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The Design Of Everyday Things Tapa blanda – Ilustrado, 5 Noviembre 2013

4.6 4.6 de 5 estrellas 7,556 calificaciones

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One of the world's great designers shares his vision of "the fundamental principles of great and meaningful design", that's "even more relevant today than it was when first published" (Tim Brown, CEO, IDEO).
 
Even the smartest among us can feel inept as we fail to figure out which light switch or oven burner to turn on, or whether to push, pull, or slide a door.
 
The fault, argues this ingenious -- even liberating -- book, lies not in ourselves, but in product design that ignores the needs of users and the principles of cognitive psychology. The problems range from ambiguous and hidden controls to arbitrary relationships between controls and functions, coupled with a lack of feedback or other assistance and unreasonable demands on memorization.
 
The Design of Everyday Things shows that good, usable design is possible. The rules are simple: make things visible, exploit natural relationships that couple function and control, and make intelligent use of constraints. The goal: guide the user effortlessly to the right action on the right control at the right time.
 
The Design of Everyday Things is a powerful primer on how -- and why -- some products satisfy customers while others only frustrate them.
 

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Design of Everyday Things

Design of Everyday Things

Design of Everyday Things

future emotional smart
The Design of Future Things Emotional Design Things That Make Us Smart
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4.4 de 5 estrellas
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4.5 de 5 estrellas
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Precio US$15.99 US$10.79 US$11.99
Explore the Works of Don Norman This is a consumer-oriented look at the perils and promise of the smart objects of the future, and a cautionary tale for designers of these objects-many of which are already in use or development. From roller coasters to robots, sports cars to smartphones, attractive things work better. Whether designer or consumer, user or inventor, this book is the definitive guide to making Norman’s insights work for you. This book explores the complex interaction between human thought and the technology it creates, arguing for the development of machines that fit our minds, rather than minds that must conform to the machine.

Opiniones editoriales

Críticas

"Even classics can be updated and improved ... Highly recommended."―Choice

"This book changed the field of design. As the pace of technological change accelerates, the principles in this book are increasingly important. The new examples and ideas about design and product development make it essential reading."―
Patrick Whitney, Dean, Institute of Design, and Steelcase/Robert C. Pew Professor of Design, Illinois Institute of Technology

"Twenty-five years ago
The Design of Everyday Things was instrumental in orienting my approach to design. With this latest revised and expanded edition, Don Norman has given me a host of new ideas to explore as well as reminding me of the fundamental principles of great and meaningful design. Part operating manual for designers and part manifesto on the power of designing for people, The Design of Everyday Things is even more relevant today than it was when first published."―Tim Brown, CEO, IDEO, and author of Change by Design

"Design may be our top competitive edge. This book is a joy--fun and of the utmost importance."―
Tom Peters, author of the national best-seller In Search of Excellence

Biografía del autor

Don Norman is a co-founder of the Nielsen Norman Group, and holds graduate degrees in both engineering and psychology. His many books include Emotional Design, The Design of Future Things, and Living with Complexity. He lives in Silicon Valley, California.

Detalles del producto

  • ASIN ‏ : ‎ 0465050654
  • Editorial ‏ : ‎ Basic Books; Revised edición (5 Noviembre 2013)
  • Idioma ‏ : ‎ Inglés
  • Tapa blanda ‏ : ‎ 368 páginas
  • ISBN-10 ‏ : ‎ 9780465050659
  • ISBN-13 ‏ : ‎ 978-0465050659
  • Dimensiones ‏ : ‎ 5.5 x 0.92 x 8.25 pulgadas
  • Opiniones de clientes:
    4.6 4.6 de 5 estrellas 7,556 calificaciones

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Opiniones de clientes

4.6 de 5 estrellas
7,556 calificaciones globales
Good book so far.
3 de 5 estrellas
Good book so far.
The book did come with one of the corners all banged up. Seems like they used it to play frisbee. Granted it's paperback, but let me be the first one to wreck it.
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Opiniones destacadas de los Estados Unidos

Calificado en Estados Unidos el 17 de abril de 2020
A lot of people voice their disappointment with this book, because they expect it to be an in-depth, authoritative guide written for professional designers, and it turns out to be something else. Let me tell you a little secret, design people: it's not "the design bible", it's not "the UX bible", it's not anything bible. It's more of a religious pamphlet aimed at laymen who don't normally think about design in their everyday work, to bring them the gospel of good design practices in an extremely condensed form.

