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Designing Search: UX Strategies for eCommerce Success 1st Edition

by Greg Nudelman (Author), Pabini Gabriel-Petit (Editor)

9 customer reviews

ISBN-13: 978-0470942239

ISBN-10: 0470942231

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Best practices, practical advice, and design ideas for successful ecommerce search

A glaring gap has existed in the market for a resource that offers a comprehensive, actionable design patterns and design strategies for ecommerce search—but no longer. With this invaluable book, user experience designer and user researcher Greg Nudelman shares his years of experience working on popular ecommerce sites as he tackles even the most difficult ecommerce search design problems. Nudelman helps you create highly effective and intuitive ecommerce search design solutions and he takes a unique forward-thinking look at trends such as integrating searching with browsing to create a single-finding user interface.

Offers much-needed insight on how to create ecommerce search experiences that truly benefit online shoppers
Juxtaposes examples of common design pitfalls against examples of highly effective ecommerce search design solutions
Presents comprehensive guidance on ecommerce search design strategies for the Web, mobile phone applications, and new tablet devices
Shares the author's years of unique experience working with ecommerce from the perspective of the user’s experience

Designing ecommerce Search is mandatory reading if you are interested in orchestrating successful ecommerce search strategies.

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Editorial Reviews

From the Back Cover

They've found you. Now be sure they can find what they want

People shop online because it's convenient. If your search application doesn't make it easy to find what they want to buy, they'll go somewhere else. It's that simple.

Designing a great search experience, however, isn't that simple. You need this book, full of UX design strategies and patterns that have been carefully developed, researched, and tested for success. Use them, and your customers will buy more, leave your store happier, and tell their friends and social networks about the positive experience they had using your site or mobile app.

Don't just add new features — create memorable, delightful search experiences
Turn "no search results" pages into new sales opportunities
Discover why shoppers behave as they do
Use "more like this" search to help your customers make quick decisions
Design intuitive search interactions using faceted search filters
Use contextual mobile search to create portable ecommerce solutions
Take full advantage of the unique design challenges and capabilities of tablet devices
Learn from case studies that put the design concepts into practice
Use novel search design patterns to trounce your competition

Go to http://www.designcaffeine.com/designingsearch/ for a bonus chapter introducing designing search features for ecommerce help systems and an appendix highlighting crucial best practices!

About the Author

Greg Nudelman is the founder of DesignCaffeine, Inc., a user experience design business consultancy specializing in search, social networking, business dashboards, and process redesign for mobile and Web platforms. Widely recognized as an experience design expert, Greg has published over 30 articles and speaks regularly to audiences around the world about how to design intuitive and elegant systems that improve the quality of people's lives while creating abundant ROI. He has led design projects for Fortune 500 companies and creative startups.

Launched by Founder and Publisher PABINI GABRIEL-PETIT in November 2005, the Web magazine UXmatters provides insights and inspiration to professionals working in every aspect of user experience (UX) — from strategy to design to user research. Its authors are leading thinkers and active participants in the UX community.

Product details

Paperback: 368 pages
Publisher: Wiley; 1 edition (May 24, 2011)
Language: English
ISBN-10: 0470942231
ISBN-13: 978-0470942239
Product Dimensions: 7.2 x 0.7 x 9.1 inches
Shipping Weight: 1.8 pounds (View shipping rates and policies)
Average Customer Review: 9 customer reviews
Amazon Best Sellers Rank: #1,123,912 in Books (See Top 100 in Books)
- #286 in Books > Computers & Technology > Internet & Social Media > E-Commerce
- #1681 in Books > Computers & Technology > Web Development & Design > Web Design
- #12867 in Books > Textbooks > Computer Science

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Just take me to the detail page already !

June 17, 2011

Format: PaperbackVerified Purchase

I've just finished reading Designing Search what a great book. I love shopping online, nothing beats knowing you're avoiding the drive to the mall, the irritating crowds you can sit at home listen to your favorite music and with coffee in hand get the bargain you always wanted. Well that's the theory anyway. I often find the browsing on sites confusing and so quickly turn to the search box. After all, it's search it'll work like Google right? Wrong! Just as with me by the time the average person gets to using the search function they've already given up on the site navigation so the one thing they desperately need now is a great search experience. All too often that's missing. In this book the author talks the reader through what makes a good search experience. He shows the user the major site search patterns and explains why they improve the user experience. There are contributions from some of the most highly regarded UX folk. This book will become an often reference that will time and time again provide a solution to the tricky problem of site search.

Currently Amazon isn't showing the book contents. I find this very annoying when trying to decide on a book. Take a look at the book contents, I'm sure you'll find something that's relevant to your e-commerce site right now.

Chapter 1 - Starting search from Zero: Winning strategies for no search results pages.

