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I Didn't Sign Up To Be In Sales: Step-by-Step Sales Process From America's Best Small Business Owners Paperback – September 30, 2012
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About the Author
Bruce is the president of The Sales Coaching Group™ and PerformOne Training Group™. Bruce is recognized as a dynamic speaker, coach, and consultant in sales development, marketing, and strategic planning with nearly 60,000 hours of relevant experience. With a diverse and highly successful background in sales and executive leadership in companies ranging in size from start-up to the Fortune 100 level, Bruce brings a unique perspective to his clients throughout the United States. Bruce is a multiple national award-winning sales leader, and former North American Sales Manager for a Fortune 100 medical company. After earning his BS and MBA in 1996, Bruce completed post academic work in Management Leadership Research at the renowned Tepper School of Business (Carnegie Mellon University), and is a highly-acclaimed adjunct professor. Bruce has published several books including: (2009), Your Dream Job Is Waiting© (2010), and Sales Process PLUS© (2010). He is the creator of the popular “I Didn’t Sign Up….” Series including, I Didn’t Sign Up To Be In Sales© and I Didn’t Sign Up To Be In Marketing©
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