- Paperback: 256 pages
- Publisher: New Riders; 1 edition (April 18, 2008)
- Language: English
- ISBN-10: 0321535081
- ISBN-13: 978-0321535085
- Product Dimensions: 6 x 0.4 x 9 inches
- Shipping Weight: 13.6 ounces (View shipping rates and policies)
- Average Customer Review: 22 customer reviews
- Amazon Best Sellers Rank: #2,435,551 in Books (See Top 100 in Books)
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Designing the Moment: Web Interface Design Concepts in Action 1st Edition
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From the Back Cover
The trick to great design is knowing how to think through each decision so that users don't have to. In "Designing the Moment: Web Interface Design Concepts in Action," Robert Hoekman, Jr., author of "Designing the Obvious," presents over 30 stories that illustrate how to put good design principles to work on real-world web application interfaces to make them obvious and compelling. From the first impression to the last, Hoekman takes a think out loud approach to interface design to show us how to look critically at design decisions to ensure that human beings, the kind that make mistakes and do things we don't expect, can walk away from our software feeling productive, respected, and smart.
About the Author
Robert Hoekman, Jr, is a passionate and outspoken user experience specialist and a prolific writer who has written dozens of articles and has worked with Seth Godin (Squidoo), Adobe, Automattic, United Airlines, DoTheRightThing.com, and countless others.
He also gives in-house training sessions and has spoken at industry events all over the world, including An Event Apart, Web App Summit, SXSW, Future of Web Design, and many others.
Robert is the author of the Amazon bestseller Designing the Obvious and its follow-up, Designing the Moment. His newest book, Web Anatomy, was coauthored by Jared Spool.
Learn more about Robert at rhjr.net. He is "rhjr" on Twitter.
Top customer reviews
It's an enjoyable and quick read, but unless your project happens to be using any of the exact elements in the book, what's important is the intuition that you develop from reading Hoekman, the desire to think just outside of the box of standard web design patterns to make things better for your users. It should only take one book to teach that intuition, not two.
This book might be worth skimming for the handful of novel ideas it contains, but I was hoping for something more cohesive and original.
This book (published, what, a year later?) seems hurried and much more superficial. It's really just a collection of short essays that run the gamut from mildly useful to simply wrong. Unfortunately, Hoekman's decided that *none* of his user interface design advice needs support from research, usability, or even real-world implementations. It's the level of opinionated but poorly-backed up writing you'd expect from a weblog. What products or sites are these techniques used on, and how have they affected user behavior? Hoekman's central argument is that "the details matter", that the smallest aspect of a user experience is worth agonizing over. Is that true? It seems like it ought to be, but tinkering with the nuances of interactions seems like the *most* critical time to be able to measure improvements. Unfortunately, there's nothing here that really convinces me that a given idea is good, only short exercises often without any context.
Finally, Hoekman's writing style is exactly what you'd get on a weblog: overly informal, full of sentence fragments and inelegant constructions. NewRiders has shown a worsening trend to publish books that seem awfully lightly edited, to put it kindly.
The point is that these few topics could have been published as online articles as they hardly have enough to say to put together a whole book. If the book would've been published a couple of years ago the "not so interesting" topics could have also been worth printing. The language is easy and really fast to read so you can quickly skim the book through and then concentrate on the interesting topics with more thought.
This title clearly falls in to the box of average things...
The book does exactly what the author intends (as specified in the introduction) and makes you start to think about how to redesign your site to make it easier for your visitors to interact with it in the way that they want to interact.
The author does have a few personal likes and dislikes that are mentioned in the book which you may or may not agree with. There are also a few things covered which may not be applicable to all sites. Most of the material covered though has at least some relevance to the design of any web site and simply looking at a web site from the viewpoint presented in the book will probably lead to ideas for how the site design can be improved.