Chapter 2 - How shoppers search

Chapter 3 - Choosing the right search results

Chapter 4 - Balancing pogo-sticking and page relevance

Chapter 5 - Making $10,000 a pixel: Optimizing thumbnail images in search results

Chapter 6 - Best practices for ads in search results

Chapter 7 - Best practices for designing faceted search filters

Chapter 8 - Numeric Filters: Issues and best practices

Chapter 9 - Date Filters: Issues and best practices

Chapter 10 - The mystery of filtering by sorting

Chapter 11 - Designing query disambiguation solutes for online shopping

Chapter 12 - Introducing the more like this design pattern

Chapter 13 - Designing effective breadcrumbs

Chapter 14 - The brave new world of visual browsing

Chapter 15 - Designing mobile search: turning limitations into opportunities

Chapter 16 - Designing patterns for more effective mobile faceted search

Chapter 17 - Search on tablet devices: the flight of discovery

oh and just between you and me, there's a secret bonus chapter
[...]

Chapter 18 Search for ecommerce help systems

Comment 7 people found this helpful. Was this review helpful to you?

A baseline guide that all interaction designers should read

July 28, 2011

Format: Kindle EditionVerified Purchase

Once in a (very infrequent) while a book comes along that provides its readers with an exceptionally detailed foundational reference on a subject, Designing Search: UX Strategies for eCommerce Success is such a book.

The author shares his considerable experience with the reader taking him/her on a well structured journey through all facets of eCommerce search, a topic that is critical to the success of any mobile eCommerce company. The author provides examples and patterns explaining the when and why of each example and the how via patterns which the reader can instantly take away and incorporate into their own sites.

[Note: I found myself printing out existing designs I have done and marking them up like crazy as I went through the book]

While the book is focused primarily on mobile eCommerce Search I found that the text got me thinking about other areas the patterns could be applied - again it's scaffolding, you not only learn the patterns but why these patterns are chosen.

A nice addition you rarely see in books is a comprehensive bibliography for the examples allowing the reader to delve further into the topic.

This book should/will become a classic on the subject and an often thumbed reference by the reader. If you are a ui/ux practitioner, a developer who wants to know more about what works and why or are a manager who wants/needs a grounding in what your designers are doing this is the book for you.

Designing Search: UX Strategies for eCommerce Success is a combination of great reference and great how-to guide. I think it will make you a better designer and I highly recommend it.

Comment 2 people found this helpful. Was this review helpful to you?

excellent analysis

April 16, 2012

Format: PaperbackVerified Purchase

Points out the good and bad ideas that o.e may ha ve not noticed otherwise. Excellent design patternsand a good explanation of design patterns

Comment One person found this helpful. Was this review helpful to you?

Robert D. Matthews

Must read for even thinking about search...

September 6, 2013

Format: Paperback

Designing Search is a very interesting and compelling treatise on the complexities of designing a search interface.

The first chapter alone, Starting from Zero, is well worth the price of admission...if for no other reason than it opens one's mind to the possibilities, complexities, and land mines that lie in wait for the uninitiated.

The book is broken out into three sections: Optimizing eCommerce Search Results, Designing Search eCommerce Interactions, & The Future of eCommerce Search. Each section does a good job of covering the intended subject while at the same time illuminating how difficult it is to to search really well. At the end of each section I looked back to how much I had learned yet I was left with how much more there is to learn, specifically about the search implementation that I'm currently working on.

Some of the best points that the book makes are with the importance of understanding the patterns and models of information seeking that exist with customers, searching, and the interaction between the two. In addition to the importance, the book also provides a decent domain pattern language that will quickly add the words 'pogo sticking', 'thrashing', 'berry picking' & 'pearl growing' to your daily lexicon.

The book also includes a fair number of insights from other authors and practitioners as well as a pretty good set of references for each chapter. It's almost like this book is a gateway drug for Search...as it will change how you think, view, and interact with search forever more (and in my case caused me to queue up a fair number of other tomes on the subject for my next reading).

It's a very good book, well written in an easy-to-read manner that encourages re-reading sections for more enlightenment.

The author also has a pretty good website, [...] where there are more resources on UX, design, etc.

CommentWas this review helpful to you?

Most recent customer reviews

it lacks of good examples

The book covers a very specific topic in great detail. Search is one of the key isues for e-commerce success.Read more

Published on January 6, 2013

Essential for all web & software designers

This is THE book on designing search for websites and software that designers should own. Comprehensive, well-researched and illustrated with lots of examples.Read more

Published on June 25, 2012

The subtle art of search

Search interfaces are incredibly difficult to get right - they need a great deal of tuning and refining because users expect a kind of magic from them.Read more

Published on December 11, 2011

I did like this book a lot. It's an interesting topic and the book is good to read. A nice book for Information Architects and User Experience Designers.

Published on November 2, 2011

Daria Siegel Kempka

Incredibly useful, belongs on every UX-designer's bookshelf

Read this book with your notebook handy. Every chapter will give you tons of ideas for how to improve the search interface in any project you might be working on.Read more

Published on July 10, 2011

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