Buy new:
$8.26
List Price: $28.99

The List Price is the suggested retail price of a new product as provided by a manufacturer, supplier, or seller. Except for books, Amazon will display a List Price if the product was purchased by customers on Amazon or offered by other retailers at or above the List Price in at least the past 90 days. List prices may not necessarily reflect the product's prevailing market price.
Learn more
Save: $20.73 (72%)
$3.98 delivery December 6 - 9. Details
Or fastest delivery November 30 - December 5. Details
Only 17 left in stock - order soon
As an alternative, the Kindle eBook is available now and can be read on any device with the free Kindle app. Want to listen? Try Audible.
[{"displayPrice":"$8.26","priceAmount":8.26,"currencySymbol":"$","integerValue":"8","decimalSeparator":".","fractionalValue":"26","symbolPosition":"left","hasSpace":false,"showFractionalPartIfEmpty":true,"offerListingId":"1%2Bm3FXNLwZxOWszWAhJbjJ%2B%2FixXvIM8S%2BWrQ1zSIhuFs1OfQRrY6U6vvU6oOslgOoOfzPssVcHd3zh1%2FYjN2pich8yg3RwFhLW7gIQUjXrd%2BXagMSCINKoknC4biDWAoPkhTx%2B0rzaNt8eqi%2FfKf0ULbi%2Bn2CWY6pm%2BRaVbs6JDY89x2B%2Fhi%2FzkVfbYV7oC9","locale":"en-US","buyingOptionType":"NEW"}]
$$8.26 () Includes selected options. Includes initial monthly payment and selected options. Details
Price
Subtotal
$$8.26
Subtotal
Initial payment breakdown
Shipping cost, delivery date, and order total (including tax) shown at checkout.
Your transaction is secure
We work hard to protect your security and privacy. Our payment security system encrypts your information during transmission. We don’t share your credit card details with third-party sellers, and we don’t sell your information to others. Learn more
Ships from
Wildcat Media
Sold by
Ships from
Wildcat Media
Sold by
Return policy: Returnable until Jan 31, 2023
For the 2022 holiday season, returnable items purchased between October 11 and December 25, 2022 can be returned until January 31, 2023. You may receive a partial or no refund on used, damaged or materially different returns.
Have one to sell?
Other Sellers on Amazon
Added
$12.24
& FREE Shipping
Sold by: Magnolia A Books
Sold by: Magnolia A Books
(287 ratings)
85% positive over last 12 months
Only 4 left in stock - order soon.
Shipping rates and Return policy
Added
$8.25
+ $3.99 shipping
Sold by: Book_Outpost
Sold by: Book_Outpost
(167717 ratings)
94% positive over last 12 months
In Stock.
Shipping rates and Return policy
Added
$22.90
FREE Shipping
Get free shipping
Free shipping within the U.S. when you order $25.00 of eligible items shipped by Amazon.
Or get faster shipping on this item starting at $5.99 . (Prices may vary for AK and HI.)
Learn more about free shipping
on orders over $25.00 shipped by Amazon.
Sold by: Amazon.com
Sold by: Amazon.com
In Stock.
Shipping rates and Return policy
Loading your book clubs
There was a problem loading your book clubs. Please try again.
Not in a club? Learn more
Amazon book clubs early access

Join or create book clubs

Choose books together

Track your books
Bring your club to Amazon Book Clubs, start a new book club and invite your friends to join, or find a club that’s right for you for free.
Kindle app logo image

Download the free Kindle app and start reading Kindle books instantly on your smartphone, tablet, or computer - no Kindle device required. Learn more

Read instantly on your browser with Kindle Cloud Reader.

Using your mobile phone camera - scan the code below and download the Kindle app.

QR code to download the Kindle App

Flip to back Flip to front
Listen Playing... Paused   You're listening to a sample of the Audible audio edition.
Learn more

Follow the Author

Something went wrong. Please try your request again later.

Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs Hardcover – Illustrated, September 4, 2018

4.5 out of 5 stars 675 ratings

Price
New from Used from
Kindle
Hardcover, Illustrated
$8.26
$8.25 $3.03
Great on Kindle
Great Experience. Great Value.
iphone with kindle app
Putting our best book forward
Each Great on Kindle book offers a great reading experience, at a better value than print to keep your wallet happy.

Explore your book, then jump right back to where you left off with Page Flip.

View high quality images that let you zoom in to take a closer look.

Enjoy features only possible in digital – start reading right away, carry your library with you, adjust the font, create shareable notes and highlights, and more.

Discover additional details about the events, people, and places in your book, with Wikipedia integration.

Get the free Kindle app: Link to the kindle app page Link to the kindle app page
Enjoy a great reading experience when you buy the Kindle edition of this book. Learn more about Great on Kindle, available in select categories.

