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The Culture Code: The Secrets of Highly Successful Groups Hardcover – January 30, 2018
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Advance praise for The Culture Code
“I’ve been waiting years for someone to write this book—I’ve built it up in my mind into something extraordinary. But it is even better than I imagined. Daniel Coyle has produced a truly brilliant, mesmerizing read that demystifies the magic of great groups. It blows all other books on culture right out of the water. Read it immediately.”—Adam Grant, New York Times bestselling author of Option B, Originals, and Give and Take
“If you want to understand how successful groups work—the signals they transmit, the language they speak, the cues that foster creativity—you won’t find a more essential guide than The Culture Code. This book is a marvel of insight and practicality.”—Charles Duhigg, New York Times bestselling author of The Power of Habit and Smarter Faster Better
“The Culture Code is a step-by-step guidebook to building teams that are not just more effective but happier. Whether you lead a team or are a team member, this book is a must-read.”—Laszlo Bock, CEO of Humu, former SVP of People Operations at Google, and author of Work Rules!
“Daniel Coyle has a gift for demystifying elite performance and breaking it down into empirical facts. This is indispensable for anyone looking to lead, build, or find an elite culture.”—Rich Diviney, retired Navy SEAL Officer and director of outreach for the Barry-Wehmiller Leadership Institute
“There are profound ideas on every single page, stories that will change the way you work, the way you lead, and the impact you have on the world. Highly recommended, an urgent read.”—Seth Godin, author of Linchpin
About the Author
Daniel Coyle is the New York Times bestselling author of The Talent Code, The Little Book of Talent, The Secret Race, Lance Armstrong’s War, and Hardball: A Season in the Projects. Coyle, who works as an advisor to the Cleveland Indians, lives in Cleveland, Ohio, during the school year and in Homer, Alaska, during the summer with his wife, Jen, and their four children.
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Daniel Coyle, author of the Culture Code, has studied a variety of highly successful teams to learn the underlying dynamics that make success look easy. His insights are penetrating and quite often counter-intuitive. Spoiler alert – there is no one big secret. As Mr. Coyle discovered, the success of most teams is traceable to dozens of small microevents repeated consistently.
To tell the complete story, Mr. Coyle takes us deep into the Navy Seal 6 program, to Pixar Studios, the Tylenol tampering scare, to Danny Meyer’s restaurant empire and the San Antonio Spur’s basketball team’s success. In addition, there are numerous other stories that illustrate the underlying principles that account for successful teams.
And success if different depending on the primary focus of the organization. Leading for creativity requires a different approach than leading for proficiency. While most organizations are actually a blend, it is important to understand the basic differences.
The book covers three skills – the first section of the book covers the need to Build Safety into the organization. The second skill is Shave Vulnerability and the third skill is to Establish Purpose. Under each skill there are case studies that illustrate and explain the concepts. Then Mr. Coyle shares the “how to” and concludes each section with “Ideas for Action”.
Mr. Coyle writes in a highly engaging and entertaining style. He did extensive research in writing the book and weaves all the stories together to make a compelling case for his theory.
For those managing businesses or teams, you will come away with a lot of ideas which can be implemented immediately. Mr. Coyle gives an excellent blueprint or guide that anyone can use to improve the morale and productivity of their business.
It strikes me that often people feel stuck in jobs that they don’t like. They feel betrayed by coworkers who call in sick or don’t even bother. The culture is one of mistrust and betrayal. Management doesn’t know what to do, and the people being managed even less so. This book shows that you don’t have to be in management to start making the difference. You can learn to diffuse problems, communicate joy and interest and make a group start working more effectively and cohesively even if you are the one being “managed.” You can change your hostile work environment into a friendly one, but it takes awareness, and a willingness to face challenges.
The trick is that some behaviors build cultures while others either destroy them or create toxic cultures. While I don’t want to spoil the entire book, a good starting point would be “human beings need to feel like they are valued and that their viewpoint matters.” Much of the rest of the book talks about and illustrates the behaviors that will get you to that winning culture and those that won’t.
I could see this book being the big leadership book of 2018.