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Crisis Communications: The Definitive Guide to Managing the Message (Business Books) Hardcover – March 5, 2013
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About the Author
Steven Fink is the President and founder of Lexicon Communications Corp. (CrisisManagement.com), the nation’s oldest and most experienced crisis management and crisis communications firm. In addition, he authored the bestselling Crisis Management, the first book ever written on the subject.
Top customer reviews
It also discusses some of the greatest successes and failures of crisis communication in recent history. It also tells what to do in the event of media coverage from everything from a small accident to a fatality. Also, it gives people the knowledge to be able to decide right and wrong and know the difference. This book helps people understand the meaning of a crisis and how to use the skill of communication to get through it.
The book gets a bit too involved with the Penn State/ Jerry Sandusky scandal; however the author does disclose that he is an alumnus.
Most responses to this book characterize it the way it is: a great reference book for crisis communicators. Others also say that it is a very useful book and I have to agree. This book expanded my knowledge much more about different crises and how to get past them.
I would recommend this be on the desk of every Risk Manager in the nation, college students in the business/communication field, and many others that have crises in their work life
Therefore it provides the full picture.
So it is very comprehensive and very useful. It is well written, clearly structured and easy to assimilate.
I have bought copies for colleagues.
I do this rarely