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Direct from Dell: Strategies that Revolutionized an Industry (Collins Business Essentials) Paperback – January 3, 2006
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Direct from Dell is organized into two parts. The first recounts the history and the enormous growth of Dell Computer. The second part focuses on Dell's management approach, from developing customer focus to creating alliances with suppliers. The book manages to avoid most of the promotional and self-congratulatory air that seem to plague so many first-person CEO tomes. Anyone who has followed the PC industry or would like insight into Dell Computer's success should enjoy reading this book. Well written and easy to read. Recommended. --Harry C. Edwards --This text refers to an out of print or unavailable edition of this title.
From Publishers Weekly
Copyright 1999 Reed Business Information, Inc. --This text refers to an out of print or unavailable edition of this title.
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Top Customer Reviews
Prior to Mike Dell's assault on the PC Industry in the the early 80's, all of the top PC players were pla ying the game called "follow the follower" nothing new or exciting , same old, same old.
Then Mike Dell comes along with better products and a better strategy.
I see that Dell made a clean sweep in the new issue of PC World with Dell products coming in first place in all categories listed I am not surprised. Dell products are the best. I have used various pc's from the packard bells to the Compaqs, nothingelse even comes close to Dell.
Perfect example of Dell's selling Direct strategy in action; eliminate the middle man and use the difference to develop better products and pass the savings on to the consumer. Obviously it has worked incredibly well.
I have my own business and found Mr. Dell's book refreshing and packed with simple, but useful strategies.
It is no wonder that Dell has turned the PC Industry on it's ear.
Read it, you'll benefit. Great book.
This book deserves 10 stars, not 5
A great peak into the mind of a business man and leader who in my opinion deserves to be mentioned in the same sentence with Henry Ford, Bill Gates, Lee Iacocca et al.
One part in particular that caught my attention was Chapter 7 where on page 95&96 he talks about his "Know The Net" initiative in order to familiarize his employees with the Internet.
I personally liked when he stated that: "Some might argue that if you give employees access to the World Wide Web, they will spend all their time surfing the Net. But that's like saying, We don't want to teach our people how to read because they might spend all their time reading."
Fabulous insight into Michael Dell's view of the Internet's future as a conduit for Economic Efficiency in business, school, and life.
Great piece of literature especially for beginning Business& Economics students. Peace :-)
The second part of the book has tremendously practical advice for almost any company. Why make the same mistakes that you could avoid by following his model for success? I daresay there is enough solid information here for any informed person to put into practice what Dell did to make a successful business. After having read a series of books on leadership, I can say that this is one of the most practical and hands-on ones as well as one of the most interesting.
This book is a easy read, but highly informative. I also bought the tapes which I play in my car.
I have reread this book 4 times and I always come up with a new idea that is profitable to my business.
Dell provides examples and advice for start-up business owners on ways to handle change and the importance of constant communication with employees, customers, and suppliers. He offers some innovative ideas for encouraging employees to think outside the box and for suppliers to work as partners with the company for everyone's benefit.
Congratulations, Michael Dell, on your company's amazing success and your willingness to listen to the customer's needs over everything else.
Most Recent Customer Reviews
An old favorite book of mine. Originally read a digital copy and needed to have a physical. Product arrived as advertised.Published 16 days ago by Cammeron
This is an awful book that reads as if a committee had written it.
I just cannot understand why so many people gave it 5 stars. It's as bland as it is uninspiring.
( From Thailand ) Good Service ,Fast Shipping ,Very Very Good ,A + + + + +Published 11 months ago by Visanu Tuvayanon
Good book to understand how business models are once great but we still live cycles. Now this business model looks rusted. Read morePublished on February 9, 2014 by Luis A. Delgado Garcia
very practical book and easy to follow- this is a must read for everyone who is in business or who wants to improve their life.Published on December 3, 2013 by sbw
Wonderful Intro into the life of a person who really seems like a creation of fiction. Michael Dell is a character full of energy. The book could have been written in a better way. Read morePublished on March 31, 2013 by Wali