Developers love this book, because it's good (duh!) and also because it comes with recommendations from several luminaries in the field, most notably Jeff Atwood, the co-founder of StackOverflow. I'm no exception. It helped shift my focus from making software that does its job well, to making software that helps its users do their jobs well. It explains in very simple terms why you should care about how users experience and interact with the things you make and how to start thinking about making their interactions more satisfying and rewarding. It also walks you through the typical interaction cycle, from the idea of action that user wants to perform, to the interpretation of feedback they receive; it is a tremendous help when you are trying to 'debug' the interactions and figure out the exact reason why users find your design distracting, irritating or counter-intuitive.

There are sections clarifying the terms you might have heard elsewhere but don't know exactly what they mean (A/B testing, root cause analysis, iterative vs. waterfall approach) or how they might help you improve your design. There is a particularly illuminating chapter explaining why fridge controls and stove controls (among many other things) come in so many different and incompatible designs, how companies are trying to solve this problem with standardization and why standards sometimes create more problems than they solve.

What else? It's also short, well-written and entertaining. The jokes are rare, poignant, and usually delivered with a deadpan snark. To give you an example,
"The typewriter was a radical innovation that had a dramatic impact upon office and home writing. It helped provide a role for women in offices as typists and secretaries, which led to the redefinition of the job of secretary to be a dead end rather than the first step toward an executive position".
Nice, huh?

To summarize: buy this book if you want to know more about design in general and/or become a better designer to complement your other skills. Don't buy this book if you expect a huge how-to manual or a cookbook aimed at experienced designers.
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Calificado en Estados Unidos el 27 de enero de 2024
the book is engaging and helpful. It gave me a new perspective on objects and a new perspective on address issues that are related to the objects that are not human centered design.
Calificado en Estados Unidos el 29 de marzo de 2015
The Design of Everyday Things: Revised and Expanded Edition by Don Norman

“The Design of Everyday Things” is a very good sequel to the first edition of this book, “The Psychology of Everyday Things” published in 1988. In this informative and enjoyable edition, educator and cognitive engineer, Don Norman provides readers with an interesting look at what constitutes good design. An advocate for user-centered design this is a helpful introduction to the world of design. This enlightening 370-page book includes the following seven chapters: 1. The Psychopathology of Everyday Things, 2. The Psychology of Everyday Actions, 3. Knowledge in the Head and in the World, 4. Knowing What to Do: Constraints Discoverability, and Feedback, 5. Human Error? No, Bad Design, 6. Design Thinking, and 7. Design in the World of Business.

