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Creative Construction: The DNA of Sustained Innovation Hardcover – January 15, 2019
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"Innovation is the heart of economic progress. Creative Construction provides the intellectual framework to understand it, and describes the leadership, strategy, culture, and skills for it to occur in well-resourced large organizations. Along the way, these ideas are beautifully brought to life by examples from the earliest days of the Industrial Revolution to the current era of the FAANGS-Facebook, Amazon, Apple, Netflix, Google."
―Conor Kehoe, McKinsey & Company
"Finally, a book that speaks to me and, actually, any leader in a business that has been around for more than a few years on how we can creatively use our scale for innovation. The next time you hear people opining that innovation is the province of the nimble startup, have them sit down and start reading Creative Construction."
―Joseph Hinrichs, president of global operations, Ford Motor
"In this highly engaging book, Pisano's starting point is the uncomfortable truth that innovation is difficult-sometimes very difficult-to achieve and sustain. Pisano is equally compelling and clear in explaining how companies can evolve their understanding of and approach to innovation, and come to see it not as something ethereal, random, or near-magical, but as the natural outcome of a set of efforts focused on culture, organization, and the bringing together of mindsets and ideas in creative ways. Any entrepreneur or company executive who wants to build a vibrant, innovation-driven business will profit from Pisano's lucid exposition and enjoy his accessible and humorous prose."
―Noubar Afeyan, PhD and chief executive officer, Flagship Pioneering
"This is not just another book focusing on technical innovation. While Pisano shows concrete examples of innovation in business models, he systematically approaches the fundamental concept of business innovation in the real world. If you are an executive, or a rising leader seeking innovation in your business, Pisano's book offers significant and practical insight for your future strategy and its implementation."
―Michimasa Fujino, president and CEO of Honda Aircraft Company
"Refreshingly practical in its emphasis on the very difficult 'how-to' of creating value through innovation, while staying grounded in the larger theoretical considerations of strategy, organization and leadership."
―Vicki L Sato, advisor to life science companies and retired president, Vertex Pharmaceuticals
About the Author
For more information, visit www.gpisano.com.
- Publisher : PublicAffairs (January 15, 2019)
- Language : English
- Hardcover : 288 pages
- ISBN-10 : 1610398777
- ISBN-13 : 978-1610398770
- Item Weight : 1.69 ounces
- Dimensions : 6.5 x 1.13 x 9.5 inches
- Best Sellers Rank: #173,953 in Books (See Top 100 in Books)
- Customer Reviews:
Top reviews from the United States
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After reading this book, I thought differently about innovation. While the focus is on how larger organizations can become and stay innovative, I think the lessons apply equally as well to smaller, growing companies. I recommend this book to anyone interested generally in innovation and small business owners who have aspirations to grow.
Prof Pisano tells us that he offers us no easy answers for how to innovate in our organization. “Instead, I wrote Creative Construction for thoughtful practitioners seeking well-grounded principles and frameworks that can help them find the paths that work best for their organizations.” Creative Construction delivers on his promise.
The capacity of an organization to innovate involves three leadership tasks, Pisano says. 1. Creating an innovation strategy. 2. Designing an innovation system. 3. Building an innovation culture. He is correct in pointing out that many organizations are not specific in formulating their innovation strategy. Fuzzy thinking and generalizations won’t get the job done. Time and again Pisano emphasizes the need to be specific and to make measurable the plan for innovation. I was reminded of Alan Lakein’s advice in How to Get Control of Your Time and Your Life, a great little book. Lakein wants us to get SMART with our goals; that is to make them specific, measurable, achievable, relevant, and time-framed, exactly what we need for our stragegy for innovation.
My copy of Prof. Pisano’s book is filled with notes. Creative Construction is a slow read. Pisano’s students at the Harvard Business School are likely to be assigned this book as part of their MBA preparation. The general reader may not want to spend the time needed to work through each well-researched and footnoted chapter. Even though the book is well-written and easy enough to understand, we must remember what I noted early in this review; thoughtful practitioners are Pisano’s target audience and they will be well-rewarded with the time and effort it takes to grapple with his ideas. Prof. Pisano has spent his life studying business and consulting with managers in many companies. He shares his real life experience throughout this valuable addition to business literature. Recommended.
Top reviews from other countries
He brings in the term „Creative Constructors“ to describe a special kind of animal, which in any organization everybody could become. He proofs, your organization won’t be innovative and thrive without this special kind of people: "Creative constructive enterprises are not born, and they do not happen by accident. They are a product of leaders throughout an organization: Creative Constructors are organizational „system architects“.
Like you can expect from a scientist everything bases on own observations, backed with acknowledging original sources, arguably open to being discussed and proven wrong. Creative Construction is for the shakers and movers of the 21. Century, but when innovation matters something to you and you’re prepared to deliver to this goal, this book is a MUST READ.
Indeed, Gary’s take on innovation is simple: innovation is human and innovation is a learning process. And these two fundamental truths guide almost the associated processes and strategies that are well defined in this book.