This book has a lot of great content to explain the concept of digital fluency, which is becoming so important to any industry today. I found multiple sections and topics that I will quote and refer to in my everyday work in digital media. However, what makes this specific book so powerful is actually that it is not so academic that it cannot be used as a guide. People throughout the "spectrum" of digital literacy and fluency can glean powerful info, both to enhance their own knowledge and to better understand their clients and colleagues. The engaging content is supplemented by summaries and interactive features and snippets that can be used on the fly. I am excited to use, share, gift and cite this book in a variety of settings.