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Direct and Database Marketing

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About the Author

GRAEME MCCORKELL is former chairman of the Institute of Direct Marketing

Product details

  • Paperback : 320 pages
  • ISBN-10 : 0749419601
  • ISBN-13 : 978-0749419608
  • Item Weight : 1.1 pounds
  • Dimensions : 6.07 x 0.68 x 9.21 inches
  • Publisher : Kogan Page (September 1, 1997)
  • Language: : English
  • Customer Reviews:
    5.0 out of 5 stars 1 rating

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M-J
5.0 out of 5 stars Five Stars
Reviewed in the United Kingdom on July 9, 2014
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