewed in the United States on November 9, 2015
Verified Purchase
This book is a great resource for any author or someone who is aspiring to be one. It's too bad that, in this day and age, it's not enough for an author to sit down and write a wonderful story. Now they're the ones who have to go market it as well. This book is a great guide on how to accomplish this, how to build your platform. Your platform helps get the word out about your new books coming out. But it does something else as well - it let's you help fellow authors by exchanging publicity favors such as agreeing to do an interview if the interviewer will mention your most recent book at the end of their article. In your today's writing world it's all about incentive and helping each other out.
4 people found this helpful
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Sandy Appleyard
4.0 out of 5 stars Great for Self Starters
Reviewed in the United States on March 29, 2013
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If you’re a writer, do you have the following questions in mind: How do I get started? Am I on the right track? What more can I do?

If so, than ‘Create Your Writer Platform’ is a book you’ll enjoy. Chuck Sambuchino narrows it down to twelve simple fundamentals of platform building that are achievable.

What’s great about ‘Create Your Writer Platform’ is that not only does he supply the opinions and input of agents, but he also gives the success stories of current authors at the end of the book. This is very valuable information for aspiring, new and established writers.

This book is very realistic and the points of view are upfront and forthcoming; there’s no fluff in there.

The examples given in ‘Create Your Writer Platform’ apply to both fiction and non-fiction writers and authors who have a book deal. The only thing I wish there was more of in this book is advice for self-published authors without a book deal. Despite that, the information given still applies, since it is about platform creation and not about striving to obtain agents and/or publishers.

After reading this book I feel more inspired and have more ideas in mind to help boost my platform. I do not feel overwhelmed and above all I feel like I’m headed in the right direction with all the actions I’ve taken in my writing career.

Well done Chuck Sambuchino! I look forward to reading more of your helpful advice, and maybe someday I’ll have the opportunity to meet you at one of your speaking engagements!
All the authors that offered their success stories were very helpful, but I for one found Sarah Pekkanen‘s story to be the most helpful. She also has a wonderful website that you should check out.
4 people found this helpful
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Susan Kraus
5.0 out of 5 stars For the over 60 set, social media is weird...
Reviewed in the United States on September 19, 2014
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There are those of us over 60 for whom social media is …. well, weird. This book clarifies why we need to get over that resistance and embrace the fact that it's free and usable and can get us where we need and want to go. More than that, Chuck gives directions even the technologically challenged can understand. Watch out, Chuck, you'll be hearing from me on doing a guest blog on your website for Writer's Digest…. once I settle on an angle that will appeal to your readers.
I've created a realistic, smart, professional, sexy-yet-a-grandma, bend-the-rules protagonist for women over 50... and there are not a lot of them out there. And with Chuck's guidance, she is gonna be out of the closet.
One person found this helpful
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American Novelist Judy Prescott Marshall
5.0 out of 5 stars Chuck Sambuchino has done IT again!
Reviewed in the United States on February 10, 2015
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Chuck Sambuchino has done it again! As a writer I try to read as much as I can. Every day I try to learn something new, informative and educational. Anything that will heighten and better my career as a serious writer. Mr. Sambuchino thank you!!! If you are writing a novel, you have to read THIS book! I literally highlighted EVERY page for one reason or another. Absolutely amazing! Extremely informative, easy to follow instructions, and worth every penny. Thank you so much for caring about other writer's. xoxo's Judy Marshall, The American Novelist
3 people found this helpful
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Madison Geary
5.0 out of 5 stars Highly Recommended
Reviewed in the United States on April 7, 2015
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I attended one of Chuck's seminar's on Creating a Writer Platform and didn't get the book then. I should have. Meanwhile I started a group on the same topic with a friend, with his permission using some of the handouts. After all of that purchased the book. I SHOULD HAVE PURCHASED THE BOOK WHILE AT THE SEMINAR! In just the first chapter, despite having heard most of it, I learned more than I should have told my group at the beginning, and now have to back-track. Others write the same types of books, have online blogs and websites claiming to know the same and teaching the same. I've read many, but when it comes to getting to the bottom line, and knowing the core of the Agents & and Authors due to having mingled with both on a regular basis - none of those can compete with Chuck - he's at the top and his book is a value to everyone with a desire and drive to become published. I'm not published, but hoping to, and he doesn't know me. I'm just appreciate cutting through all the xxxx and getting to the heart of the matter in one book - like this one.
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Top reviews from other countries

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Barry Linetsky
4.0 out of 5 stars Excellent Marketing Guide for Today's Authors
Reviewed in Canada on March 15, 2017
Verified Purchase
As the author notes, it's not enough anymore for authors to just write a book and then get on with the next one. Nowadays, they need a writer's platform - a collection of tools - to help create and sustain awareness and presence. The basic components of a platform are well known and include elements like a website, blog, newsletter, articles, public speaking, and social media. Creating a platform takes a lot of time and a lot of work.

This well-written book introduces each of these platform elements and walks the reader through their value. Each author will have to consider the matter and make choices about how to support their book and build their platform. This isn't a book that teaches you how to become an expert in each platform, but more of an introduction to the possibilities of marketing in todays world of self-publishing using the platform components. The author is clearly an expert, and provides excellent advice and guidance in a clearly written and easy to read manner. Almost all of this information can be found free on the Internet, but I found it useful to have it all in one place. Well done.

I'll be using it as a reference as I set out to build my own writer's platform.
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Reini Armellini
3.0 out of 5 stars Aprenda a escrever
Reviewed in Brazil on November 10, 2014
Verified Purchase
Livro simples e que trata o tema de forma superficial, mas ainda assim é útil para pessoas que querem adotar uma linha de produção voltada para públicos específicos, para apresentação de seu conhecimento sobre determinado assunto.
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Melissa Addey
5.0 out of 5 stars Best book on platform - and not just for writers
Reviewed in the United Kingdom on February 16, 2014
Verified Purchase
I didn't really understand what platform was before I read this, nor how to go about building it! I write, but my husband who is into photography also read it and said it was equally valid for photographers, and I think it could be used for many different areas of endeavour (even your career). The book is easy to read, has lots of good pointers and I have found it invaluable. Highly recommended. I've bought it for two writer friends and recommended it to lots of people.
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Juliet.Lubega @ucragirl
4.0 out of 5 stars Helpful
Reviewed in the United Kingdom on October 11, 2013
Verified Purchase
I came across this book from a tweet.

I found this book helpful in creating a platform of readers in general.The case studies and practical tips are very informative.The tips around the most common platforms;blogs,twitter,facebook and Linkedin are achievable.However some things like 'speaking at conferences' is dauting to a starter.The author makes it seem like it easy to do.

I would say to anyone reading this book,just pick out what is suitable and acheivable in your circumstances.However it is worth the read.
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Fiona Thomas
5.0 out of 5 stars Informative
Reviewed in the United Kingdom on December 19, 2019
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Really informative!
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