Enhance your purchase


Select cookbooks pantry

Frequently bought together

  • Creative Selection: Inside Apple's Design Process During the Golden Age of Steve Jobs
  • +
  • Build: An Unorthodox Guide to Making Things Worth Making
  • +
  • Inspired: How to Create Tech Products Customers Love (Silicon Valley Product Group)
Total price:
To see our price, add these items to your cart.
These items are shipped from and sold by different sellers.
Choose items to buy together.

Editorial Reviews

Review

"I’d be interested in the behind-the-scenes story of any Apple product. But if there is one I’m most interested in, it’s the iPhone. Kocienda delivers just that, and it truly is extraordinary. This book is a must-read for anyone interested in how Apple actually creates its products." ―John Gruber, Daring Fireball

“Kocienda reveals the real secret of Steve Jobs's leadership and Apple's magic: the ability to push people to think for themselves, and to empower them to turn their best thinking into reality. It is a story about the intersection of technology and humanity.”
―Kim Scott, New York Times bestselling author of Radical Candor

“I’ve literally been waiting a decade for this book. Ken Kocienda takes you inside Apple in way only a true insider, a veteran software developer, could. Creative Selection is the answer to the prayer uttered by anyone who wants to truly understand how Apple works. I couldn’t put it down.” ―Adam Lashinsky, New York Times bestselling author of Inside Apple

“Ken Kocienda played pivotal roles in the creation of both Safari and the original iPhone. One of the hardest problems―and biggest risks―of the first iPhone was the development of a multi-touch keyboard. I placed this formidable responsibility squarely in Ken’s hands, and the success of the keyboard emerged from his insights, collaboration, and dogged pursuit of excellence. He now offers readers, in his own words, a window into his experiences and insights from the trenches.”
―Scott Forstall, Original iPhone Software Team Leader and SVP iOS, Apple

“If you’ve ever wondered what it’s like to work in a hotbed of innovation, you’ll enjoy this inside view of life at Apple. Ken Kocienda pioneered the iPhone keyboard, and this book gives a play-by-play of their creative process―from generating ideas to doing a demo for Steve Jobs.”
―Adam Grant, New York Times bestselling author of Originals, Give and Take, and Option B (with Sheryl Sandberg)

About the Author

Ken Kocienda was a principal engineer of iPhone software at Apple for over fifteen years. After graduating from Yale, he fixed motorcycles, worked in the editorial library of a newspaper, taught English in Japan, and made fine art photographs. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch. Ken lives in San Jose, California with his wife. Creative Selection is his first book.
Always the perfect gift

Product details

  • ASIN ‏ : ‎ 1250194466
  • Publisher ‏ : ‎ St. Martin's Press; Illustrated edition (September 4, 2018)
  • Language ‏ : ‎ English
  • Hardcover ‏ : ‎ 304 pages
  • ISBN-10 ‏ : ‎ 9781250194466
  • ISBN-13 ‏ : ‎ 978-1250194466
  • Item Weight ‏ : ‎ 1 pounds
  • Dimensions ‏ : ‎ 6.44 x 1.06 x 9.61 inches
  • Customer Reviews:
    4.5 out of 5 stars 675 ratings

About the author

Follow authors to get new release updates, plus improved recommendations.
Brief content visible, double tap to read full content.
Full content visible, double tap to read brief content.

Ken Kocienda was a software engineer and designer at Apple for over fifteen years. After graduating from Yale with a degree in history, he fixed motorcycles in Arizona, worked in the editorial library of a newspaper in New York, taught English in Japan, and made fine art photographs in all those places. Eventually, he discovered the internet, taught himself computer programming, and made his way through a succession of dot-com-era startups, before landing at Apple in 2001, where he worked on the software teams that created the Safari web browser, iPhone, iPad, and Apple Watch. Ken lives in San Jose, California with his wife.

Customer reviews

4.5 out of 5 stars
4.5 out of 5
675 global ratings

Top reviews from the United States

Reviewed in the United States 🇺🇸 on October 19, 2018
16 people found this helpful
Report abuse
Reviewed in the United States 🇺🇸 on July 25, 2022
Reviewed in the United States 🇺🇸 on March 5, 2019
Reviewed in the United States 🇺🇸 on March 2, 2022
One person found this helpful
Report abuse

Top reviews from other countries

P. Black
2.0 out of 5 stars Dull, plodding and ultimately disappointing
Reviewed in the United Kingdom 🇬🇧 on September 15, 2018
12 people found this helpful
Report abuse
M. Tendler
5.0 out of 5 stars Thoroughly enjoyable
Reviewed in the United Kingdom 🇬🇧 on December 14, 2018
2 people found this helpful
Report abuse
Karan Navani
5.0 out of 5 stars An insightful dive into product development at Apple
Reviewed in the United Kingdom 🇬🇧 on June 29, 2020
Neal McQuaid
4.0 out of 5 stars Very enjoyable read
Reviewed in the United Kingdom 🇬🇧 on June 1, 2020
One person found this helpful
Report abuse
Nick
2.0 out of 5 stars Steve is my pal
Reviewed in the United Kingdom 🇬🇧 on November 9, 2018
One person found this helpful
Report abuse