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Day of the Peacock: Style for Men 1963-1973 Hardcover – May 1, 2011
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About the Author
Geoffrey Aquilina Ross has edited several magazines including FHM. During the 1960s he was the first male fashion editor at Vogue. Named Fashion Writer of the Year in 1972, he has lectured on fashion at Central St. Martins College of Art and Design in London. Christopher Breward is head of research at the V&A.
Top Customer Reviews
I am an apparel designer with a focus on menswear, and having been born in 1980 I found this explanation of how the craziness of the late 60's and early 70's evolved so fascinating (there's a huge section on late 50's early 60's too, as way of background info). Most inspiring and entertaining are the biographical sections about the tailors, designers, and boutiques that really defined London's culture and look during the period.
This book is London-centric, with only tangential information about how some of these designers influenced New York, Paris, Milan, and Rome. This is mainly for two reasons:
1. The book is put out by the Victoria & Albert Museum.
2. London was more or less the world center for pop culture during this period (British Invasion, etc.), so it's a good place from which to study the feel and looks of the times.
The only caveat about this book, is that while it's not a requirement, it is a major plus to be a little familiar with Edwardian dandyism (1780s - 1820, give or take a decade) and the subsequent Victorian era to get the most out of the references made within. If you don't know anything about that, a quick Google search for some images should help. (Try "Beau Brummel".)
To anyone interested in exploring men's fashion, even if only to dress themselves in the morning, I highly recommend this book.