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Digital Banking Tips: Practical Tips for Disruptors! Paperback – June 6, 2015
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About the Author
Tolga Tavlas has seventeen years of expertise as an executive in conceiving and implementing internet and mobile solutions that elevate brand image, maximize online security, generate revenues and provide cost-effective transaction migration to digital channels. Currently, Tolga has been working for UniCredit Bank as expatriate responsible for delivering digital insight among twelve CEE countries, and creating new interactions between web, internet banking and mobile channels to create a seamless Omni Channel Experience and enhancing this experience with better digital offerings. Tolga also specializes in the cyber-security area, coordinating business/security units, and provides concrete recommendations for mitigating sophisticated cyber threats. He has been acknowledged throughout his career as a customer-centric, analytical leader and trouble-shooter. Tolga is a world class professional with progressive Digital Business experience accumulated from his work with Consulting and Financial Services industries throughout Europe and Turkey.
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Tolga’s light tone and practical advice make his topic come to life. There are no tables of dry data or theoretical ramblings here; it is all about actions that you can take to move your institution toward digital and mobile banking solutions. This book will help you get your peers, your customers, and even your boss on board with your plans. It will even help you gain support from your frontline staff, who may see online banking as a threat to their job security.
If your bank is already offering online and mobile services, the book offers excellent tips for improving customer retention, maximizing profits, and improving security. The author’s international banking experience means that this book has a broad perspective, and it will provide valuable insight wherever you are in your journey toward digital banking.
Digital Banking Tips: Practical Ideas for Disruptors! is a quick but meaningful read that is well worth your time.
In terms of contens, you have the choice: You either read it fully and get all the side-stories or, if you are short in time, you just skip through and take on the main messages. That's the big advantage of Tolga's structure: The important info is marked prominently but overall it is also a very nice book to read. Can definitely recommend it at lot!