- Series: Creative Core
- Paperback: 352 pages
- Publisher: Fairchild Books; Pck Stk edition (October 23, 2014)
- Language: English
- ISBN-10: 2940411964
- ISBN-13: 978-2940411962
- Product Dimensions: 8.3 x 0.9 x 10.6 inches
- Shipping Weight: 3 pounds (View shipping rates and policies)
- Average Customer Review: 2 customer reviews
- Amazon Best Sellers Rank: #1,905,763 in Books (See Top 100 in Books)
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Design Genius: The Ways and Workings of Creative Thinkers (Creative Core) Paperback – October 23, 2014
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This is a great all round and versatile book - love it! * Jeffrey Tribe, Bedford College, UK * A really good book looking at so many different aspects of creativity, which are backed up by great interviews with well known creatives. I will be heavily recommending this book with Level 2 students on their work placement unit, and recommending it to all students across our 4 year course. * Sallyanne Theodosiou, University for Creative Arts, UK * A very well written and considered book. The fact that the content is broken down into separate sections makes it a solid teaching resource. I especially like the fact that it looks into current trends using transcripts of interviews with various practitioners to explain the subject. A very engaging and thought provoking read. * Andy Ellison, Nottingham Trent University, UK *
From the Back Cover
The book’s core content visually and textually explains rules, theory, best practice, techniques and delightful visual curiosities that are designed to engage, provoke and inspire. Professional insights are provided by international contributors from a broad spectrum of the applied visual arts, including advertising and creative agencies, artists, animators, designers, illustrators and typographers.
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of any industry—digital, physical, or otherwise—to have in their arsenal.