Positives:
1. An accessible and well-researched book. Excellent resource for professionals in the field but intended for all to enjoy.
2. The interesting topic of design in everyday products.
3. Don Norman’s credentials are outstanding and his mastery of the topic is manifested from his astute observations based on experiences in engineering, cognitive science and business. “My experiences in industry have taught me about the complexities of the real world, how cost and schedules are critical, the need to pay attention to competition, and the importance of multidisciplinary teams.”
4. A very good format. The book starts with a clear preface on where the book is going to take you.
5. Good use of tables and charts to complement the narrative.
6. Throughout the book there is an emphasis on what constitutes good design. It all starts with asking the right questions and Norman does a wonderful job of that. “Two of the most important characteristics of good design are discoverability and understanding. Discoverability: Is it possible to even figure out what actions are possible and where and how to perform them? Understanding: What does it all mean? How is the product supposed to be used? What do all the different controls and settings mean?”
7. Explains the differences between the three main designs discussed in this book: industrial design, interaction design, and experience design.
8. Norman is an advocate for human-centered designs. “The solution is human-centered design (HCD), an approach that puts human needs, capabilities, and behavior first, then designs to accommodate those needs, capabilities, and ways of behaving.”
9. The six fundamental principles of interaction: affordances, signifiers, constraints, mappings, feedback, and the conceptual model of the system. These principles are discussed with many examples to help the reader understand these important concepts. “Good conceptual models are the key to understandable, enjoyable products: good communication is the key to good conceptual models.”
10. Helpful insights on how people use products; and the seven stages of action. “When people use something, they face two gulfs: the Gulf of Execution, where they try to figure out how it operates, and the Gulf of Evaluation, where they try to figure out what happened.”
11. One of the strengths of this book is the very important but often times ignored aspect of psychology in design. “The approach I use here comes from my book Emotional Design. There, I suggested that a useful approximate model of human cognition and emotion is to consider three levels of processing: visceral, behavioral, and reflective.” “All three levels of processing work together. All play essential roles in determining a person’s like or dislike of a product or service.”
12. A key premise of this book, “…in my experience, human error usually is a result of poor design: it should be called system error.” “The hard and necessary part of design is to make things work well even when things do not go as planned.”
13. A chapter dedicated to how knowledge of the world combines with the knowledge in the head. “The design implications are clear: provide meaningful structures. Perhaps a better way is to make memory unnecessary: put the required information in the world. This is the power of the traditional graphical user interface with its old-fashioned menu structure.”
14. An excellent chapter on how designers can provide the critical information that allows people to know what to do, even when experiencing an unfamiliar device or situation. The four kinds of constraints: physical, cultural, semantic, and logical.
15. Insights on how to deal with failures. “Interruptions are a common reason for error, not helped by designs and procedures that assume full, dedicated attention yet that do not make it easy to resume operations after an interruption. And finally, perhaps the worst culprit of all, is the attitude of people toward errors.”
16. Type of errors, the difference between mistakes and errors. “Slips occur when the goal is correct, but the required actions are not done properly: the execution is flawed. Mistakes occur when the goal or plan is wrong.” “What is a designer to do? Provide as much guidance as possible to ensure that the current state of things is displayed in a coherent and easily interpreted format—ideally graphical.”
17. A key tidbit on checklists. “It is always better to have two people do checklists together as a team: one to read the instruction, the other to execute it.”
18. The key to success of resilient organizations, “A resilient organization treats safety as a core value, not a commodity that can be counted.”
19. Many great examples of sound design thinking. The Human-Centered Design Process. “There is no substitute for direct observation of and interaction with the people who will be using the product.”
20. A real-world practice that resonates, “In product development, schedule and cost provide very strong constraints, so it is up to the design team to meet these requirements while getting to an acceptable, high-quality design.”
21. Notes, references, and so much more…

Negatives:
1. I would have liked to have seen more examples of product failure. Perhaps, legal matters interfere with authors’ ability to share such information.
2. More illustrations would have been helpful.
3. For those of us in the field, appendices that provide more detailed information would have added value.
4. The kindle did not take advantage of its linking capability. In other words, the notes provided were not linked.

In summary, this was a very informative and enjoyable book to read. Norman succeeds in providing readers of all backgrounds with helpful insights on what constitutes good design in everyday products. A highly recommended read!

Further recommendations: “Emotional Design” by the same author, “Inspired: How to Make Products Customers Love” by Marty Cagan, “Hooked: How to Build Habit-Forming Products” by Nir Eyal, “100 Things Every Designer Needs to Know About People” by Susan Weinschenk, “Lean Customer Development: Building Products Your Customers Will Buy” by Cindy Alvarez, “Principles of Product Development Flow” by Donald G. Reinertsen, and “Well-Deigned” by Jon Kolko
A 49 personas les resultó útil
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Vega
5.0 de 5 estrellas Muy recomendable
Calificado en México el 5 de agosto de 2024
Excelente libro sobre UX.
Symytry
5.0 de 5 estrellas Essential Reading For Designers
Calificado en Canadá el 24 de junio de 2023
It may not seem like it but if you are employed in the game design industry in game design or level design, then you should read this book! For newer folks just starting out, it will enable you to understand more about how to think about usability and commonality in your work. If you’ve been at it for a while, it’s a great refresher on important human concepts that you may just take for granted and not think about as much as you should.
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Good quality 👌
5.0 de 5 estrellas Good quality 👌
Calificado en Francia el 5 de septiembre de 2024
Good print quality, the book looks as described.
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Good quality 👌
5.0 de 5 estrellas Good quality 👌
Calificado en Francia el 5 de septiembre de 2024
Good print quality, the book looks as described.
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Bruno
1.0 de 5 estrellas Geweldig boek maar deze uitgave is zwak
Revisado en Bélgica el 30 de diciembre de 2023
Kocht deze versie als geschenk. De uitgave is enorm teleurstellend... Cover foto helemaal uitgewassen en lage resolutie.
Gaizka
5.0 de 5 estrellas Libro esencial para diseñadores industriales o de UX
Calificado en España el 18 de septiembre de 2023
Un clásico del muno del diseño, completamente esencial para cualquier persona del gremio.