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Data Mining Your Website 1st Edition

3.0 out of 5 stars 6 customer reviews
ISBN-13: 978-1555582227
ISBN-10: 1555582222
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Product Details

  • Paperback: 384 pages
  • Publisher: Digital Press; 1 edition (July 29, 1999)
  • Language: English
  • ISBN-10: 1555582222
  • ISBN-13: 978-1555582227
  • Product Dimensions: 9.2 x 7 x 0.8 inches
  • Shipping Weight: 1.3 pounds
  • Average Customer Review: 3.0 out of 5 stars  See all reviews (6 customer reviews)
  • Amazon Best Sellers Rank: #6,166,774 in Books (See Top 100 in Books)

Customer Reviews

Top Customer Reviews

Format: Paperback Verified Purchase
I searched high and low for a book that blends the I/T and Business/Marketing disciplines to aid my understanding of the "behind the scenes" operation of e-commerce web sites. (No small feat!) I found plenty of books catering to each topic independently, but nothing that blended both. This book delivers on that niche, covering I/T tools and platforms, marketing theory and practice and even some stats. A unique and interesting blend, not "too technical" but heavy enough to interest the programmer types....definitely worth it! This book should climb the charts, once it's been out awhile!
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Format: Paperback
If you're not a technologist, and want to "read" about data mining or at best get aware of what are the various technologies and products in the field, then maybe this might suffice. But if you're a hands on developer or a technology manager trying to learn data mining techniques to apply to your web systems, I'd advise you pass on this book (unfortunately, though, I don't have another one to recommend -- other than reading white papers and research reviews from some of the leading vendors of data mining products).
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Format: Paperback Verified Purchase
I discovered this book while I was completing a clickstream(web site) data mining solution at eToys. It was the first book I hadfound that provided information in a form I could use right away tohelp implement a solution. It contains a great survey of data miningtools -- the most comprehensive I have seen. It also contains specifictechnical facts that I found instantly relevant while helping todesign a clickstream datawarehouse at Morgan Stanley Dean WitterOnline.
When my clients ask me to recommend a book on website datamining, this is the one I recommend. I am buying more copies, for myemployees, and because it is hard to get the book back when I lend itto clients :-)...
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